Product Manager Interview Questions

Exponent - "This is a Favorite Product question with a slight twist. We have a constraint: picking a physical product. This should be relatively easy since you use physical products personally every day. Let's go over the Favorite Product formula before we begin: Choose a product and briefly explain what it is Who are the users? What are their pain points? How did competitors solve it in the past? How does this product address these pain points differently and better? "See full answer

Jack F. - "This is an estimation question - the goal is to show your thought process to the interviewer how you think through the question Let's make some assumptions - we are only focused on the TAM for Capital One's new potential card For the purpose of scoping this more narrowly let's assume we are solely focused on the U.S. Let's continue to scope in... 1). We know the United States population is somewhere in the ballpark of ~330MM (let's use round figures) 2). You should have some due dili"See full answer

Anonymous Sparrow - "I would go look in the mirror and ask that person why the legal team is only flagging issues a week ahead of launch date. Did I not engage our legal team way in advance at the conception stage? Did I not follow up or collaborated with my program manager to follow up shortly with the legal team to check their progress of evaluating issues? If I did not do these things, it is on me. Let's assume I did do those things, but the legal team needed a lot of time to evaluate or get external opinion, th"See full answer

Tomer B. - "Clarify What do we mean by memorialize? Are we aiming to launch a physical or software product? What is our goal with this product? Are there specific types of pets we have in mind? Assumption Memorialize means to remind ourselves about our loved pets who passed away. We would like to launch a software product. The goal is to help users cope with the lose of their beloved pets. We also focus on house pets, keeping it for dogs and cats as the biggest market for pets. User"See full answer

Jim T. - "In the end I said number of bookings, but explained how I would get there. I talked about the company's mission first (which I didn't know but guessed it was something about making it easier or more accessible for people to travel) and then talked about a few potential metrics that could fit (bookings, NPS, etc). But in the end I explained that number of bookings is not only tied to their core value proposition, but it also reflected a happy customer base on both sides of the transaction (renter"See full answer

Anand K. - "Clarify: First, is there a budget or timeline I should be aware of? This will allow me to understand if we should build an MVP version of X product, or if we have the freedom to make it a bit more layered/complex. No budget/timeline Next, I want to define child care: we can be talking about after-school day care many private and public schools provide. We can also be talking about child care businesses that will look after children during business hours. There are some education"See full answer

Rahul J. - "Netflix is an OTT service that gives users access to media like movies, documentaries, tv shows etc. Netflix has a subscriber based business model where the revenue is a function of # of users, lifetime of user, and fee charged per user per month. The home page of a user contains titles across various genres that Netflix thinks the user is most likely to watch. This like of titles is generated using an ML algorithm that is trained with user's past behaviour: their preferences, likes dislikes e"See full answer

Sandeep B. - "This is my first attempt. Requesting feedback - Design a bookshelf for the users. I would like to create a framework to solve this problem and follow it. It will have the below sections - Goals User Persona Use Cases Pain Points Features Prioritization Metrics Few clarifying questions - What is the objective of doing this? (User engagement, matching a product that a competition has just launched) What type of industry we are in? (Are we a furniture design company, ar"See full answer

Varun S. - "Question: You'e a PM at Meta. Design a product for users to find a handyman. Clarifying questions: Why does Meta want to build this? A: Up to you to decide that, hoping to here you say why. When: No fixed duration for release. Market: I'd like to focus on a developed market, where technology reach is wider and people are more at ease with using online platforms for tasks. Maybe focus on the US market to start with. Standalone app - We will need to distinguish ourselves and create an identity"See full answer

Exponent - "This may seem tricky at first, but this is actually an Expansion problem, since we're expanding to a new market. The only difference is this is specifically for small businesses within that market. This is the formula you should use when tackling these types of interview questions: Ask clarifying questions Perform user analysis Market risk analysis State goals Perform channel analysis Prioritize growth channels Strategy Summarize Witho"See full answer

Suhasan C. - "Clarifying Qn: New APP/platform or existing platform? - feedback: already have an platform Since qn improvement - is there any existing pain point? - feedback: spending more time in queue in DMV - This answers our WHY DMV: This location can serve many tasks such as- Transfer of title Applying new driv lic Renewing driving lic So we are going to focus on generic improvement - time spent in the queue by the users in the DMV location. User personas: - This answers our WHO "See full answer

Rahul J. - "Netflix Solves a problem that's mass market High importance and people actively looking for new solutions Value proposition Variety of content reasonable prices for tier 1, 2 and 3 cities Available on mobile, desktops and tablets Business model: subscription based, Revenue = f { # of users, lifetime of subscription, fee charged to user } --> Should Improve engagement to increase lifetime. User journey: Find content: Search for it / take a recommendation Watch it Give"See full answer

Shashi R. - "How do you define Retention? Let’s assume a user comes back tomorrow and scroll for a 10s or so Do we mean to improve the daily retention or weekly/monthly retention? Take a call I think we should look at the weekly retention as checking LinkedIn daily could be a cumbersome task for some and daily retention data may have frequent fluctuations due to several reasons such as professionals are too busy to check LinkedIn on a daily basis Has retention dropped recently, or do we just need to"See full answer

Medha A. - "Adoption- The number of successful calls by users per day or week. Engagement- Average time duration of the FaceTime call."See full answer