Product Manager Interview Questions

Review this list of 1,553 product manager interview questions and answers verified by hiring managers and candidates.
  • Adobe logoAsked at Adobe 

    "When it comes to Metrics, I always think of one thing " What cannot be measured cannot be done". The product that I am managing goal is on enabling the products for our partners so that our partners can have a seamless experience of doing business with us which in turn will increase the revenue. The user segment for my product is mainly resellers who can resell the product to another customer so that the reach of the customers is more. The metrics which I am tracking are revenue, referrals, an"

    Tanu M. - "When it comes to Metrics, I always think of one thing " What cannot be measured cannot be done". The product that I am managing goal is on enabling the products for our partners so that our partners can have a seamless experience of doing business with us which in turn will increase the revenue. The user segment for my product is mainly resellers who can resell the product to another customer so that the reach of the customers is more. The metrics which I am tracking are revenue, referrals, an"See full answer

    Product Manager
    Execution
    +1 more
  • Affirm logoAsked at Affirm 
    Product Manager
    Product Strategy
  • Google logoAsked at Google 

    "Started with user-groups to identify the differences world wide: speed of internet, how high end devices are The interviewer just wanted to dive into the questions of latency & the technical fast. I then said let's separate out server vs client. On server side, cannot have australian users hitting california servers for data. So must be some sort of global availability of caching. And ensure rapid read out of that cache so something like a redis solution would help. Then switch gears to cli"

    Sim S. - "Started with user-groups to identify the differences world wide: speed of internet, how high end devices are The interviewer just wanted to dive into the questions of latency & the technical fast. I then said let's separate out server vs client. On server side, cannot have australian users hitting california servers for data. So must be some sort of global availability of caching. And ensure rapid read out of that cache so something like a redis solution would help. Then switch gears to cli"See full answer

    Product Manager
    Technical
  • Meta (Facebook) logoAsked at Meta (Facebook) 

    "Clarifying questions What do you mean by app for gardening? E-commerce kind of app for buying selling or tutorial or something else? Up to me. What is the goal of this app? Getting users and increasing engagement Who are we? startup What is the time frame we are looking at for this? No constraints Where are we looking to implement this? Start with India. User segments Type: Commercial, Personal Plant Parent: New, medium, Old Profession: Student, Working Professional, Stay"

    Namrata L. - "Clarifying questions What do you mean by app for gardening? E-commerce kind of app for buying selling or tutorial or something else? Up to me. What is the goal of this app? Getting users and increasing engagement Who are we? startup What is the time frame we are looking at for this? No constraints Where are we looking to implement this? Start with India. User segments Type: Commercial, Personal Plant Parent: New, medium, Old Profession: Student, Working Professional, Stay"See full answer

    Product Manager
    Product Design
  • "SW: Headway (Audio book app) Goal: Track user engagement with the product. (Analytics) To Track user engagement with the product I would first define the user actions defined as user engagement, and then define quantitative metrics to track user behaviour. User actions -> engagement: Actions: User Plays an Audio book (following by user's retention) User uses Next chapter button to continue listening User marks Audio books as favourites User shares Audio books Metrics: DAU & 2."

    Negar H. - "SW: Headway (Audio book app) Goal: Track user engagement with the product. (Analytics) To Track user engagement with the product I would first define the user actions defined as user engagement, and then define quantitative metrics to track user behaviour. User actions -> engagement: Actions: User Plays an Audio book (following by user's retention) User uses Next chapter button to continue listening User marks Audio books as favourites User shares Audio books Metrics: DAU & 2."See full answer

    Product Manager
    Analytical
    +1 more
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  • Snap logoAsked at Snap 

    "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. There's no set formula, but we recommend proposing at least three different reasons to answer the question. Let's go over one possible solution: > If I were TikTok, I would look to monetize it similar to Instagram, Twitter, and Facebook: through dedicated ad channels.Specifically having pre-roll ads appear on open, and ads appear in-feed every few videos. TikTok is the perfect platform to lever"

    Exponent - "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. There's no set formula, but we recommend proposing at least three different reasons to answer the question. Let's go over one possible solution: > If I were TikTok, I would look to monetize it similar to Instagram, Twitter, and Facebook: through dedicated ad channels.Specifically having pre-roll ads appear on open, and ads appear in-feed every few videos. TikTok is the perfect platform to lever"See full answer

    Product Manager
    Product Strategy
  • Asana logoAsked at Asana 
    Product Manager
    Product Design
  • Meta (Facebook) logoAsked at Meta (Facebook) 

    "Clarifying Questions: There are several different types of therapists, do you have a particular therapist in mind? Like Mental health, physical health, food and nutrition etc? Reply: You can decide And do we know what country are we building this product, since that will help me narrow down the scope of the product? Reply: USA Approach: Define the product vision and the goal that we want to achieve Target Audience is for this particular product What problems do these user currently"

    Darshak S. - "Clarifying Questions: There are several different types of therapists, do you have a particular therapist in mind? Like Mental health, physical health, food and nutrition etc? Reply: You can decide And do we know what country are we building this product, since that will help me narrow down the scope of the product? Reply: USA Approach: Define the product vision and the goal that we want to achieve Target Audience is for this particular product What problems do these user currently"See full answer

    Product Manager
    Product Design
    +1 more
  • "Clarifying questions: What kind of users are we talking about? Internal or external ? (Assumption: External) When was this issue discovered? (Not so long ago) Is this specific to a particular geographical location ? (Answer: No) External: Geography, time ? Internal: Pain points: Technical - latency, lag Engagement - Less engagement available on website , users are bored while waiting for their search results to appear Review - Explore platform options for users to review their experie"

    Anuradha T. - "Clarifying questions: What kind of users are we talking about? Internal or external ? (Assumption: External) When was this issue discovered? (Not so long ago) Is this specific to a particular geographical location ? (Answer: No) External: Geography, time ? Internal: Pain points: Technical - latency, lag Engagement - Less engagement available on website , users are bored while waiting for their search results to appear Review - Explore platform options for users to review their experie"See full answer

    Product Manager
    Analytical
  • +1

    "Let’s pick SFO (because it's a stupid choice.. probably easier if you pick a smaller airport) We know each passenger has to go through the scan at least once We can assume 10% of passengers go through twice People only go through scans when they depart but not when they arrive International planes are bigger so carry more people so need to calculate separately Approach Estimate how many gates there are Estimate airport operation hours Estimate the numbe"

    Jax H. - "Let’s pick SFO (because it's a stupid choice.. probably easier if you pick a smaller airport) We know each passenger has to go through the scan at least once We can assume 10% of passengers go through twice People only go through scans when they depart but not when they arrive International planes are bigger so carry more people so need to calculate separately Approach Estimate how many gates there are Estimate airport operation hours Estimate the numbe"See full answer

    Product Manager
    Estimation
  • Product Manager
    Behavioral
  • Amazon logoAsked at Amazon 
    Product Manager
    Behavioral
    +1 more
  • Meta (Facebook) logoAsked at Meta (Facebook) 

    "Firstly lets note down the ways of monetization - Promotional Ads Paid Filters and AR effects Influencer promotional fee Instagram Additional Tools for Creators - subscription basis (analytics and management) > many influencers also run their own promotional campaigns to gain more and more followers on their handles - Instagram can use this opportunity (e-commerce sites ranking algorithm of different items/sellers) > promotional ads can affect slightly on user engagement but accord"

    Aniket B. - "Firstly lets note down the ways of monetization - Promotional Ads Paid Filters and AR effects Influencer promotional fee Instagram Additional Tools for Creators - subscription basis (analytics and management) > many influencers also run their own promotional campaigns to gain more and more followers on their handles - Instagram can use this opportunity (e-commerce sites ranking algorithm of different items/sellers) > promotional ads can affect slightly on user engagement but accord"See full answer

    Product Manager
    Product Design
    +1 more
  • "I submitted a PRD as it was a take home assignment."

    Ayush kumar S. - "I submitted a PRD as it was a take home assignment."See full answer

    Product Manager
    Product Design
    +1 more
  • Netflix logoAsked at Netflix 

    "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. This could be confused with an expansion problem, but it's only asking for the risks. You should be thorough with the risks and identify as many as possible. Let's go over one possible solution: > Expanding to China could be a huge opportunity for Netflix, but it's definitely risky. I'd love to go over a few risks that we should consider. To me, the biggest risks are:Censorship > Chinese compet"

    Exponent - "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. This could be confused with an expansion problem, but it's only asking for the risks. You should be thorough with the risks and identify as many as possible. Let's go over one possible solution: > Expanding to China could be a huge opportunity for Netflix, but it's definitely risky. I'd love to go over a few risks that we should consider. To me, the biggest risks are:Censorship > Chinese compet"See full answer

    Product Manager
    Product Strategy
  • "Comprehend the Situation: What is the goal?The goal is to introduce an ACH payment method in the United States for Netflix. Why is this important?ACH payments can offer a convenient and cost-effective payment option for customers. Who are the stakeholders?Stakeholders include Netflix customers, the product team, finance, legal, and compliance teams. How does ACH work? transaction flow and potential benefits. Identify the Customer: Recurring subscribers and"

    Anonymous Goat - "Comprehend the Situation: What is the goal?The goal is to introduce an ACH payment method in the United States for Netflix. Why is this important?ACH payments can offer a convenient and cost-effective payment option for customers. Who are the stakeholders?Stakeholders include Netflix customers, the product team, finance, legal, and compliance teams. How does ACH work? transaction flow and potential benefits. Identify the Customer: Recurring subscribers and"See full answer

    Product Manager
    Execution
    +1 more
  • "Goal: The goal of the product is to create a virtual communication system that enables the CEO/Executives of Google to have realistic in-person interactions with people located in different parts of the world. Identifying Different Users: CEO of Google Business executives and professionals Selecting Right User: The primary user for this product is the CEO of Google who needs to have a virtual communication system that can facilitate face-to-face interactions. Defining Features: High-q"

    Anonymous Panda - "Goal: The goal of the product is to create a virtual communication system that enables the CEO/Executives of Google to have realistic in-person interactions with people located in different parts of the world. Identifying Different Users: CEO of Google Business executives and professionals Selecting Right User: The primary user for this product is the CEO of Google who needs to have a virtual communication system that can facilitate face-to-face interactions. Defining Features: High-q"See full answer

    Product Manager
    Product Design
    +1 more
  • Meta (Facebook) logoAsked at Meta (Facebook) 

    "Clarification questions: 1) Is this a physical or digital product? 2) Are we enhancing an existing product or designing a brand new product? 3) Is this a product in the physical world or in the Metaverse? (I know Meta has recently expanded in virtual fashion space with partnerships with designer brands) 4) Competition with other fashion products [Depop, Nuuly, Rent the Runway, Pickle, Poshmark, Instagram Shopping) 5) Are there any time constraints on when MVP should be launched? 6) What market"

    Sanjanaa S. - "Clarification questions: 1) Is this a physical or digital product? 2) Are we enhancing an existing product or designing a brand new product? 3) Is this a product in the physical world or in the Metaverse? (I know Meta has recently expanded in virtual fashion space with partnerships with designer brands) 4) Competition with other fashion products [Depop, Nuuly, Rent the Runway, Pickle, Poshmark, Instagram Shopping) 5) Are there any time constraints on when MVP should be launched? 6) What market"See full answer

    Product Manager
    Product Design
  • Cisco logoAsked at Cisco 

    "It's always good to start with identifying what type of problem you're tackling. The problem we need to tackle is essentially a variation on a Favorite Product Question. We know there's a formula for this type of question, so now our job is to tactically execute on the formula. Let's begin with the Favorite Product Question formula: Choose a product and briefly explain what it is Who are the users? What are their pain points? **How did competitors solve it in the"

    Exponent - "It's always good to start with identifying what type of problem you're tackling. The problem we need to tackle is essentially a variation on a Favorite Product Question. We know there's a formula for this type of question, so now our job is to tactically execute on the formula. Let's begin with the Favorite Product Question formula: Choose a product and briefly explain what it is Who are the users? What are their pain points? **How did competitors solve it in the"See full answer

    Product Manager
    Product Design
  • Apple logoAsked at Apple 

    "Add more social features"

    Claire W. - "Add more social features"See full answer

    Product Manager
    Product Strategy
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