Product Strategy Interview Questions

Ankit J. - "Clarifying questions: What is the motivation for Airbnb to consider entering furniture space? Assumption: Data suggests the quality & type of furniture has a direct impact on guests’ Airbnb experience. Many hosts are also converting their Airbnb’s into full-time businesses, so there is a revenue opportunity here while improving the experience. Is Airbnb looking to feature furniture listings on Airbnb.com? It’s still TBD. We want to know if it’s a good idea first. Are there any other g"See full answer

Dan D. - "I love the answer and framework, my summary of the interview: it is a slightly modified version of Porter's 5 Forces: User benefit -> Bargaining Power of Buyers Apple benefit -> Talks about the company mission and culture (esp. on the relatively closed eco-system) It was expanded more in the latter half of the interview (SWOT + a bit of Value Chain) Competitive landscape -> Industry Rivalry + Threat of New Entrants + Threat of Substitutes Partnership Impact -> Bargaining Power of"See full answer

KittyKat - "I’d discuss definition of keywords: UPI ( service ) and what does revenue mean in UPI Assume goals - Increase 50% by the next one year Geo - India User Users to Users ( P2P ) Users to Merchant ( P2M ) Merchants to Merchant (small-scale UPI ) Picked User Segment - Users to Merchant ( P2M ) Pain points Subscriptions Tap on pay Frauds / Trust issues Upper cap 1L No Cost EMI / EMI on UPIs Credit on UPIs Spending Insights Integrations with devices - smartwatches, smart TVs, sm"See full answer

Navin T. - "Clarification Question: What kind of revenue is Target trying to increase? ( Gross Revenue, Net Revenue .. etc ) Answer: Let's stick to Gross revenue. As I understand, the target has two revenue streams - In-store and online purchases. Are there any other revenue streams I should consider? Answer: No Why Now ?. Answer: we have seen our revenue being impacted due to competition from Amazon and Walmart, and our revenue is flat. Which revenue stream do you see a decline, increase, or flat?"See full answer

Kevin S. - "The question given is intentionally very open ended. As the key phrases used are "air travel" which can encompass all parts of the journey not just the airport or flight experience & "improve the perception" which doesn't necessarily require fixing the problem (although you'd hope that was part of the conclusion). In addition, the constraints of time (1-year) and resources ($10M) means you must be very prescriptive. As such I think it'd be important to ask the following clarifying questions"See full answer

Hems S. - "I will start with clarifications: Q: How do you define "healthy" marketplace? A: When there is a balance in demand and supply Q: If we have balance, is it fair to assume, lot of transactions will happen? A: Sure Q: Also, is it fair to assume well known tokens on the platform already have a healthy marketplace with enough buyers and sellers. The problem is mainly with new tokens that will be introduced? A: Thats a fair assumption Q: Its okay to limit scope for this exercise to the CB retail a"See full answer

Rika S. - "Let's start by understanding Google's goals with Search. Google Search is by far the #1 search engine, capturing 70% of the search market. There are probably two reasons why Google would bid to maintain its place as the default search engine on Firefox: the first, Firefox is a popular web browser, with many users, and Google wants to retain the large user base who search on Firefox. Second, Firefox users tend to be more privacy oriented than users of other browsers, therefore Google wants to c"See full answer

Ekta M. - " Why do we want to increase the price? How much do we need to increase? Is it tied to some kind of revenue target? What is the region in which price needs to be increased? - Say India Who are the major players in that region who offer similar services and how are they priced? Will the users switch to those competitors? What is our unique proposition for retention? Do we have any leverage against them which will stop the users from churning? Any change in pricing or anything major like terms an"See full answer

Darpan D. - "Clarifying and assumption When we say financial security, are we talking about authentication, fraud detection or money laundering? Assumption: Fraud detection. Focusing specifically on transaction-level fraud. Is this an internal AI implementation or an external third-party service we provide to multiple financial businesses? Assumption: External Third-party AI financial security product. Requirements Need to detect when fraudulent transactions happen. **Detection stra"See full answer

Christopher K. - "Amazon is releasing a product recommendation carousel. Q1. How would we approach this launch with executive leadership? Q2. How would you obtain the data to find out if you should launch and what sample size should your testing batch be for an A/B test scenario? Clarifying Questions What is the current goal for the product recommendation - Increase sales How does the current product recommendation view look like on the home page - A mosaic list view Are there any existing custome"See full answer

Coach - "Product "XYZ" explain what it is and which audience it is serving. Goals Ease the anxiety Offer the most comprehensive perspective of Cloud Engagement Democratize Upsell Insights Business Review Deck Slide #1: NPS - Now, Trend & Insights + Call To Action: FYI & solicit feedback Slide #2: User Engagement Update - DAU, WAU, MAU, Actions Completed + Call To Action: FYI & solicit feedback Slide #3: Partnership Update - Share new cross org collabor"See full answer