"You should identify this type of interview question as an Expansion problem, since we're expanding to a new market. This is similar to a growth problem, with a few additional components. This is the formula you should use when tackling these types of interview questions:
Ask clarifying questions
Perform user analysis
Market risk analysis
State goals
Perform channel analysis
Prioritize growth channels
Strategy
Summarize
Without further"
Exponent - "You should identify this type of interview question as an Expansion problem, since we're expanding to a new market. This is similar to a growth problem, with a few additional components. This is the formula you should use when tackling these types of interview questions:
Ask clarifying questions
Perform user analysis
Market risk analysis
State goals
Perform channel analysis
Prioritize growth channels
Strategy
Summarize
Without further"See full answer
"Clarifying question: By high-tech, we mean internet enabled refrigerator which uses technology and assists us in our decision making or takes decisions for us
Users:
Working women
Homemakers
Bachelors and Spinsters living alone
Other family members (Elderly, Kids etc)
Prioritized users: Working women, Bachelors and Spinsters living alone
Problems:
Food left in the refrigerator gets rotten as it goes out of notice
I am at the supermarket and I dont know the inven"
Sahil A. - "Clarifying question: By high-tech, we mean internet enabled refrigerator which uses technology and assists us in our decision making or takes decisions for us
Users:
Working women
Homemakers
Bachelors and Spinsters living alone
Other family members (Elderly, Kids etc)
Prioritized users: Working women, Bachelors and Spinsters living alone
Problems:
Food left in the refrigerator gets rotten as it goes out of notice
I am at the supermarket and I dont know the inven"See full answer
Product Manager
Product Design
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"Clarifying questions
Target geography: USA, all urban areas
Form factor: Mobile app, supported on iOS and Android
Items to be borrowed: simple appliances like toaster, FMCG products, etc.
Target market
USA has a population of millions of people
People generally need to frequently borrow household items from neighbours in case of emergency (or even otherwise)
Internal company assessment
Meta's mission is to create communities that help each other. This problem ties in well with t"
Rahul J. - "Clarifying questions
Target geography: USA, all urban areas
Form factor: Mobile app, supported on iOS and Android
Items to be borrowed: simple appliances like toaster, FMCG products, etc.
Target market
USA has a population of millions of people
People generally need to frequently borrow household items from neighbours in case of emergency (or even otherwise)
Internal company assessment
Meta's mission is to create communities that help each other. This problem ties in well with t"See full answer
"Problem statement
The water heater can currently be controlled only physically i.e. the user must be present infront of the heater to manage it.
Key value proposition
The user must be able to control the water heater remotely using an app (preferably via their mobile phone)
Target geo: USA, OS: both Android and iOS, Form factor: Mobile
Target market
Water heaters are used by everyone who lives in an area experiencing temperatures < 20 degree Celsius. The user uses the water heater eve"
Rahul J. - "Problem statement
The water heater can currently be controlled only physically i.e. the user must be present infront of the heater to manage it.
Key value proposition
The user must be able to control the water heater remotely using an app (preferably via their mobile phone)
Target geo: USA, OS: both Android and iOS, Form factor: Mobile
Target market
Water heaters are used by everyone who lives in an area experiencing temperatures < 20 degree Celsius. The user uses the water heater eve"See full answer
"Questions:
Are these bikes for personal or commercial use? Or both?
For commuting, or should we also include recreational bikes (e.g. mountain bikes?)
Should we include stationary exercise bikes, or only those used outside?
E-bikes and motorcycles?
Are we counting children, or just adults?
Should we factor in whether the individual has purchasing power to purchase a new bike? What about renting a bike?
Assumptions:
Assuming we are sizing the market for personal commuter bicycles f"
Chelsea F. - "Questions:
Are these bikes for personal or commercial use? Or both?
For commuting, or should we also include recreational bikes (e.g. mountain bikes?)
Should we include stationary exercise bikes, or only those used outside?
E-bikes and motorcycles?
Are we counting children, or just adults?
Should we factor in whether the individual has purchasing power to purchase a new bike? What about renting a bike?
Assumptions:
Assuming we are sizing the market for personal commuter bicycles f"See full answer
"This is a Design a Product question. For this, we'll want to follow the formula for success:
Ask clarifying questions
Identify user types, behaviors, and pain points
State the goal and use cases
List current solutions
Improvements / net new solutions
Evaluate and select solutions
Measure Success
Summarize
Ask clarifying questions
The PM interview isn't about your ability to come up with the best solution right away — it's about bein"
Exponent - "This is a Design a Product question. For this, we'll want to follow the formula for success:
Ask clarifying questions
Identify user types, behaviors, and pain points
State the goal and use cases
List current solutions
Improvements / net new solutions
Evaluate and select solutions
Measure Success
Summarize
Ask clarifying questions
The PM interview isn't about your ability to come up with the best solution right away — it's about bein"See full answer
"First I would like to ask you some clarifying questions.
Timeframe: do we consider a single given day? YES
What is the definition of jogger? Running, not walking
Is there a minimum distance? NO
Do you count only the distance within the perimeter of central park or also the miles getting in and out of CP to my start location? ONLY CP
Great, I would like to structure the problem this way.
\# of aggregated miles run by jogger in a day in CP = # of joggers per day * av"
Fabio E. - "First I would like to ask you some clarifying questions.
Timeframe: do we consider a single given day? YES
What is the definition of jogger? Running, not walking
Is there a minimum distance? NO
Do you count only the distance within the perimeter of central park or also the miles getting in and out of CP to my start location? ONLY CP
Great, I would like to structure the problem this way.
\# of aggregated miles run by jogger in a day in CP = # of joggers per day * av"See full answer
"Clarifying question- What exactly is this product expected to do ? - are we trying to build a community around people passionate about gardening ? or are we trying to give them better tool and seeds or something else ? Do we have any time or cost constraints ? or any specific business goal we are trying to achieve ? Is this a non profit or a for profit venture ?
2) Users: Which users segment are we trying to go after and what are the pain points ? Is it millennials and gen z or someone in Boom"
Abhijit B. - "Clarifying question- What exactly is this product expected to do ? - are we trying to build a community around people passionate about gardening ? or are we trying to give them better tool and seeds or something else ? Do we have any time or cost constraints ? or any specific business goal we are trying to achieve ? Is this a non profit or a for profit venture ?
2) Users: Which users segment are we trying to go after and what are the pain points ? Is it millennials and gen z or someone in Boom"See full answer
"Started with clarifications, listed out assumptions, created stories with user pain points in existing business, how we can eliminate in our design and strategy, metrics for the success of business initial 90 days, 6 months and a year. What i missed to present is the north star metrics
Overall i thought i did well, still didnt get through
Hope it will help me for other interviews in Amazon/Meta/Cisco"
Ragupathy V. - "Started with clarifications, listed out assumptions, created stories with user pain points in existing business, how we can eliminate in our design and strategy, metrics for the success of business initial 90 days, 6 months and a year. What i missed to present is the north star metrics
Overall i thought i did well, still didnt get through
Hope it will help me for other interviews in Amazon/Meta/Cisco"See full answer
"One of the most basic measures of how well a PMO is functioning is the percentage of projects that are completed as a ratio of all the projects in a portfolio. More illustrative is how many of the projects are completed within the timeframes budgeted for the projects."
Janell O. - "One of the most basic measures of how well a PMO is functioning is the percentage of projects that are completed as a ratio of all the projects in a portfolio. More illustrative is how many of the projects are completed within the timeframes budgeted for the projects."See full answer
"This is one of the core behavioral questions that you should expect to cover in any interview. In particular, it asks you to justify why you want to work at a specific company that you've applied for. There's no right answer for this, however we do recommend you list at least three distinct reasons.
Here's an example of what you might say:
> Great question! There's so many reasons, but I'll keep it to my top three.Atlassian has some of the most impactful products in the tech space to date, inclu"
Exponent - "This is one of the core behavioral questions that you should expect to cover in any interview. In particular, it asks you to justify why you want to work at a specific company that you've applied for. There's no right answer for this, however we do recommend you list at least three distinct reasons.
Here's an example of what you might say:
> Great question! There's so many reasons, but I'll keep it to my top three.Atlassian has some of the most impactful products in the tech space to date, inclu"See full answer
"The interviewer was curious to understand my transition from a core development profile to an NGO and then to an MBA program. He was trying to understand my thoughts behind the journey and what convinced me about going for a PM role.
What helped me answer this was -
Having spent some time by myself mapping out the good and not-so-great experiences at each part of my journey
What exactly motivated me to take the next step each time
How it all connected
What moments in the journey hi"
Yashaswini K. - "The interviewer was curious to understand my transition from a core development profile to an NGO and then to an MBA program. He was trying to understand my thoughts behind the journey and what convinced me about going for a PM role.
What helped me answer this was -
Having spent some time by myself mapping out the good and not-so-great experiences at each part of my journey
What exactly motivated me to take the next step each time
How it all connected
What moments in the journey hi"See full answer
"Clarifying QQ
What do you mean by Smart - Lets say it means its connected
Am I the google PM - yes
Will we own the hardware part or this will be developed by any vendor/partner - Say vendor on requirements from google
Any specific market - USA
What is the overall goal - Enter the new market with driving better adoption and enhanced experience through the users
Any specific piece of furniture - No you are free to assume
Thanks for all the clarifying QQ
Lets say for this exa"
Product V. - "Clarifying QQ
What do you mean by Smart - Lets say it means its connected
Am I the google PM - yes
Will we own the hardware part or this will be developed by any vendor/partner - Say vendor on requirements from google
Any specific market - USA
What is the overall goal - Enter the new market with driving better adoption and enhanced experience through the users
Any specific piece of furniture - No you are free to assume
Thanks for all the clarifying QQ
Lets say for this exa"See full answer
"This is a Measure Success question. These questions are asked to gauge your familiarity with common metrics such as DAUs and MAUs, A/B testing, and ability to map user behaviors and flows to impactful metrics. A great PM will also be able to deeply understand when metrics sometimes fail (e.g. blind spots). Knowing metrics closely is also crucial to demonstrating the impact of a project, whether it's after launching or the ongoing impact.
Let's follow the Measure Success formula to tackle"
Exponent - "This is a Measure Success question. These questions are asked to gauge your familiarity with common metrics such as DAUs and MAUs, A/B testing, and ability to map user behaviors and flows to impactful metrics. A great PM will also be able to deeply understand when metrics sometimes fail (e.g. blind spots). Knowing metrics closely is also crucial to demonstrating the impact of a project, whether it's after launching or the ongoing impact.
Let's follow the Measure Success formula to tackle"See full answer