"Background
A. Objective
Lyft has a presence in Toledo, Ohio. At our current revenue per ride of $6, we can match 60% consumers requesting a ride with a driver. Our goal is to maximize net revenues in the next 12 months by figuring out the optimal revenue per ride.
B. TLDR Summary
· With a target market of (~100K-138K) consumers, on a $25 charge to consumers, Lyft should pay $20.75 to drivers and fix its share at $4.25 to maximize its net revenues over a 12-mont"
Eshan P. - "Background
A. Objective
Lyft has a presence in Toledo, Ohio. At our current revenue per ride of $6, we can match 60% consumers requesting a ride with a driver. Our goal is to maximize net revenues in the next 12 months by figuring out the optimal revenue per ride.
B. TLDR Summary
· With a target market of (~100K-138K) consumers, on a $25 charge to consumers, Lyft should pay $20.75 to drivers and fix its share at $4.25 to maximize its net revenues over a 12-mont"See full answer
Product Manager
Analytical
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