Top Product Manager Interview Questions

Review this list of 1,712 product manager interview questions and answers verified by hiring managers and candidates.
  • Google logoAsked at Google 

    "Lets see, what kind of cost does google have to incur to run google photos. To think about this clearly, I want to think as if I was going to setup Google Photos now and it doesn't exist till today. Cost for Building software and maintaining it Cost for acquiring users Cost for keeping the data of users safe and accessible Miscellaneous Now lets come back to today where Google photos clearly exist and I will think about the costing in each of these sections. Google photos s"

    Anubhav A. - "Lets see, what kind of cost does google have to incur to run google photos. To think about this clearly, I want to think as if I was going to setup Google Photos now and it doesn't exist till today. Cost for Building software and maintaining it Cost for acquiring users Cost for keeping the data of users safe and accessible Miscellaneous Now lets come back to today where Google photos clearly exist and I will think about the costing in each of these sections. Google photos s"See full answer

    Product Manager
    Estimation
  • "When it comes to Metrics, I always think of one thing " What cannot be measured cannot be done". The product that I am managing goal is on enabling the products for our partners so that our partners can have a seamless experience of doing business with us which in turn will increase the revenue. The user segment for my product is mainly resellers who can resell the product to another customer so that the reach of the customers is more. The metrics which I am tracking are revenue, referrals, an"

    Tanu M. - "When it comes to Metrics, I always think of one thing " What cannot be measured cannot be done". The product that I am managing goal is on enabling the products for our partners so that our partners can have a seamless experience of doing business with us which in turn will increase the revenue. The user segment for my product is mainly resellers who can resell the product to another customer so that the reach of the customers is more. The metrics which I am tracking are revenue, referrals, an"See full answer

    Product Manager
    Analytical
    +1 more
  • Google logoAsked at Google 

    "Some clarification questions On a very top layer these are the building blocks of the Quick Commerce companies. Let me know if you wanna deep dive in any specific. Users - browses the catalogue and selects the items that they wanna buy. Dark Store - This is where the catalogue is stored i.e. the items to be ordered. Imagine this to be a huge super store but only the delivery executives are allowed to shop in their. There are multiple of these dark stores, when you enter your address you get"

    Ekta M. - "Some clarification questions On a very top layer these are the building blocks of the Quick Commerce companies. Let me know if you wanna deep dive in any specific. Users - browses the catalogue and selects the items that they wanna buy. Dark Store - This is where the catalogue is stored i.e. the items to be ordered. Imagine this to be a huge super store but only the delivery executives are allowed to shop in their. There are multiple of these dark stores, when you enter your address you get"See full answer

    Product Manager
    Program Sense
  • "You should be able to easily identify this as a Measure Success question. These kinds of questions are used to test your analytical skills, as well as your ability to track project progress post-launch. Recall the strategy for tackling them methodically and thoroughly: Ask clarifying questions State the goal of the feature / product Behavior Mapping / UX Flow Mapping Provide criteria to prioritize metrics Prioritize metrics Summarize Let's begin! "

    Exponent - "You should be able to easily identify this as a Measure Success question. These kinds of questions are used to test your analytical skills, as well as your ability to track project progress post-launch. Recall the strategy for tackling them methodically and thoroughly: Ask clarifying questions State the goal of the feature / product Behavior Mapping / UX Flow Mapping Provide criteria to prioritize metrics Prioritize metrics Summarize Let's begin! "See full answer

    Product Manager
  • "Clarifying questions: Understand the goal of building this product. (Generate revenue) Geography is limited to cities in USA? (Yes) Can we go big with resource investments? (Yes) Is this is a brand new product? (Yes) Personas: Job switchers - working professionals (high willingness to pay) who are moving to a specific city because of a job change Students moving to a new city - includes those who are pursuing education or internship opportunities People relocating after major life e"

    Saurabh P. - "Clarifying questions: Understand the goal of building this product. (Generate revenue) Geography is limited to cities in USA? (Yes) Can we go big with resource investments? (Yes) Is this is a brand new product? (Yes) Personas: Job switchers - working professionals (high willingness to pay) who are moving to a specific city because of a job change Students moving to a new city - includes those who are pursuing education or internship opportunities People relocating after major life e"See full answer

    Product Manager
    Product Design
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  • Product Manager
    Product Strategy
  • " why do we want to improve the DMV? we’re a startup and we want to improve the experience at the DMV what is the DMV? my assumption is that this is for the US only, and is the department of motor vehicles. and this is where folks go to get IDs, register their cars, etc. is that correct or am I missing anything about what the DMV is? is there a timeframe to launch? are there any other constraints that I should be aware of? context: what is the DMV - the DMV is a something of a"

    Elle Z. - " why do we want to improve the DMV? we’re a startup and we want to improve the experience at the DMV what is the DMV? my assumption is that this is for the US only, and is the department of motor vehicles. and this is where folks go to get IDs, register their cars, etc. is that correct or am I missing anything about what the DMV is? is there a timeframe to launch? are there any other constraints that I should be aware of? context: what is the DMV - the DMV is a something of a"See full answer

    Product Manager
    Product Design
    +1 more
  • "These works often aren't comparable, so that I'd use a balanced portfolio of 20%-30% engineering needs and 70%-80% user needs to satisfy both sides. However, this is only a starting point, if engineering requests more than this baseline then I would use ROI to prioritize."

    Coco H. - "These works often aren't comparable, so that I'd use a balanced portfolio of 20%-30% engineering needs and 70%-80% user needs to satisfy both sides. However, this is only a starting point, if engineering requests more than this baseline then I would use ROI to prioritize."See full answer

    Product Manager
    Behavioral
    +1 more
  • "Determining the need of a product, starts with the Problem or challenge we are trying to solve hence identifying a clear problem statement would kickoff the further analysis to find the answers of WHY... any product needed? WHAT... will it bring to the table? There are various techniques which can be used here like SWOT, Feedback, brainstorming workshop with stakeholders etc."

    Sanjay V. - "Determining the need of a product, starts with the Problem or challenge we are trying to solve hence identifying a clear problem statement would kickoff the further analysis to find the answers of WHY... any product needed? WHAT... will it bring to the table? There are various techniques which can be used here like SWOT, Feedback, brainstorming workshop with stakeholders etc."See full answer

    Product Manager
  • "As a Technical Program Manager at a software company, I was responsible for leading a project that aimed to implement a new feature in our software that would significantly enhance the user experience. The new feature required a significant investment in terms of time and resources. During one of the weekly status update meetings with the company's leadership, I presented the project's progress and proposed a plan for the next steps. However, I failed to convince the leadership to allocate the n"

    Anonymous Panda - "As a Technical Program Manager at a software company, I was responsible for leading a project that aimed to implement a new feature in our software that would significantly enhance the user experience. The new feature required a significant investment in terms of time and resources. During one of the weekly status update meetings with the company's leadership, I presented the project's progress and proposed a plan for the next steps. However, I failed to convince the leadership to allocate the n"See full answer

    Product Manager
    Behavioral
  • Google logoAsked at Google 

    "QQ  Design a product to help people feel more rested Clarifying Questions What is the definition of being rested - Am I the PM for google or any other tech startup - tech startup Does this help people meditate or sleep - Say sleep well and relax What is the specific goal of the product - Refresh people Is this mobile or any other medium - it is mobile based offering Any specific country - USA Any other constraints - No other constraints **How th"

    Product V. - "QQ  Design a product to help people feel more rested Clarifying Questions What is the definition of being rested - Am I the PM for google or any other tech startup - tech startup Does this help people meditate or sleep - Say sleep well and relax What is the specific goal of the product - Refresh people Is this mobile or any other medium - it is mobile based offering Any specific country - USA Any other constraints - No other constraints **How th"See full answer

    Product Manager
    Product Design
  • Microsoft logoAsked at Microsoft 

    "Clarifying questions: Are we taking about a personal parking lot or a public parking lot Do we have an objective in head for this lot -> Make money? Public parking lot from govt body Do we have a particular location in head for this -> basement, outside some building or on the roof Are we particular about the number of vehicles it can take up? Are we particular about the kind of vehicles that it can take up? (2 wheelers, 4 wheelers, heavy weight 4 wheelers) Taking a few assumptions:"

    Anubhav A. - "Clarifying questions: Are we taking about a personal parking lot or a public parking lot Do we have an objective in head for this lot -> Make money? Public parking lot from govt body Do we have a particular location in head for this -> basement, outside some building or on the roof Are we particular about the number of vehicles it can take up? Are we particular about the kind of vehicles that it can take up? (2 wheelers, 4 wheelers, heavy weight 4 wheelers) Taking a few assumptions:"See full answer

    Product Manager
    Product Design
    +1 more
  • Product Manager
    Product Design
  • +1

    "Clarifying questions We are referring to Facebook here within Meta products, correct?: Yes Can we base the CAC as of 2025?: yes Facebook acquires users through multiple channels, are we focussed on any particular channel? : We are looking at an overall CAC for Facebook What all do we want to include in CAC? Can we limit it to the marketing and advertising costs and leave aside technical, infrastructure or people costs?: yes Here’s how I will calculate this. **Customer acquisition c"

    Kartikeya N. - "Clarifying questions We are referring to Facebook here within Meta products, correct?: Yes Can we base the CAC as of 2025?: yes Facebook acquires users through multiple channels, are we focussed on any particular channel? : We are looking at an overall CAC for Facebook What all do we want to include in CAC? Can we limit it to the marketing and advertising costs and leave aside technical, infrastructure or people costs?: yes Here’s how I will calculate this. **Customer acquisition c"See full answer

    Product Manager
    Estimation
  • Cisco logoAsked at Cisco 

    "It's always good to start with identifying what type of problem you're tackling. The problem we need to tackle is essentially a variation on a Favorite Product Question. We know there's a formula for this type of question, so now our job is to tactically execute on the formula. Let's begin with the Favorite Product Question formula: Choose a product and briefly explain what it is Who are the users? What are their pain points? **How did competitors solve it in the"

    Exponent - "It's always good to start with identifying what type of problem you're tackling. The problem we need to tackle is essentially a variation on a Favorite Product Question. We know there's a formula for this type of question, so now our job is to tactically execute on the formula. Let's begin with the Favorite Product Question formula: Choose a product and briefly explain what it is Who are the users? What are their pain points? **How did competitors solve it in the"See full answer

    Product Manager
    Product Design
  • Google logoAsked at Google 

    "Clarify 10X -> usage or revenue Approach What is Msft Copilot & key capabilities Understand the space in which Copilot operates : Target segments & use-cases serve Competitors (alternatives) Leverage microsoft has : Understand the stack (infra -> application layer) -> leverage Understand Microsoft ecosystem & leverage we have Define : 10X growth strategy (for whom -> & what? -> distribution (acquire & retain)) MSft Copilot & key capabilities Cons"

    Neeraj K. - "Clarify 10X -> usage or revenue Approach What is Msft Copilot & key capabilities Understand the space in which Copilot operates : Target segments & use-cases serve Competitors (alternatives) Leverage microsoft has : Understand the stack (infra -> application layer) -> leverage Understand Microsoft ecosystem & leverage we have Define : 10X growth strategy (for whom -> & what? -> distribution (acquire & retain)) MSft Copilot & key capabilities Cons"See full answer

    Product Manager
    Product Strategy
  • "Clarifying questions Financial savviness is it related means Digital wallet Prudent Spending habits Intuitive savings Google's mission is to organize the world's information and make it universally accessible and useful Geographical or any other constraint Product goal - This is in total alignment with Google's mission as it is trying to provide the consumers their financial information and making it useful. Engagement User personas Students Millennials Professionals -"

    Y C. - "Clarifying questions Financial savviness is it related means Digital wallet Prudent Spending habits Intuitive savings Google's mission is to organize the world's information and make it universally accessible and useful Geographical or any other constraint Product goal - This is in total alignment with Google's mission as it is trying to provide the consumers their financial information and making it useful. Engagement User personas Students Millennials Professionals -"See full answer

    Product Manager
    Product Design
    +1 more
  • TikTok logoAsked at TikTok 

    "Instagram Reels: Instagram's answer to TikTok, Reels allows users to create and share short-form videos within the Instagram app. It leverages Instagram's existing user base and social features. YouTube Shorts: YouTube introduced Shorts as a feature within its platform to enable users to create short, catchy videos. It capitalizes on YouTube's extensive content creator community and viewer base. Snapchat Spotlight: Snapchat's Spotlight feature highlights short-form videos in"

    Jessie Y. - "Instagram Reels: Instagram's answer to TikTok, Reels allows users to create and share short-form videos within the Instagram app. It leverages Instagram's existing user base and social features. YouTube Shorts: YouTube introduced Shorts as a feature within its platform to enable users to create short, catchy videos. It capitalizes on YouTube's extensive content creator community and viewer base. Snapchat Spotlight: Snapchat's Spotlight feature highlights short-form videos in"See full answer

    Product Manager
    Product Strategy
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