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Product strategy is a plan of action for developing and marketing a product or service. It is important because it helps to ensure that the product or service meets customer needs and is profitable for the company.
Learning Product strategy can help professionals understand how to develop and market products and services that meet customer needs and are profitable. It can also help professionals understand how to create a competitive advantage in the marketplace.
Product strategy is used by professionals in a variety of roles, including product managers, marketing managers, and business development professionals. It is also used by entrepreneurs and start-up founders to develop and market their products and services.