Meta (Facebook) Product Manager Interview Questions

Anonymous Penguin - "(I don't think this is correctly tagged as behavioral, but wanted to attempt an answer) Since I can’t ask any clarifying questions I am going to make some assumptions. I am going to assume that this is an established travel company looking for new product opportunities to expand their user base. I am going to assume that it is a for profit and while their goal is ultimately revenue, the goal for this product is user acquisition and retention. I am also going to assume the target audience is indi"See full answer

Geet B. - "Prompt: Define success of reels How do I investigate if reels engagement is up by x, posts are down by y Clarification: What is reels: video experience on explore page, play page. Can have comments, likes etc. Why was it launched: to promote engagement on the app, 'addictive sessions back to back. Product goal: Increase in app time, drive stickiness. Big picture: Instagram launched reels post tiktok style success, way to saving market share Define success"See full answer

Ritu G. - "In order to earn team members trust you need to show - 1- You need to show them you trust them. Treat others the way you wanted to be treated. 2- Do what you say. Keep commitments. 3- Listen 4- Admit when you make mistakes 5- Consistently make good decisions "See full answer

Sreeram reddy B. - "To know whether a parking spot is available or not, the parking spot needs to have a sensor. So each parking spot should have a sensor that identifies whether the spot is available. These sensors send data to the application/database. The data in the application/database can be used to show which spots are available and which are not in the front-end app. Make sure there are no bugs in the code and that the code is written efficiently. Make sure the data gets updated very fast and"See full answer

Shen W. - "For self achievement, The product manager builds useful products for users and makes the world better. For the team, The product manager can work with the team, and leverage the team resources to make things happen, which is more impactful. For the company, Pm are usually problem solvers, help companies to solve problems and grow better "See full answer

BePostive - "· Listen both sides and without any bias. Support or focus on the problem rather than person. Take necessary steps in case there is middle ground its well and good if both parties agree. If not be honest and support the person who is correct. Ultimate goal is to be useful for overall project and company rather individual satisfaction. The approach should be fit into overall team goal."See full answer

Bryan K. - "Did a quick 30 min writeup on this and I'm submitting before I review/edit. Success metrics for Spotify Podcasts Clarify Focus is on Spotify Podcasts, which are audio content posted by Spotify Content creators Spotify Podcasts exists across all devices Spotify as a company is at a mature state and is looking to enhance retention and revenue (monetization) Spotify makes money through ads, Spotify Podcasts too - Assuming that Spotify Podcasts has some sort of ad product where adv"See full answer

Elle Z. - " why do we want to improve the DMV? we’re a startup and we want to improve the experience at the DMV what is the DMV? my assumption is that this is for the US only, and is the department of motor vehicles. and this is where folks go to get IDs, register their cars, etc. is that correct or am I missing anything about what the DMV is? is there a timeframe to launch? are there any other constraints that I should be aware of? context: what is the DMV - the DMV is a something of a"See full answer

Hans - "Situation: Was given negative feedback about an aspect of my communications. The person said it made them worried because of the brevity and the format of some messages. (Their worry was that a longer negative message was coming) Task(s): Reflected on feedback about my communication style. Acknowledged the point. Assumed best intentions on the part of the person giving the feedback Saw things from the other person's point of view Action(s): In private - Apologised to the person wh"See full answer

Kiley S. - "Set Success metrics for Google Maps: Assuming we are focusing on mobile experience… Clarify the product: Overall, it is a directions app: Gets you from point a to point b Allows for several methods of transportation - car, public transit, walking, biking, rideshare After entering location, you click your transport method, and select get directions which leads you to steps to get to you location or if you are driving or walking it speaks to you giving youthe directions aloud based on sett"See full answer

R K. - "I would start with some clarifying questions: What is the goal of the 'Report ad' feature? what do you think? Are we looking at the blue app or Instagram? The ad placement can be adjusted to the both apps, so look at it has a whole Are we looking at a specific location of the report ad? like stories or feed or reels? Nope Are we looking at a specific OS? everywhere Is there some timeline? or restrictions? no Are we looking at a specific market? worldwide Thank you, I"See full answer

Tony A. - "The correct question is: Build a product for celebrities to engage with their followers."See full answer

Daniel L. - "You're the PM for all of Instagram Stories. What is your North Star metric? Meta's Mission: Give people the power to build community and bring the world closer together. IG's Mission: To capture and share the world's moments User Types Marketplace / 2-sided ecosystem Creators and the Consumers Metric Categories Adoption Engagement Retention [not pictured]: create a table with 2 columns: Creators and Consumers and 3 rows: Adoption, Engagement, Retention. Talked through and priori"See full answer

Soodong P. - "Product and Mission To allow users to create events and host on FB pages. It can be one time or recurring. It can include FB users through feeds or referrals or can be shared out with a link. Product objective is to build strong online and offline bonding through connecting people with common interests and ensure continued engagements. Aligns with the core Meta mission. User Journey and Value + Metrics Organizers: Finds the value when the many participants share interest or"See full answer

Shivam B. - "To address this question, I'll assume that Horizon Worlds is a virtual reality platform offering immersive experiences and content to users. As a Product Manager at HW, my approach would be to focus on metrics that align with the growth stages of the product. I'll use the AARRR framework (Acquisition, Activation, Retention, Revenue, Referral) to guide our analysis. Assumptions: Horizon Worlds is primarily a content-driven virtual reality platform. The business model includes both free"See full answer

Adam M. - "This is a great question! If you don't mind, I'd love to list 3 strengths and weaknesses then dive a little deeper on one of each of them. I think my three greatest strengths are: Empathy Openness to feedback Drive And three weaknesses I have been working to strengthen are: Sometimes my desire to achieve can put me at risk of overcommitting Communicating status to the right stakeholders at the appropriate time Creating detailed and strategic lists of priorities so I can meet th"See full answer

Riku H. - "Before I start, can I ask some clarifying questions? Is Facebook Reels the same as Facebook Watch where a user can go to Watch and consume short clips, react, comment and share them? In terms of measuring success, are you looking at a segment of users like the reel creators or viewers, or is that up to me? (Assume interviewer will say it's totally up to me) Can I also assume that I am looking at the product across platforms as well? Android, iOS, desktop (Assume answer is yes) Thanks fo"See full answer