Top Product Manager Interview Questions

Rahul J. - "Target market \# of users: Almost every household requires groceries Frequency of problem: Groceries are a perishable item and is bought frequently to be consumes fresh Importance of problem: Groceries are a necessity for survival - so it's a highly important problem Internal company assessment Assuming this has to be built by Facebook. It marginally aligns with the company mission and existing business model of ads driven revenue Players in ecosystem: Grocery suppliers, User (consum"See full answer

Mudit B. - "Clarifying question Why? Does booking.com have data on demand for this new feature? Let's say no Does booking.com have any specific goal with this new feature? Improve revenue or Improve user experience ( provide flexibility in payments or expand user base dealing with crypto, etc.) Let's say targetting new users who want to deal with crypto (I don't know if this is to be approached as a product design question) I would approach the introduction of cryptocurrency as a new payment method i"See full answer

Exponent - "This is an Improve a Product question. Let's first go over the Improve a Product formula: Ask clarifying questions Identify users, behaviors, and pain points State product goal Brainstorm small improvements Brainstorm bolder improvements Measure success Summarize Now, let's begin! Ask clarifying questions Before we begin listing off recommendations, it's important you ask questions to ensure you and the interviewer are on the same page"See full answer

Andrew B. - "Assumptions: We're looking only at a single large dealership in San Jose, per the question, not all large car dealerships New cars already come with tires; the dealer does not have to purchase them separately A couple of different ways I might approach this: Approach 1: Estimate based on # cars serviced per day Dealer intakes 10 cars for servicing per hour (based on anecdotal observation) 100 cars serviced per day (assuming service dept. open 10 hours per day) Cars that need onl"See full answer

Sneha S. - "Clarifying questions and assumptions: Personalised news feed is the culmination of curated posts, events, ads , videos, etc that is unique to each user. potentially this means that no 2 feeds are the same. I am assuming we are talking about the Facebook Blue app, since the term Newsfeed is generally associated with this app although the feed on Insta too is personalised. Thank you for this question. here is how i would structure my thoughts on arriving at success metrics for Personalised Ne"See full answer

Idit G. - "To define the success metrics for Facebook Ads, I’ll outline: Who the users are What their goals and needs are How success is measured across their journey Who are the users: Advertisers: Individuals or businesses running ad campaigns to achieve business objectives. Potential Buyers: Users exposed to ads who may engage, click, or make purchases. User journey and Success metrics: Advertisers: Acquisition:Onboarding Completion Rate: % of advertisers completing"See full answer

Parth P. - "Establish more servers on regional bases or locally and move network traffic to these servers instead of keeping on one server."See full answer

Priya K. - "Clarifying questions : Which Kindle device are we talking about ? Kindle paper white, Kindle Oasis? , Kindle paper white 6.9' , Kindle tabs ? - Kindle oasis Kindle Oasis , what are the metric we are trying to achieve ? users onboarding? more marketshare? onboard amazon existing customers Landscape : Competition : In ebook readers, the main competition comes from Kobo, iPads, tabs. Kindle oasis feature is especially and absolutely for reading purpose and buying books to read and th"See full answer

Darpan D. - "Clarifying and Assumptions When we say New York City, does this mean just Downtown New York or also the suburbs? Assumption: It means Downtown New York only. Is the bike-sharing service like Uber, where people share their own bikes, or is it a service run by a company with bike stands on street corners? Assumption: It’s run by a private company with bike stands on street corners. Will the bike-sharing service start as free, or will we charge people from the beginning?"See full answer

Jaim - "Whenever I find resistance to my idea, my general approach is to : Validate my idea Identify if it is a political reason or is it a valid engineering tech reason Assuming it is not political but it is resource/difference of opinions that are causing resistance. Then I would try to do a quick POC and show a value proposition for the idea to get the buy-in. One similar situation happened The situation was that stakeholders were promised a feature that would decrease their number of ticket"See full answer

Aaron W. - "Clarification questions What is the purpose of connecting the DB? Do we expect high-volumes of traffic to hit the DB Do we have scalability or reliability concerns? Format Code -> DB Code -> Cache -> DB API -> Cache -> DB - APIs are built for a purpose and have a specified protocol (GET, POST, DELETE) to speak to the DB. APIs can also use a contract to retrieve information from a DB much faster than code. Load balanced APIs -> Cache -> DB **Aut"See full answer

Ankita S. - "let's say I'm working on a social media platform and considering implementing a new feature: "Reactions" to posts, similar to Facebook's reactions (like, love, haha, wow, sad, angry). Here's how I would conduct an A/B test for this feature: Define goals and Identify the feature: Goal is to increase user engagement and provide more nuanced ways for users to express their reactions to posts.The feature I want to test is the introduction of "Reactions" buttons alongside the traditional "Lik"See full answer

Sneha D. - "Design a university voting app"See full answer

Mahesh G. - "Clarifying questions: Is it before pre launch or for it's current business? > Pre launch Goals > Adoption, engagement Can briefly talk about: What the company cares about? (Uber & Uber Eats) Uber: Redefining the world moves for the better Uber Eats: Make eating well effortless at any time, for anyone, anywhere Expectations of consumers and restaurants/Stores Consumers: At one's comfort, one wants the groceries or/and food to be delivered to their"See full answer

Rahul J. - "Netflix is an OTT service that gives users access to media like movies, documentaries, tv shows etc. Netflix has a subscriber based business model where the revenue is a function of # of users, lifetime of user, and fee charged per user per month. The home page of a user contains titles across various genres that Netflix thinks the user is most likely to watch. This like of titles is generated using an ML algorithm that is trained with user's past behaviour: their preferences, likes dislikes e"See full answer

Shashi R. - "How do you define Retention? Let’s assume a user comes back tomorrow and scroll for a 10s or so Do we mean to improve the daily retention or weekly/monthly retention? Take a call I think we should look at the weekly retention as checking LinkedIn daily could be a cumbersome task for some and daily retention data may have frequent fluctuations due to several reasons such as professionals are too busy to check LinkedIn on a daily basis Has retention dropped recently, or do we just need to"See full answer

Bryan K. - "Did a quick 30 min writeup on this and I'm submitting before I review/edit. Success metrics for Spotify Podcasts Clarify Focus is on Spotify Podcasts, which are audio content posted by Spotify Content creators Spotify Podcasts exists across all devices Spotify as a company is at a mature state and is looking to enhance retention and revenue (monetization) Spotify makes money through ads, Spotify Podcasts too - Assuming that Spotify Podcasts has some sort of ad product where adv"See full answer