Top Product Manager Interview Questions

Exponent - "You should identify this type of interview question as an Expansion problem, since we're expanding to a new market. This is similar to a growth problem, with a few additional components. This is the formula you should use when tackling these types of interview questions: Ask clarifying questions Perform user analysis Market risk analysis State goals Perform channel analysis Prioritize growth channels Strategy Summarize Without further"See full answer

Pratik H. - "You're a PM for Uber Eats. Cart conversion has dropped by 10% in the last 3 months. How would you find the root cause? Clarify- 1) What is conversion? Is it where they complete the order after adding it to cart?- Yes 2) Has this drop been sudden or over an extended period of time?- Its been over the past month 3) Is this localized to somewhere? Seems to be only in the US Uber Eats is a business that delivers food and various goods to customers that buy them. Its a 3 sided marketplace wher"See full answer

Nidhi S. - "I am a book reader, so I use "goodreads" by amazon to track my reading. There are couple of things which can be done to increase user engagement on app. User engagement on goodread is creating profile tagging books - want to read, reading, completed marking up progress on daily reading. Engaging with friends and their feedback about books. Solutioning at each steps Creating profile - App respond time is 2-3 min, which is very slow as compared to any general app,its circling"See full answer

Prashant R. - "Goal of the pilot deployment: 1) Evaluate if riders would choose self driving cars (SDC) over regular driver operated cars 2) Test SDC performance/efficiency in given area before scaling operations Interviewer liked my goals and asked me to proceed , this is where I got stuck. I wasnt sure if this was an algorithmic based problem or something else and started saying about general issues SDC may have that may impact customer experience such as SDC waiting too long in traffic affecting ETA, SDC"See full answer

Yamaan B. - "Since the coffee needs to be brewed in space, we cannot rely on gravity to pull the water down through the coffee grounds. Fortunately, there are other brewing techniques that can be used that do not rely on gravity. A lot of novelty coffee is brewed by forcing water through densely packed coffee grounds with pressure. This removes the requirement of gravity. If we have a plunger system with coffee grounds between a screen on the bottom, and water on top, we can use a plunger to push the water t"See full answer

Exponent - "This is a Measure Success question with a slight twist. The twist here is we need to consider a hypothetical changes rather that one already built. This changes our formula slightly - specifically we may not be able to apply a UX flow to drive analysis since we're unsure of the implementation. Instead, we'll look at core behaviors that are indicative of success. Here's the modified formula: Ask clarifying questions State the goal of the feature **Apply a UX flow to drive a"See full answer

Vihari K. - "Clarify Questions • Target Audience: Are we focusing on existing TikTok users, new users, or both? • Scope of Search Features: Are we looking at in-app search, search engine optimization (SEO), or both? • Geographical Focus: Are there specific regions we are targeting for user acquisition? Goal Our primary goal is to increase user adoption and market share by making it easier for users to discover and engage with TikTok Shop through optimized search features. User Segments Current TikTo"See full answer

Exponent - "This is a Favorite Product question with a slight twist. We have a constraint: picking a marketplace. Let's go over the Favorite Product formula before we begin: Choose a product and briefly explain what it is Who are the users? What are their pain points? How did competitors solve it in the past? How does this product address these pain points differently and better? How would you improve it/make it better? Summarize Let's start! Choose a"See full answer

Vincent T. - "Google Maps has achieved remarkable success due to several key factors that have set it apart in the realm of digital mapping and navigation services. There are a few crucial reasons behind its success: Comprehensive and Accurate Data: Google Maps has a vast database of geographic information, including detailed maps, street views, and satellite imagery from all around the world. It provides accurate and up-to-date data on roads, landmarks, businesses, and other points of interest, allowing u"See full answer

Shuvam C. - "Introduce special tickets which will cover a bundle of rides. This will distribute the load over the remaining rides and reduce the queue for the particular ride as all the people will no longer try to avail the same ride simultaneously."See full answer

Agni W. - "Interesting questions. Thank you for asking it. S: Suppose I want to add notifications service to an app that provides user directed content, that is is dependent on user's past preferences T: if you ask me for a prototype, then I would use API gateway/ LB, Lambda, storage in SQL and No SQL both, have caches. later we could use CDN, have EC2 instances to run the app. We could deploy Kafka pipeline also. Create notification service on the existing app. - that will be a micro service A: Since"See full answer