Product Manager Interview Questions

Review this list of 1,635 product manager interview questions and answers verified by hiring managers and candidates.
  • Coinbase logoAsked at Coinbase 

    "I tried taking a shot at this in 20 mins and typed out a solution. Why? Mission: build communities and bring people closer together Birthdays - help you connect with friends once an year, restart a conversation and bring people together. It also brings your broader friends and family closer to celebrate and builds communities . User: Birthday person Posts their birthday as public info FB reminds friends and family about the day On the day they get posts to"

    Spring C. - "I tried taking a shot at this in 20 mins and typed out a solution. Why? Mission: build communities and bring people closer together Birthdays - help you connect with friends once an year, restart a conversation and bring people together. It also brings your broader friends and family closer to celebrate and builds communities . User: Birthday person Posts their birthday as public info FB reminds friends and family about the day On the day they get posts to"See full answer

    Product Manager
    Product Design
  • Product Manager
    Behavioral
  • Reddit logoAsked at Reddit 
    Product Manager
    Behavioral
  • Yelp logoAsked at Yelp 

    "Let’s talk about goals first Goals are: Yelp:
1
I assumed that main goal is the revenue from advertising. It PPC advertising so we want more people to click on it.
2 Keep high user engagement level advertisers: want to keep the CR and CPS. Let’s discuss how can we define the appropriate number of ads: We can set up AB testing with different number of ads. We want to see if there is significant revenue increase when we show 1,3,5 ads.
We also want to check the tradeoffs and be sure tha"

    Sg S. - "Let’s talk about goals first Goals are: Yelp:
1
I assumed that main goal is the revenue from advertising. It PPC advertising so we want more people to click on it.
2 Keep high user engagement level advertisers: want to keep the CR and CPS. Let’s discuss how can we define the appropriate number of ads: We can set up AB testing with different number of ads. We want to see if there is significant revenue increase when we show 1,3,5 ads.
We also want to check the tradeoffs and be sure tha"See full answer

    Product Manager
    Product Design
    +1 more
  • Meta (Facebook) logoAsked at Meta (Facebook) 

    "Clarifying Questions: There are several different types of therapists, do you have a particular therapist in mind? Like Mental health, physical health, food and nutrition etc? Reply: You can decide And do we know what country are we building this product, since that will help me narrow down the scope of the product? Reply: USA Approach: Define the product vision and the goal that we want to achieve Target Audience is for this particular product What problems do these user currently"

    Darshak S. - "Clarifying Questions: There are several different types of therapists, do you have a particular therapist in mind? Like Mental health, physical health, food and nutrition etc? Reply: You can decide And do we know what country are we building this product, since that will help me narrow down the scope of the product? Reply: USA Approach: Define the product vision and the goal that we want to achieve Target Audience is for this particular product What problems do these user currently"See full answer

    Product Manager
    Product Design
    +1 more
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  • Product Manager
  • "Goal: The goal of the product is to create a virtual communication system that enables the CEO/Executives of Google to have realistic in-person interactions with people located in different parts of the world. Identifying Different Users: CEO of Google Business executives and professionals Selecting Right User: The primary user for this product is the CEO of Google who needs to have a virtual communication system that can facilitate face-to-face interactions. Defining Features: High-q"

    Anonymous Panda - "Goal: The goal of the product is to create a virtual communication system that enables the CEO/Executives of Google to have realistic in-person interactions with people located in different parts of the world. Identifying Different Users: CEO of Google Business executives and professionals Selecting Right User: The primary user for this product is the CEO of Google who needs to have a virtual communication system that can facilitate face-to-face interactions. Defining Features: High-q"See full answer

    Product Manager
    Product Design
    +1 more
  • "In Drive > Slack > In Shorts Shortlisted for further discussion - In Drive (Ride Hailing App) Briefly: > \>> JTBD: > Search, Book, Cancel, Rate and Complain for Rides > > \>> User Segments: > Based on frequency of usage > User Engagement Metrics: > Use Cases or JTBD used interchaneably Frequency of all the JTBD Performed in a Unit Time (Breadth) Ratio of Searches compared to Book Ride in a Unit Time (Monetization Use Case) Ratio of Cancellations compared to Book Ride in a"

    Pattern P. - "In Drive > Slack > In Shorts Shortlisted for further discussion - In Drive (Ride Hailing App) Briefly: > \>> JTBD: > Search, Book, Cancel, Rate and Complain for Rides > > \>> User Segments: > Based on frequency of usage > User Engagement Metrics: > Use Cases or JTBD used interchaneably Frequency of all the JTBD Performed in a Unit Time (Breadth) Ratio of Searches compared to Book Ride in a Unit Time (Monetization Use Case) Ratio of Cancellations compared to Book Ride in a"See full answer

    Product Manager
    Analytical
    +1 more
  • Product Manager
    Behavioral
    +1 more
  • "Firstly lets note down the ways of monetization - Promotional Ads Paid Filters and AR effects Influencer promotional fee Instagram Additional Tools for Creators - subscription basis (analytics and management) > many influencers also run their own promotional campaigns to gain more and more followers on their handles - Instagram can use this opportunity (e-commerce sites ranking algorithm of different items/sellers) > promotional ads can affect slightly on user engagement but accord"

    Aniket B. - "Firstly lets note down the ways of monetization - Promotional Ads Paid Filters and AR effects Influencer promotional fee Instagram Additional Tools for Creators - subscription basis (analytics and management) > many influencers also run their own promotional campaigns to gain more and more followers on their handles - Instagram can use this opportunity (e-commerce sites ranking algorithm of different items/sellers) > promotional ads can affect slightly on user engagement but accord"See full answer

    Product Manager
    Product Design
    +1 more
  • "I would ask/investigate the following: Is this our core competancy of our company How long would it take to develop it in house and how much would it cost what will be the time to market of this feature or service when developed in house what is long term vision of this solution - do we expect that this will grow into becoming a major revenue stream for the company in future and the future of the company will be tied to it? What is our track record as a company building such a sol"

    Nitesh N. - "I would ask/investigate the following: Is this our core competancy of our company How long would it take to develop it in house and how much would it cost what will be the time to market of this feature or service when developed in house what is long term vision of this solution - do we expect that this will grow into becoming a major revenue stream for the company in future and the future of the company will be tied to it? What is our track record as a company building such a sol"See full answer

    Product Manager
    Product Strategy
  • "Clarifying questions / Assumptions: Scope: US market Constraints: none Limiting to UberX, Uberpool, UberXL services On-the-ground operations: event operations, things going on as people arrive or leave the event Defining 'events': scoping it down to concerts or large-scale events (that typically have a lot of traffic) Defining 'better experience': easier to get to and leave events Goal: I will optimize for greater user satisfaction with our service, which should translate in"

    Daniel M. - "Clarifying questions / Assumptions: Scope: US market Constraints: none Limiting to UberX, Uberpool, UberXL services On-the-ground operations: event operations, things going on as people arrive or leave the event Defining 'events': scoping it down to concerts or large-scale events (that typically have a lot of traffic) Defining 'better experience': easier to get to and leave events Goal: I will optimize for greater user satisfaction with our service, which should translate in"See full answer

    Product Manager
    Product Design
  • "By looking at QPS prolly! I mean that's the success metric for it after all, right? Maybe not, love to know your thoughts down below."

    Palak A. - "By looking at QPS prolly! I mean that's the success metric for it after all, right? Maybe not, love to know your thoughts down below."See full answer

    Product Manager
    Analytical
  • Netflix logoAsked at Netflix 

    "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. This could be confused with an expansion problem, but it's only asking for the risks. You should be thorough with the risks and identify as many as possible. Let's go over one possible solution: > Expanding to China could be a huge opportunity for Netflix, but it's definitely risky. I'd love to go over a few risks that we should consider. To me, the biggest risks are:Censorship > Chinese compet"

    Exponent - "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. This could be confused with an expansion problem, but it's only asking for the risks. You should be thorough with the risks and identify as many as possible. Let's go over one possible solution: > Expanding to China could be a huge opportunity for Netflix, but it's definitely risky. I'd love to go over a few risks that we should consider. To me, the biggest risks are:Censorship > Chinese compet"See full answer

    Product Manager
    Product Strategy
  • Snap logoAsked at Snap 

    "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. There's no set formula, but we recommend proposing at least three different reasons to answer the question. Let's go over one possible solution: > If I were TikTok, I would look to monetize it similar to Instagram, Twitter, and Facebook: through dedicated ad channels.Specifically having pre-roll ads appear on open, and ads appear in-feed every few videos. TikTok is the perfect platform to lever"

    Exponent - "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. There's no set formula, but we recommend proposing at least three different reasons to answer the question. Let's go over one possible solution: > If I were TikTok, I would look to monetize it similar to Instagram, Twitter, and Facebook: through dedicated ad channels.Specifically having pre-roll ads appear on open, and ads appear in-feed every few videos. TikTok is the perfect platform to lever"See full answer

    Product Manager
    Product Strategy
  • Meta (Facebook) logoAsked at Meta (Facebook) 

    "Clarifying Questions: When you say Language Learning app, you're referring to a user wanting to learn a new language through a Meta property - not NLP tech correct? -- Yes Is this a stand-alone app, or part of Facebook or another Meta app? -- You choose Are there any restrictions like budget, or time for this learning app? -- Nope. Give me a moment to think about how I want to structure this answer: Mission // Goal of Language Learning App Competition Audience Segments Pain Points "

    Brody C. - "Clarifying Questions: When you say Language Learning app, you're referring to a user wanting to learn a new language through a Meta property - not NLP tech correct? -- Yes Is this a stand-alone app, or part of Facebook or another Meta app? -- You choose Are there any restrictions like budget, or time for this learning app? -- Nope. Give me a moment to think about how I want to structure this answer: Mission // Goal of Language Learning App Competition Audience Segments Pain Points "See full answer

    Product Manager
    System Design
  • Cisco logoAsked at Cisco 

    "It's always good to start with identifying what type of problem you're tackling. The problem we need to tackle is essentially a variation on a Favorite Product Question. We know there's a formula for this type of question, so now our job is to tactically execute on the formula. Let's begin with the Favorite Product Question formula: Choose a product and briefly explain what it is Who are the users? What are their pain points? **How did competitors solve it in the"

    Exponent - "It's always good to start with identifying what type of problem you're tackling. The problem we need to tackle is essentially a variation on a Favorite Product Question. We know there's a formula for this type of question, so now our job is to tactically execute on the formula. Let's begin with the Favorite Product Question formula: Choose a product and briefly explain what it is Who are the users? What are their pain points? **How did competitors solve it in the"See full answer

    Product Manager
    Product Design
  • Apple logoAsked at Apple 

    "Add more social features"

    Claire W. - "Add more social features"See full answer

    Product Manager
    Product Strategy
  • "As engineering managers, it’s our obligation to prioritize and manage technical debt properly. However, achieving the correct mix between reducing technical debt and providing new features while meeting deadlines can be fairly tough.To manage technical debt efficiently, it’s vital to first understand how to detect it inside your projects. One way to do this is by doing regular code reviews and encouraging your team to share any concerns or areas where they feel the codebase may be improved. This"

    Scott S. - "As engineering managers, it’s our obligation to prioritize and manage technical debt properly. However, achieving the correct mix between reducing technical debt and providing new features while meeting deadlines can be fairly tough.To manage technical debt efficiently, it’s vital to first understand how to detect it inside your projects. One way to do this is by doing regular code reviews and encouraging your team to share any concerns or areas where they feel the codebase may be improved. This"See full answer

    Product Manager
    Behavioral
    +1 more
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