Meta (Facebook) Interview Questions

Kartikeya N. - "C : Okay. So I would want to start with knowing what is the product for which we have to build a recommendation system. I : This is a photo sharing product. C : Okay. So is this something on the lines of Instagram? I : Yes C : Okay. And are we a new product co or we have some current product built already? I : You can assume yourself. C : Okay. Is there any demography or country we are targeting? I : No, this is a global product C : Okay. So, the biggest goal of any product recommendation system"See full answer

Riku H. - "Great question. Before I start can I start asking some clarifying qs? By video I am assuming this is FB videos where it's selectively fed unto the newsfeed correct? Yes For FB events should the user be fed with their events, their friends, events or also events in their network? Good Q. I would say yes for the purpose of this question that that's all in scope. Is videos the same as reels? No in this case they are similar but different products where FB videos do not have the 90 sec t"See full answer

Sandhya P. - "What is Meta Quest, Horizon world VR game? Horizons worlds is a platform that lets creators build worlds where real people can come and interact. This could be a gaming world, a socializing world, a marketplace, immersive experience, etc. Why would people want to use Horizon worlds: Because it isn’t possible to always visit all places in person I know that Meta has been encouraging creators at this time because the Horizon’s worlds needs a lot of worlds for it to be interesting for customers Cus"See full answer

Neha A. - "FB Vision Why is this problem important - bad ads can drive customer churn and pose reputational risks in terms of law suits. What is a bad ad defined as - we will exclude ad relevance. any ad that is inappropriate, harmful, and misleading. What is the user journey >> Businesses creates ads, ads are verified by FB team who will remove any bad ads, ads get published after verification, user sees the ads, reports if they dont like it, and the team verifies it again and if bad, removes it. N"See full answer

Mahesh M. - "Clarification questions Events product - Is that events tools in FB where people can create events and invite people to participate OR a section in FB for specific local/country events so that people can go in and view what others are talking about a specific event and what's going on in local neighborhood. ie think of a section in FB for halloween. People can visit events page for halloween and see where local parties are happening, promotions etc. FB Algorithm will auto curate event spec"See full answer

Tony A. - "There are two parts to this questions: Part 1: Why did Meta create Rooms? ( limiting to video collaboration) Answer: Potential reasons for Meta to create their own Zoom equivalent: Provide a video collaboration platform to employees. Due to size and global distribution of its workforce it may make economic sense to make an in-house product that is cheaper than buying an enterprise license of Zoom Meta already has the technology and infrastructure to do videocalls and meetings because of"See full answer

Natalia N. - "Clarifying questions: How much is the decline? Since when have sales been declining? Make sure that it has correlation with competition and not a premature assumption that can come from something internal (not external competition). Is it all the stores? What is the variation in the dicline? If you have stores that have 20% less sales vs some that are steady, it might be something related to the store experience specifically. How does the decrease in sales compare to cities that ha"See full answer

I C. - "Clarifying questions To confirm, stories are available for 24 hrs What is the target increase for stories? Will we be applying this change globally vs. only in the close friends story view? Do we have any particular OKRs that we are trying to achieve? Mission Facebook is focused on creating and connecting communities. Instagram fits within FB's portfolio of products as it connects individuals often through a more creative and light-hearted medium"See full answer

Rahul J. - "Target market \# of users: Almost every household requires groceries Frequency of problem: Groceries are a perishable item and is bought frequently to be consumes fresh Importance of problem: Groceries are a necessity for survival - so it's a highly important problem Internal company assessment Assuming this has to be built by Facebook. It marginally aligns with the company mission and existing business model of ads driven revenue Players in ecosystem: Grocery suppliers, User (consum"See full answer

Aniket D. - "Goal: Before we look at FB Newsfeed, let's align ourselves with the overall goal of FB, that is, to bring the world closer together. Feature Introduction/Clarification: FB Newsfeed is a core feature of the social networking platform that allows people to share updates, and catch up with what the world around them is talking about, group activities, events, etc. Actions: On Newsfeed, one can: share their updates, feelings, etc. catch up with updates from the people, groups, pa"See full answer

kkkt - "Me: First let's clarify the user journey of the Facebook dating app Interviewer: Me: Do we know how success is defined in this context? Interviewer: Please figure that out yourself Me: Ok let's first discuss the mission of Facebook and how Facebook dating app is part of that. Then lets brainstorm what the goals would be for Facebook Dating. That help us determine the user behavior and metrics we can create. Finally let's fi"See full answer

Riku H. - "My favorite Meta/Facebook product is Marketplaces and here are my reasons: Mission and Goal - The product's goal is to connect buyers and sellers locally, and this aligns with the connecting the world aspect of Meta's mission. Hence, the motivation there is directly in line with company's mission. Let's talk about the users and the journeys of the product as well: As a buyer: Relatively simple to use interface - find what you want in a few phrases and results near your profile location wil"See full answer

El hassane B. - "Why this seems like a cyber-security question?"See full answer

Avi G. - "Clarifying Questions: Will this feature be rolled out to the Facebook App or will it be a stand-alone app like Messenger? -- Assume it will be another feature like Marketplace embedded in the Facebook App What is the goal of this feature? How will it be used? Similar to Marketplace where you might see job listings and employer's company pages linked for reviews Will this be rolled out to a specific geographic region or a specific industry? - Lets assume all industries in US **Assump"See full answer

Simran M. - "To answer why Spotify introduced Podcasts, I would like to use 3C framework- Customer, Competitors and Company. Customers We have seen Spotify has a high WAU. This means users are engaged to the platform for music. Listeners need some new trend to listen to while going to the gym for example, or being stuck in a traffic. Sense of listening to something productive is what users need these days. Podcasts are lesser commitment than audiobooks because of short episode length"See full answer

Saloni S. - "Firstly I would research about it and identify its objectives and epics with user stories. Then accordingly I would suggest the ideas that can be done with TRAVEL."See full answer

Siddhant S. - "We'll consider cost-effectiveness, environmental impact, convenience, and scalability. Here are key metrics and trade-offs to consider: Cost Metrics Operational Costs: Compare the direct costs associated with operating each mode of transit, including vehicle maintenance, fuel or energy, and driver salaries. Subsidization Level: Assess how much subsidy each option requires per ride or per passenger to remain free or low-cost to employees. Cost Efficiency: Analyze the cost p"See full answer

Jay C. - "How would you monetize messenger? Clarifying Questions Is this messenger app or web? INTERVIEWER: Assume both are a possibility, but feel free to pick one Is there a larger facebook goal or metric we are optimizing for? INTERVIEWER: Monetization speaks to revenue so assume goal is to increase revenue for Facebook as a whole Does this include messenger Rooms or should we stick to the traditional FB messenger? INTERVIEWER: _Messenger rooms is a great call out, but let's stick"See full answer

Anonymous Hummingbird - "Q: should this be part of FB or a standalone product? A: no hard requirements, it just has to be something that FB would launch Q: is there a specific region we should be designing for? is it ok that we focus on the US as its the current epiccenter of the pandemic? A: Yes that's fine Q: fighting covid-19 is a very broad goal, what if we translated this into decrease the spread of covid-19 - there's multiple ways we could do that but it makes it a bit more concrete. A: Yes that sounds good "See full answer

Irene C. - "Of course! Let me outline a general approach and ask questions along the way to see if any one path makes more sense to follow. On my general approach: I think it's important to start with a strategic goal or purpose the museum is trying to accomplish with this product. That way we have a north star. From there I'll identify a couple user types we could solve for. Once aligned, I can drill down to potential pain points and solutions of different magnitude. How does that agenda sound? For our"See full answer