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Top Product Manager Interview Questions

Review this list of 1,758 Product Manager interview questions and answers verified by hiring managers and candidates.
  • "Okay so the objective is to describe a product which I think is poorly designed despite of what market sentiments are around this and how the product is performing currently. Okay understood, so the way I would like to go about it is first I will state what are the factors which I look in a product to tell it is a good product. Then will see how a particular product doesn’t follow this and that's why I called it a poorly designed product. For me a product is great if it is having these qualities"

    Anonymous Muskox - "Okay so the objective is to describe a product which I think is poorly designed despite of what market sentiments are around this and how the product is performing currently. Okay understood, so the way I would like to go about it is first I will state what are the factors which I look in a product to tell it is a good product. Then will see how a particular product doesn’t follow this and that's why I called it a poorly designed product. For me a product is great if it is having these qualities"See full answer

    Product Manager
    Product Design
  • Meta logoAsked at Meta 
    +9

    "Clarify: Any specific types of groups (families or business)? Type of travel (air, train)? Global or domestic? Assumptions: Users have interest in travel. Content within Meta apps can help FB, whatsapp, Instagram. Have access to user data with travel preferences and budget. Resources to interact with travel businesses and institutions. Constraints: Users typically think of meta apps in the early discovery phase of travel, typically use travel company apps to complete experience e.g. booking,"

    Patrick W. - "Clarify: Any specific types of groups (families or business)? Type of travel (air, train)? Global or domestic? Assumptions: Users have interest in travel. Content within Meta apps can help FB, whatsapp, Instagram. Have access to user data with travel preferences and budget. Resources to interact with travel businesses and institutions. Constraints: Users typically think of meta apps in the early discovery phase of travel, typically use travel company apps to complete experience e.g. booking,"See full answer

    Product Manager
    Product Design
  • +2

    "Part 1 - Initial diagnostic questions Question: To start, I want to confirm that this is actually an issue. Have we changed any logging related to DAU in past couple of months? Answer: No Question: Ok, now I'm wondering if this could be a seasonal issue. In the past 6 months, have we seen a similar trend where DAU is down by 10%? Answer: No Question: Ok, to zoom out for a second, let's think about any macro-level factors that may have impacted DAU. Is there any negative public sent"

    Anonymous Amphibian - "Part 1 - Initial diagnostic questions Question: To start, I want to confirm that this is actually an issue. Have we changed any logging related to DAU in past couple of months? Answer: No Question: Ok, now I'm wondering if this could be a seasonal issue. In the past 6 months, have we seen a similar trend where DAU is down by 10%? Answer: No Question: Ok, to zoom out for a second, let's think about any macro-level factors that may have impacted DAU. Is there any negative public sent"See full answer

    Product Manager
    Analytical
    +2 more
  • Amazon logoAsked at Amazon 

    "I told a story about how our team was focussed on moving a key metric i.e. NPS and to do that we build 3 top requested user feature. Post release the detractors % didn't move even though the detractors request for features shipped went down. Then I connect with users and did some analysis post which we realised that we need to pivot our focus from shipping features to enabling complete workflows for our users i.e. shipping all those feature which are used together in a feature as then only users"

    Aditya S. - "I told a story about how our team was focussed on moving a key metric i.e. NPS and to do that we build 3 top requested user feature. Post release the detractors % didn't move even though the detractors request for features shipped went down. Then I connect with users and did some analysis post which we realised that we need to pivot our focus from shipping features to enabling complete workflows for our users i.e. shipping all those feature which are used together in a feature as then only users"See full answer

    Product Manager
    Behavioral
    +1 more
  • Meta logoAsked at Meta 
    Video answer for 'How would you build an audio product for Facebook?'
    +16

    "The pain points articulated (no contextual recs, isolating experience, etc.) are pain points in the broader audio listening industry - there's no existing audio product at Meta already and assuming this is a net new product, wouldn't it have made more sense to have pain points specific to Meta? E.g. "there's no sense of real-time community in FB Groups" or "the barrier to engage in FB groups feels high" It almost feels like she just regurgitated things she's learned from her time working on Alex"

    Michael N. - "The pain points articulated (no contextual recs, isolating experience, etc.) are pain points in the broader audio listening industry - there's no existing audio product at Meta already and assuming this is a net new product, wouldn't it have made more sense to have pain points specific to Meta? E.g. "there's no sense of real-time community in FB Groups" or "the barrier to engage in FB groups feels high" It almost feels like she just regurgitated things she's learned from her time working on Alex"See full answer

    Product Manager
    Product Design
    +1 more
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  • +8

    "Assumptions Assume that the functionality of Meta Pay is the ability to send and receive payments to other Meta account holders. Payment infrastructure connects to bank accounts Assume users can maintain a balance in Meta Pay Assume life cycle of the product is post launch adoption phase Clarifying questions Can I send or receive payments to a meta user from a different platform? e.g., fb to IG > assume the answers is “yes” Where is it available? > Assume answer is “US” "

    Philip C. - "Assumptions Assume that the functionality of Meta Pay is the ability to send and receive payments to other Meta account holders. Payment infrastructure connects to bank accounts Assume users can maintain a balance in Meta Pay Assume life cycle of the product is post launch adoption phase Clarifying questions Can I send or receive payments to a meta user from a different platform? e.g., fb to IG > assume the answers is “yes” Where is it available? > Assume answer is “US” "See full answer

    Product Manager
    Product Strategy
  • Microsoft logoAsked at Microsoft 

    "A load balancer, web application servers and a large database. Database is the core of the application containing the songs and tags related to each song. Application server will provide the search interface to find songs, play them and search them in specific categories or channels."

    Soraya B. - "A load balancer, web application servers and a large database. Database is the core of the application containing the songs and tags related to each song. Application server will provide the search interface to find songs, play them and search them in specific categories or channels."See full answer

    Product Manager
    Technical
  • Google logoAsked at Google 
    +7

    "Great. I will start by understanding the goal of Google Photos and how it aligns with the goal and mission of Google. After defining goals, I will talk about the user actions which will contribute towards this goal. Based on these actions, we will define metrics. Check-in with the interviewer on the approach here. Assuming that this looks good for the interviewer to proceed. Google Photo - Helping users organise & manage their pictures. Completely in line with Google's mission. Thinking ab"

    Harshit G. - "Great. I will start by understanding the goal of Google Photos and how it aligns with the goal and mission of Google. After defining goals, I will talk about the user actions which will contribute towards this goal. Based on these actions, we will define metrics. Check-in with the interviewer on the approach here. Assuming that this looks good for the interviewer to proceed. Google Photo - Helping users organise & manage their pictures. Completely in line with Google's mission. Thinking ab"See full answer

    Product Manager
    Analytical
    +1 more
  • +2

    "Assuming I am a PM for company X and my current task for the morning is resolving a new conflicting product requirement. First I would like to inquire more about the product and about the conflict. Product: Assuming I am new and I didn’t already know what the product was, what is our product's value proposition to our customers? How does our product align with our company's goals? What does success look like for our product? Have we been successful in the past? Who are our customers? Conflict"

    Cameron P. - "Assuming I am a PM for company X and my current task for the morning is resolving a new conflicting product requirement. First I would like to inquire more about the product and about the conflict. Product: Assuming I am new and I didn’t already know what the product was, what is our product's value proposition to our customers? How does our product align with our company's goals? What does success look like for our product? Have we been successful in the past? Who are our customers? Conflict"See full answer

    Product Manager
    Analytical
    +3 more
  • +5

    "Clarifying Questions - Who are we referring to "friends" and "non-friends"? (My assumption is people who we follow and they follow us back are our FRIENDS and people who we just follow, recommendations by Facebook and all other content falls under NON-FRIENDS category, is it right?) Are we doing it putting a certain success metric in our mind? (Assuming none, just to make people's lives easy) Let's use a combination of GAME & 4W1H Framework here to evaluate this question **G"

    Pankhuri T. - "Clarifying Questions - Who are we referring to "friends" and "non-friends"? (My assumption is people who we follow and they follow us back are our FRIENDS and people who we just follow, recommendations by Facebook and all other content falls under NON-FRIENDS category, is it right?) Are we doing it putting a certain success metric in our mind? (Assuming none, just to make people's lives easy) Let's use a combination of GAME & 4W1H Framework here to evaluate this question **G"See full answer

    Product Manager
    Analytical
    +2 more
  • +4

    "To answer why Spotify introduced Podcasts, I would like to use 3C framework- Customer, Competitors and Company. Customers We have seen Spotify has a high WAU. This means users are engaged to the platform for music. Listeners need some new trend to listen to while going to the gym for example, or being stuck in a traffic. Sense of listening to something productive is what users need these days. Podcasts are lesser commitment than audiobooks because of short episode length"

    Simran M. - "To answer why Spotify introduced Podcasts, I would like to use 3C framework- Customer, Competitors and Company. Customers We have seen Spotify has a high WAU. This means users are engaged to the platform for music. Listeners need some new trend to listen to while going to the gym for example, or being stuck in a traffic. Sense of listening to something productive is what users need these days. Podcasts are lesser commitment than audiobooks because of short episode length"See full answer

    Product Manager
    Analytical
    +1 more
  • Amazon logoAsked at Amazon 

    "I believe human emotions can't be judged by number and hence I have always made mistakes while judging the outcome of a reaction by data."

    Mc L. - "I believe human emotions can't be judged by number and hence I have always made mistakes while judging the outcome of a reaction by data."See full answer

    Product Manager
    Behavioral
  • +3

    "My Favorite Product is Grammarly unlike Microsoft spell checker, it helps correct the mistakes as I compose my sentences. It follows rules, patterns, machine learning, deep learning, and natural language processing (NLP) to improve users’ writing skills and improve their confidence in writing skills. I would evaluate this product by the following design principles. Usefulness Understandability Innovative It’s honest I can expand this criterion and explain how I evaluate prod"

    Dev S. - "My Favorite Product is Grammarly unlike Microsoft spell checker, it helps correct the mistakes as I compose my sentences. It follows rules, patterns, machine learning, deep learning, and natural language processing (NLP) to improve users’ writing skills and improve their confidence in writing skills. I would evaluate this product by the following design principles. Usefulness Understandability Innovative It’s honest I can expand this criterion and explain how I evaluate prod"See full answer

    Product Manager
    Behavioral
  • Meta logoAsked at Meta 

    "Clarifying Questions Improve Netflix; Geography? India Vision - Becoming the best global entertainment distribution service Objective: Growth Engagement Retention I would focus on Growth because Highly growing adoption of internet increasing purchasing power in T2&T3 Indian consumers are constantly in need of finding new content to watch aligned with Netflix strategy of producing content for indian masses I believe Netflix has a really good immersive viewing/wathcing"

    Sandeep K. - "Clarifying Questions Improve Netflix; Geography? India Vision - Becoming the best global entertainment distribution service Objective: Growth Engagement Retention I would focus on Growth because Highly growing adoption of internet increasing purchasing power in T2&T3 Indian consumers are constantly in need of finding new content to watch aligned with Netflix strategy of producing content for indian masses I believe Netflix has a really good immersive viewing/wathcing"See full answer

    Product Manager
    Product Design
  • Meta logoAsked at Meta 
    +3

    "Set Success metrics for Google Maps: Assuming we are focusing on mobile experience… Clarify the product: Overall, it is a directions app: Gets you from point a to point b Allows for several methods of transportation - car, public transit, walking, biking, rideshare After entering location, you click your transport method, and select get directions which leads you to steps to get to you location or if you are driving or walking it speaks to you giving youthe directions aloud based on sett"

    Kiley S. - "Set Success metrics for Google Maps: Assuming we are focusing on mobile experience… Clarify the product: Overall, it is a directions app: Gets you from point a to point b Allows for several methods of transportation - car, public transit, walking, biking, rideshare After entering location, you click your transport method, and select get directions which leads you to steps to get to you location or if you are driving or walking it speaks to you giving youthe directions aloud based on sett"See full answer

    Product Manager
    Analytical
    +2 more
  • Amazon logoAsked at Amazon 
    Video answer for 'Design Uber Eats.'
    +8

    "basic drew the diagram"

    Aswath B. - "basic drew the diagram"See full answer

    Product Manager
    System Design
    +2 more
  • Meta logoAsked at Meta 
    Video answer for 'Design a fitness app for Facebook.'
    +7

    "My answer- A. Clarifying questions- External factors- Timelines, Geography, Competition Internal factors- Meta's goals for entering into fitness space, full-fledged app or part of any existing Meta app Goals- Will go after engagement, since it is a new app. B. Identifying users- Heavily/ Professionally into fitness Casual fitness enthusiasts Not interested in fitness C. Prioritizing user segments- I will prioritize #2. Segment #1 does not really need external motivati"

    Aakanksha R. - "My answer- A. Clarifying questions- External factors- Timelines, Geography, Competition Internal factors- Meta's goals for entering into fitness space, full-fledged app or part of any existing Meta app Goals- Will go after engagement, since it is a new app. B. Identifying users- Heavily/ Professionally into fitness Casual fitness enthusiasts Not interested in fitness C. Prioritizing user segments- I will prioritize #2. Segment #1 does not really need external motivati"See full answer

    Product Manager
    Product Design
  • "Clarify understanding of the problem space. What does success look like? How is it measured? Platform specific? Market specific? Time period? Business goals? Then perform a funnel analysis to understand user journey and look for problems or opportunities. Choose a user segment to focus on. Identify different user segments and prioritise one. Summarise the goal of the user and the friction point. Brainstorm solutions. Come up with a number of rough solutions. Balance the business n"

    Alice S. - "Clarify understanding of the problem space. What does success look like? How is it measured? Platform specific? Market specific? Time period? Business goals? Then perform a funnel analysis to understand user journey and look for problems or opportunities. Choose a user segment to focus on. Identify different user segments and prioritise one. Summarise the goal of the user and the friction point. Brainstorm solutions. Come up with a number of rough solutions. Balance the business n"See full answer

    Product Manager
    Product Strategy
  • Google logoAsked at Google 
    +2

    "Clarification questions: What do you mean by online furniture-selling market? Why would google want to do it? Why does google want to do it now? Where does google want to launch it? Let me make the assumptions answering above questions: It is like google flights, say we call it google furnitures, where it organizes, curates furniture information to the users and then refers to the seller website instead of selling furniture directly to the consumer like amazon, walmart, way"

    Bimal M. - "Clarification questions: What do you mean by online furniture-selling market? Why would google want to do it? Why does google want to do it now? Where does google want to launch it? Let me make the assumptions answering above questions: It is like google flights, say we call it google furnitures, where it organizes, curates furniture information to the users and then refers to the seller website instead of selling furniture directly to the consumer like amazon, walmart, way"See full answer

    Product Manager
    Product Strategy
  • Amazon logoAsked at Amazon 
    +1

    "Situation - A time I dealt with conflict while on a team was while I was working at Shopify on physical and digital gift card refund point of sale solutions. The situation was that we were dealing with complex technical constraints including not changing particular UI components behavior to act as they should be intended. On the refund screen, the existing design was using a toggle on the same screen to bring up a modal for gift card selection to either select digital or physical options. Thi"

    Ben G. - "Situation - A time I dealt with conflict while on a team was while I was working at Shopify on physical and digital gift card refund point of sale solutions. The situation was that we were dealing with complex technical constraints including not changing particular UI components behavior to act as they should be intended. On the refund screen, the existing design was using a toggle on the same screen to bring up a modal for gift card selection to either select digital or physical options. Thi"See full answer

    Product Manager
    Behavioral
    +3 more
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