Product Manager Interview Questions

Exponent - "First, it helps to give a motivation of why it might be useful to understand web cookies and what they are. Then, give a useful example by analogy of how they work. Here's how we might explain web cookies. > When you open your browser and visit www.facebook.com, your browser already knows know you're signed in and log in automatically. Or, say you're on a shopping website for skis and then you start getting ads for skis. How does your browser know this stuff?The answe"See full answer

Exponent - "This is a Design a Product question. For this, we'll want to follow the formula for success: Ask clarifying questions Identify user types, behaviors, and pain points State the goal and use cases List current solutions Improvements / net new solutions Evaluate and select solutions Measure Success Summarize Ask clarifying questions It's important to get clarity on anything unclear. Asking questions also helps us limit scope early on s"See full answer

Exponent - "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. There's no set formula, but we recommend proposing at least three different reasons to answer the question. Let's go over one possible solution: > To me, it would have to be Instagram. I'll provide three reasons why:Trends towards photos: Before the Instagram acquisition, many people were trending towards using photos as conversation topics rather than text posts. This was present not only on F"See full answer

Exponent - "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. Before jumping in, we should evaluate which type of strategy question we're attempting to answer and propose multiple reasons or solutions. Let's go over one possible solution: > There's a few reasons why Facebook may have built the portal. My top three reasons would be:Investing in smart home > Owning more upstream value > XR Integration > Investing in smart home > One hypothetical reason"See full answer

Vennam A. - "Few follow-up questions Why is this product being built? As a lot of customers don't pay much attention when asked for feedback on a service. It is not their priority to provide feedback Is this feedback for a product or a service? A product What type of product is this? An app on phone? Website? Can be anything My responses below Goal is to ensure that the feedback on products are got. Customer segments are B2B, B2C customers. I have chosen the B2B customers. Problem statements inv"See full answer

Exponent - "It may not seem like it, but this is actually a Favorite Product question. We're given just one constraint here: a product management tool. Let's review the Favorite Product formula: Choose a product and briefly explain what it is Who are the users? What are their pain points? How did competitors solve it in the past? How does this product address these pain points differently and better? How would you improve it/make it better? Summarize Let"See full answer

Andrew B. - "Group the data by product, and then sort by time."See full answer

Exponent - "This is a Fermi problem — an estimation or approximation problem with limited information and back-of-the-envelope calculations. There's no right answer: interviewers want to understand how you think and how well you can explain your reasoning, rather than what you already know. Recall the formula for Fermi problems: Ask clarifying questions Catalog what you know Make equation(s) Think about edge cases to add to equation **Breakdown components of your equat"See full answer

Exponent - "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. There's no set formula, but we recommend proposing at least three different reasons to answer the question. Let's go over one possible solution: > It definitely did. Here are three ways I think we could improve how we operate to prepare for another pandemic. A Work From Home Culture > One major way we were impacted was through how we operate as teams. Working from home became the new norm, a"See full answer