"This type of question is a Technical problem. Although you will not need to actually code the feature, it's important to understand basic technical concepts. Being able to cover these concisely with clarity shows you're an effective communicator.
Here, we'll go over the broad technical steps needed to implement a basic reactions feature on Facebook.
Briefly, the steps required are the following:
Migrate the database to support reactions
Write API code to be able to react to a post, and"
Exponent - "This type of question is a Technical problem. Although you will not need to actually code the feature, it's important to understand basic technical concepts. Being able to cover these concisely with clarity shows you're an effective communicator.
Here, we'll go over the broad technical steps needed to implement a basic reactions feature on Facebook.
Briefly, the steps required are the following:
Migrate the database to support reactions
Write API code to be able to react to a post, and"See full answer
"Define Groups: Platform where users ( organizers and members) with shared interests can come together and express their thoughts and opinions.
Meta's mission: To bring ppl closer together by giving them access to tools and technology.
Groups Mission alignment: Gives Organizers and members to come closer together over shared interests and build community.
Users :
Organizers ( create a group-> invite people on the platform --> can accept or deny a member to the group --> Intera"
Raunak K. - "Define Groups: Platform where users ( organizers and members) with shared interests can come together and express their thoughts and opinions.
Meta's mission: To bring ppl closer together by giving them access to tools and technology.
Groups Mission alignment: Gives Organizers and members to come closer together over shared interests and build community.
Users :
Organizers ( create a group-> invite people on the platform --> can accept or deny a member to the group --> Intera"See full answer
"Clarifying questions:
Clarify what Facebook Lite is
Assumed answer: It’s a slimmed down version of mobile FB app optimized for slower connections and uses less data than the primary mobile FB app by not offering features like videos and high resolution photos. It is only available on Android and primarily built by FB to the developing world can have access to FB.
What is meant by “opens are down”?
Assumed answer: The total amount of opens of the app on Android devices"
Arthur Y. - "Clarifying questions:
Clarify what Facebook Lite is
Assumed answer: It’s a slimmed down version of mobile FB app optimized for slower connections and uses less data than the primary mobile FB app by not offering features like videos and high resolution photos. It is only available on Android and primarily built by FB to the developing world can have access to FB.
What is meant by “opens are down”?
Assumed answer: The total amount of opens of the app on Android devices"See full answer
"A few clarifying questions:
Algorithm that is specifically used to match individuals?
Define better? More matches, higher likelihood of relationship? etc.
Next I'd like to consider the product's goals, how users engage with the app, how we'd measure those engagements, and how they align with our goals.
Considering Goals
Facebook's mission is to give people the tools to build communities
FB Dating's goal for the end user is to find a partner, but for Facebook it is really ab"
Anonymous Hawk - "A few clarifying questions:
Algorithm that is specifically used to match individuals?
Define better? More matches, higher likelihood of relationship? etc.
Next I'd like to consider the product's goals, how users engage with the app, how we'd measure those engagements, and how they align with our goals.
Considering Goals
Facebook's mission is to give people the tools to build communities
FB Dating's goal for the end user is to find a partner, but for Facebook it is really ab"See full answer
"Methodology:
Clarify some of the terms in our question
List high level causes based on the category and gather context information, rule out the ones that have low probability or out of scope
Drill down the causes and establish a few hypotyhesis
Investigate and test the hypothesis I have and try to fix the problem
Clarify questions:
Define FB logins: through 3rd party Apps,
Assuming our data is accurate, double check with 3rd party Apps that our understanding is correct/ or cr"
Pm E. - "Methodology:
Clarify some of the terms in our question
List high level causes based on the category and gather context information, rule out the ones that have low probability or out of scope
Drill down the causes and establish a few hypotyhesis
Investigate and test the hypothesis I have and try to fix the problem
Clarify questions:
Define FB logins: through 3rd party Apps,
Assuming our data is accurate, double check with 3rd party Apps that our understanding is correct/ or cr"See full answer
Execution
Analytical
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"The primary objective of Instagram Stories is to share fleeting moments and engage with followers in a more casual way, through photos and videos that disappear after 24 hours.
Its also used to showcase all ongoing Instagram Live events.
There are 4 user segments
Story Viewers
Story Creators (who posted the story)
Live event creators
Live event viewers
No of stories posted per user per day -> How to nudge users to post more stories and tag their friends/location.
No of stories view"
Kiran M. - "The primary objective of Instagram Stories is to share fleeting moments and engage with followers in a more casual way, through photos and videos that disappear after 24 hours.
Its also used to showcase all ongoing Instagram Live events.
There are 4 user segments
Story Viewers
Story Creators (who posted the story)
Live event creators
Live event viewers
No of stories posted per user per day -> How to nudge users to post more stories and tag their friends/location.
No of stories view"See full answer
"depending on project phase, apply various methodologies.
scrum for app dev, waterfall for data migration, Testing (TDD for dev, FUT FiT for manual, UAT) , OCM has it own methodology ."
Sayee M. - "depending on project phase, apply various methodologies.
scrum for app dev, waterfall for data migration, Testing (TDD for dev, FUT FiT for manual, UAT) , OCM has it own methodology ."See full answer
"What is the goal of FB as a company, how does marketplace help.
Who are the different users (Sellers and buyers. Also mention advertisers). Sellers can be artists or small/ home business owners. they also also be infrequent sellers who come to FB marketplace when they are moving cities or moving to a new location. Buyers can be low and high engagement.
We will focus on sellers - if more sellers come on the platform, it will attract buyers, generate sales, and spin the flywheel. Also, if a sel"
Neha A. - "What is the goal of FB as a company, how does marketplace help.
Who are the different users (Sellers and buyers. Also mention advertisers). Sellers can be artists or small/ home business owners. they also also be infrequent sellers who come to FB marketplace when they are moving cities or moving to a new location. Buyers can be low and high engagement.
We will focus on sellers - if more sellers come on the platform, it will attract buyers, generate sales, and spin the flywheel. Also, if a sel"See full answer
"Clarification
Am I the PM for overall Xbox or certain part of the Xbox team?
Interview (I): let's assume you own the overall Xbox product
Are there particular user segments that the MSFT Gaming division is trying to focus on as their strategy?
I: nothing in particular, why don't you tell me where we should focus?
What are some challenges that Xbox have been facing? (ie revenue from xbox hardware purchase? xbox live subscription purchase? engagement?)
I: nothing in pa"
Mark - "Clarification
Am I the PM for overall Xbox or certain part of the Xbox team?
Interview (I): let's assume you own the overall Xbox product
Are there particular user segments that the MSFT Gaming division is trying to focus on as their strategy?
I: nothing in particular, why don't you tell me where we should focus?
What are some challenges that Xbox have been facing? (ie revenue from xbox hardware purchase? xbox live subscription purchase? engagement?)
I: nothing in pa"See full answer
"First let me try to understand the metric: when you say traffic to facebook marketplaces, you mean that number of people clicking on the marketplace tab or landing on the marketplace section has reduced. Am I right?
Ok, here's my approach: I will first try to narrow down the scope of the problem by understanding what the details associated with the drop. Then I will try to hypothesize on what all could have caused it. Finally I will try to propose a solution basis the findings.
Understanding th"
Bhavana J. - "First let me try to understand the metric: when you say traffic to facebook marketplaces, you mean that number of people clicking on the marketplace tab or landing on the marketplace section has reduced. Am I right?
Ok, here's my approach: I will first try to narrow down the scope of the problem by understanding what the details associated with the drop. Then I will try to hypothesize on what all could have caused it. Finally I will try to propose a solution basis the findings.
Understanding th"See full answer
"FB Vision: To empower users to build communities and bring the world closer together
Reactions Product Goal: To enable users to express them in a quick and easy manner on posts / comments / videos / photos etc. and hence bringing the world closer. Currently only "Like" option is there which indicates to the creators that users like your posts.
User Personas
Content Creators
Pain Points
Single Reaction Option: Only users who like the content are able to use the reactions f"
P D. - "FB Vision: To empower users to build communities and bring the world closer together
Reactions Product Goal: To enable users to express them in a quick and easy manner on posts / comments / videos / photos etc. and hence bringing the world closer. Currently only "Like" option is there which indicates to the creators that users like your posts.
User Personas
Content Creators
Pain Points
Single Reaction Option: Only users who like the content are able to use the reactions f"See full answer
"Define Product:
Facebook events lets people organize gatherings in the real world with people on Facebook. As a creator, you can create public or private event, set date/time/location, invite people. Invitees can see these events, view who’s coming and provide an answer (RSVP). They can share events with their connections.
Define Metric:
Clarify which specific success metric has dropped?
Assume it's the Avg # of responses (rsvp) per event that has dropped
Clarify how mu"
Yespm T. - "Define Product:
Facebook events lets people organize gatherings in the real world with people on Facebook. As a creator, you can create public or private event, set date/time/location, invite people. Invitees can see these events, view who’s coming and provide an answer (RSVP). They can share events with their connections.
Define Metric:
Clarify which specific success metric has dropped?
Assume it's the Avg # of responses (rsvp) per event that has dropped
Clarify how mu"See full answer
"Clarify:
Has metric definition changed for what the NSM is and app startup time?-->No
Are we sure that this not just a correlation and causal?
For e.g. We would need to dive into a few different technical buckets around regional, version and other features launched-->No
Time period:
Is it over the same time period?--> Yes
Goal:
FB goal:
Empower people to build community and bring world close"
Ash J. - "Clarify:
Has metric definition changed for what the NSM is and app startup time?-->No
Are we sure that this not just a correlation and causal?
For e.g. We would need to dive into a few different technical buckets around regional, version and other features launched-->No
Time period:
Is it over the same time period?--> Yes
Goal:
FB goal:
Empower people to build community and bring world close"See full answer
"Clarification: This is only for Facebook and not for Instagram, whatsapp etc.
Facebook Hashtag helps Meta users to drive visibility into user posts as well as help categorize a post, feeling to what others in the community might be feeling. This helps bring the community together and that aligns with the mission of Facebook, which is to bring the world closer.
This feature is also not a new feature in overall social media landscape, Twitter did it before and gained instant popularity.
Wit"
Soso K. - "Clarification: This is only for Facebook and not for Instagram, whatsapp etc.
Facebook Hashtag helps Meta users to drive visibility into user posts as well as help categorize a post, feeling to what others in the community might be feeling. This helps bring the community together and that aligns with the mission of Facebook, which is to bring the world closer.
This feature is also not a new feature in overall social media landscape, Twitter did it before and gained instant popularity.
Wit"See full answer
"First thing I would do is dig deeper into the problem. Starting off with the data source suggesting the drop of 10%.
Next is investigating - what does drop in traffic mean?
For example - 10% drop in logins, email traffic, email creation.
Next, once I identify the its for example an issue with logins, I would like to drill a deeper into further isolating the problem based on geography, operating platform (mobile/desktop), specific time of day, any other information I could get.
At this point,"
Vinayak A. - "First thing I would do is dig deeper into the problem. Starting off with the data source suggesting the drop of 10%.
Next is investigating - what does drop in traffic mean?
For example - 10% drop in logins, email traffic, email creation.
Next, once I identify the its for example an issue with logins, I would like to drill a deeper into further isolating the problem based on geography, operating platform (mobile/desktop), specific time of day, any other information I could get.
At this point,"See full answer