Product Manager Interview Questions

Exponent - "Let's first identify the type of problem we're solving. This is an Improve a Product question. Let's go over the Improve a Product formula once more: Ask clarifying questions Identify users, behaviors, and pain points State product goal Brainstorm small improvements Brainstorm bolder improvements Measure success Summarize Okay great. Now that we have the formula, it's time to execute on it! Ask clarifying questions Before we start iden"See full answer

Exponent - "You should identify this type of interview question as an Expansion problem, since we're expanding to a new market. This is similar to a growth problem, with a few additional components. This is the formula you should use when tackling these types of interview questions: Ask clarifying questions Perform user analysis Market risk analysis State goals Perform channel analysis Prioritize growth channels Strategy Summarize Without further"See full answer

Exponent - "RealSelf is a healthcare marketplace where consumers research aesthetic treatments (plastic surgery, etc.) and connect with physicians. Think of it like the Yelp of cosmetic procedures. Right away we should identify this as an expansion problem. Recall the formula for this type of question: Ask clarifying questions Perform user analysis Market risk analysis State goals Perform channel analysis Prioritize growth channels Strategy **Summari"See full answer

Exponent - "This is another Diagnosis problem. To answer this question, we suggest you use our framework (along with the TROPIC method) to be as thorough as possible. The framework is as follows: Ask clarifying questions List potential high level reasons Gather Context (TROPIC)Time Region Other features / products (internal) Platform Industry / Competition Cannibalization Establish a theory of probable cause Test theories Propose solutions Summarize "See full answer

Exponent - "This is a Technical question. It tests your ability to understand high level technical concepts. Even though your job won't have any coding involved, you'll still need to understand these concepts. Being able to cover all these topics with clarity communicates confidence in your interviewer. Unfortunately, there's no formula for technical questions, but some general tips are: Use analogies when you can Break your solution into clear, bite-size steps Don't be afraid to use examples to b"See full answer

Exponent - "This is a straightforward Expansion problem, since we're expanding to a new market. This is the formula you should use when tackling these types of interview questions: Ask clarifying questions Perform user analysis Market risk analysis State goals Perform channel analysis Prioritize growth channels Strategy Summarize Without further ado, let's dive in! Ask clarifying questions It's important to ask questions in advance to create a"See full answer

Exponent - "You should be able to easily identify this as a Measure Success question. These kinds of questions are used to test your analytical skills, as well as your ability to track project progress post-launch. Recall the strategy for tackling them methodically and thoroughly: Ask clarifying questions State the goal of the feature / product Behavior Mapping / UX Flow Mapping Provide criteria to prioritize metrics Prioritize metrics Summarize Let's begin! "See full answer

Rajaa M. - "Yes"See full answer

Exponent - "This is a Technical question. It tests your ability to understand high level technical concepts. Even though your job won't have any coding involved, you'll still need to understand these concepts. Being able to cover all these topics with clarity communicates confidence in your interviewer. Unfortunately, there's no formula for technical questions, but some general tips are: Use analogies when you can Break your solution into clear, bite-size steps Don't be afraid to use examples to b"See full answer