Product Manager Interview Questions

Apurv M. - "Started with the clarifying questions. Then discussed the following with the panel: Goal Users Use Cases Features Priority Metrics to measure the success"See full answer

Exponent - "This is a Favorite Product question with a slight twist. We have a constraint: picking a subscription-based product. This should be relatively easy since most of us are subscribed to at least one of these services. Let's go over the Favorite Product formula before we begin: Choose a product and briefly explain what it is Who are the users? What are their pain points? How did competitors solve it in the past? **How does this product address these pain points dif"See full answer

Sachin P. - "My approach to open ended prompts is to gather as much information as possible to: A) Clarify the issue -> b) Identify various possible root causes -> C) Narrow down on the most likely cause ->D) Set up a recommendation and how to track whether the proposed solution will work. A) CLARIFY 1) Clarify the metric Ensure that we fully understand this metric. Does uploads refer specifically to the individual files that someone uploads to their account? Does it include both manual uploads whe"See full answer

Exponent - "This is a Technical question. It tests your ability to understand high level technical concepts. Even though your job won't have any coding involved, you'll still need to understand these concepts. Being able to cover all these topics with clarity communicates confidence in your interviewer. Unfortunately, there's no formula for technical questions, but some general tips are: Use analogies when you can Break your solution into clear, bite-size steps Don't be afraid to use examples to b"See full answer

Exponent - "This is an Improve a Product question. Let's first go over the Improve a Product formula: Ask clarifying questions Identify users, behaviors, and pain points State product goal Brainstorm small improvements Brainstorm bolder improvements Measure success Summarize Now, let's begin! Ask clarifying questions Before we begin listing off recommendations, it's important you ask questions to ensure you and the interviewer are on the same page"See full answer

Exponent - "This is a Measure Success question with a slight twist. The twist here is we need to consider a hypothetical product rather that one already built. This changes our formula slightly - specifically we may not be able to apply a UX flow to drive analysis since we're unsure of the implementation. Instead, we'll look at core behaviors that are indicative of success. Here's the modified formula: Ask clarifying questions State the goal of the feature **Apply a UX flow to drive a"See full answer

Exponent - "This is a Design a Product question. For this, we'll want to follow the formula for success: Ask clarifying questions Identify user types, behaviors, and pain points State the goal and use cases List current solutions Improvements / net new solutions Evaluate and select solutions Measure Success Summarize Ask clarifying questions It's important to get clarity on anything if things are unclear. Since this ask is quite straightforward"See full answer

Exponent - "Although it's not totally obvious, this is a Strategy Question, which asks you to justify business decisions at a high level. First, let's provide a few reasons why Display Ads are bad, and then propose an alternative solution. > There are a few reasons why display ads are a bad idea. I'll go into them in-depth shortly, but in summary, display ads degrade the user experience and monetize poorly, which has all sorts of cascading effects. Loss of control > Typically, display ads are run thr"See full answer

Exponent - "You should be able to easily identify this as a Measure Success question. These kinds of questions are used to test your analytical skills, as well as your ability to track project progress post-launch. It also provides the interviewer confidence in your ability to think about analytics pre-emptively. Recall the strategy for tackling them methodically and thoroughly: Ask clarifying questions State the goal of the feature / product Behavior Mapping / UX Flow Mapping **"See full answer

Exponent - "This is an Improve a Product question. Let's first go over the Improve a Product formula: Ask clarifying questions Identify users, behaviors, and pain points State product goal Brainstorm small improvements Brainstorm bolder improvements Measure success Summarize Now, let's begin! Ask clarifying questions Before we begin listing off recommendations, it's important you ask questions to ensure you and the interviewer are on the same page"See full answer

Ozark - "Make it easier for creators to create content by introducing easier to use tools such as : video editor, filters, audio/video mixing using different layover speeds. This would encourage new creators to jump onto the spotlight bandwagon. Make it easier for consumers of spotlight content to search relevant content that they would find entertaining and keep coming back for. Build recommendation algorithms that suggests content that users are likely to enjoy based on their view /engagement his"See full answer

Exponent - "This is a classic Strategy Question, which asks you to justify high-level business decisions and strategy. With many acquisition strategy questions, we can first look at core competencies and synergies before offering more complex reasoning. > Google acquired Fitbit in 2019 for over $2 billion. Here are some reasons why:More data > Integrations with Google Health > Owning more hardware > Future wearable tech integrations > Prevent a competitive acquisition > I'll go into detail about each. F"See full answer