Product Manager Interview Questions

Exponent - "This question is a Diagnosis Question. Let's follow the template for answering Diagnosis Questions: Ask clarifying questions List potential high level reasons Gather context (with TROPIC method!) Establish a theory of probably cause Test theories Give a potential solution Summarize Ask Clarifying Questions Before we begin, it's important to ask clarifying questions if necessary. This question is quite straight forward so we may not have ma"See full answer

Exponent - "This is posed as a tricky question at first, but we can actually approach this very similarly to a Favorite Product question. It's always good to start with identifying what type of problem you're tackling. The problem we need to tackle is essentially a variation on a Favorite Product Question: Choose a product and briefly explain what it is Who are the users? What are their pain points? How did competitors solve it in the past? **How does this product addr"See full answer

Jiin S. - "I would firstly see what's the trend of the sales by monthly, daily, and yearly to see when was the decline started and what happened during that time. I would also look at the sales by different customer or product segmentation to see what segment had the most decline in sales. Then, I would make some hypothesis where like for this age range customers with this product segment had a decline in sales due to XXX and we would increase the sales by YYY with this new feature. Then I would design the"See full answer

Exponent - "You should be able to identify this as a Measure Success question. These kinds of questions are used to test your analytical skills, as well as your ability to track project progress post-launch. Recall the strategy for tackling them methodically and thoroughly: Ask clarifying questions State the goal of the feature / product Behavior Mapping / UX Flow Mapping Provide criteria to prioritize metrics Prioritize metrics Summarize Let's begin! Ask cl"See full answer

Exponent - "This problem tests your ability to make sense of strategic business decisions. Don't feel pressured to start speaking immediately — you should feel free to take a few moments of silence to come up with some sound arguments. This makes your answer sound more measured and thought through. For this question, there are a few lines of reasoning you can go with. Data > LinkedIn was, and still is, the largest professional social network on the web. Since almost every high-powered executive and senio"See full answer

Exponent - "We've identified the problem as a Design a Product question. Use the following framework for tackling these types of questions: Ask Clarifying Questions Identify users, behaviors, and pain points State product goal Identify current solutions Brainstorm new solutions Evaluate solutions Measure success Summarize We'll go through each of these step by step. Ask Clarifying Questions The PM interview isn't about your ability to come up w"See full answer

Anonymous Panda - "Goal: To design a product that helps people keep track of their belongings and prevent loss. Identifying users: Individuals who frequently lose their belongings Parents who want to keep track of their children's belongings Tourists who want to secure their belongings while travelling Selecting the right user:Given Google's expertise in technology, we will focus on designing a product for individuals who frequently lose their belongings. Defining features and prioritizing: Item tracki"See full answer

Nature - "I would be oil. As oil would float and can be moulded according to the sourrounding."See full answer

Sourabh M. - "First Contextual Questions: Opportunities & Threats for whom? Assuming for Google Maps only Approach: Google’s Vision & Mission > Where does Maps fit into that? Analysing use case that Google Maps serve? SWOT Analysis My View ## Google Vision & Mission: To organize world’s information and make it universally accessible and useful Google Maps Strategic Fit: _Google Maps provides organization of geographic information, allows users to change/add/delete c"See full answer

Exponent - "You should identify this type of interview question as an Expansion problem, since we're expanding to a new market. This is similar to a growth problem, with a few additional components. This is the formula you should use when tackling these types of interview questions: Ask clarifying questions Perform user analysis Market risk analysis State goals Perform channel analysis Prioritize growth channels Strategy Summarize Without further"See full answer

Rev - "Clarify: who owns previous seasons? are we competing against them? Cost based: Cost >= Revenue generated Revenue = subscribers + advertisements subscribers = new subscribers (joining for the season) x avg spend on plan advertisements = total viewors (new + existing) x total season duration x ads/unit time x rev/ ad display Costs = pricing of the show + operational costs (data center cost + streaming cost) "See full answer

Exponent - "This is another Fermi problem — an estimation or approximation problem with limited information and back-of-the-envelope calculations. There's no right answer: interviewers want to understand how you think and how well you can explain your reasoning, rather than what you already know. Recall the formula for Fermi problems: Ask clarifying questions Catalog what you know Make equation(s) Think about edge cases to add to equation **Breakdown components of your"See full answer