"Note: This is my answer that I generated loosely while I was practicing this question. I didnt want to go down the product design framework as this is more of an execution question, so I came up with my own zombified framework to focus more on strategy + execution. Open to feedback on my answer - understand its not the most perfect!
Question: How would I launch a digital library product as a Google PM
Clarifications:
Standalone product? : standalone
Region specific: No (up to me)
Goa"
Roy C. - "Note: This is my answer that I generated loosely while I was practicing this question. I didnt want to go down the product design framework as this is more of an execution question, so I came up with my own zombified framework to focus more on strategy + execution. Open to feedback on my answer - understand its not the most perfect!
Question: How would I launch a digital library product as a Google PM
Clarifications:
Standalone product? : standalone
Region specific: No (up to me)
Goa"See full answer
"Clarifying questions and assumptions:
Personalised news feed is the culmination of curated posts, events, ads , videos, etc that is unique to each user. potentially this means that no 2 feeds are the same.
I am assuming we are talking about the Facebook Blue app, since the term Newsfeed is generally associated with this app although the feed on Insta too is personalised.
Thank you for this question.
here is how i would structure my thoughts on arriving at success metrics for Personalised Ne"
Sneha S. - "Clarifying questions and assumptions:
Personalised news feed is the culmination of curated posts, events, ads , videos, etc that is unique to each user. potentially this means that no 2 feeds are the same.
I am assuming we are talking about the Facebook Blue app, since the term Newsfeed is generally associated with this app although the feed on Insta too is personalised.
Thank you for this question.
here is how i would structure my thoughts on arriving at success metrics for Personalised Ne"See full answer
"I'll approach this by asking questions and creating scenarios based on answers. If the answer to any questions points to a specific issue, I'll double down on that to understand the issue. This is more of a RCA question.
First I'll quickly check
Were there any recent updates released before we observed the drops?
Assuming Yes, I'll check the updates released and check the test cases and testing results
If the issue is identified, I will engage with the product leadership, update them and conne"
Aekagra S. - "I'll approach this by asking questions and creating scenarios based on answers. If the answer to any questions points to a specific issue, I'll double down on that to understand the issue. This is more of a RCA question.
First I'll quickly check
Were there any recent updates released before we observed the drops?
Assuming Yes, I'll check the updates released and check the test cases and testing results
If the issue is identified, I will engage with the product leadership, update them and conne"See full answer
"I would structure my answer in the following way:
What's the situational context?
Mission of Uber
Making transportation easy by creating a platform for connecting drivers and riders
Key market trends: In top tier cities there are players in the food delivery market and the size of the pie is growing fast
What would feed into the decision-making?
The new platform should be able to connect customers and restaurants. The key things needed to make this platform success"
pmpractice - "I would structure my answer in the following way:
What's the situational context?
Mission of Uber
Making transportation easy by creating a platform for connecting drivers and riders
Key market trends: In top tier cities there are players in the food delivery market and the size of the pie is growing fast
What would feed into the decision-making?
The new platform should be able to connect customers and restaurants. The key things needed to make this platform success"See full answer
"a) What metric should be focused on for improving customer value creation, and why?
I may the metric is user engagement. We can dive into groups of users, and the newbies' actions will not be the same as the old hands.
The engaging frequency and time must be defined and tracked because it shows whether users (as a workspace) are accustomed to Clickup or not.
b) Share the potential feature points that can improve the above metric, explain your rationale for each and the expected"
Freddie - "a) What metric should be focused on for improving customer value creation, and why?
I may the metric is user engagement. We can dive into groups of users, and the newbies' actions will not be the same as the old hands.
The engaging frequency and time must be defined and tracked because it shows whether users (as a workspace) are accustomed to Clickup or not.
b) Share the potential feature points that can improve the above metric, explain your rationale for each and the expected"See full answer
"Clarify:
Across all platforms? - Yes
Specific geographies? - No
Any specific users? Like >60 years - No
Benefits of profile picture:
User can find their friends by identifying them through profile picture.
Helps in understanding if the profile is genuine. Also establishes trust in the platform.
Users checking profiles is also a way for users to engage on the platform.
Possible decisions:
Remove profile upload feature
Make it optional
No change
Approach to make decis"
Nishant V. - "Clarify:
Across all platforms? - Yes
Specific geographies? - No
Any specific users? Like >60 years - No
Benefits of profile picture:
User can find their friends by identifying them through profile picture.
Helps in understanding if the profile is genuine. Also establishes trust in the platform.
Users checking profiles is also a way for users to engage on the platform.
Possible decisions:
Remove profile upload feature
Make it optional
No change
Approach to make decis"See full answer
"This is a very interesting question. First, I would like to ask a few clarifying questions about the premise, as I am not a bird expert! (pause for polite chuckle.)
For the purposes of this question, I am going to assume some priors about you mean when you say "survival" and "adaptation". If we are discussing these in the evolutionary sense, it's very difficult to understand the time scale and actual causality that would be needed to bring about any sort of assessment of how this one aspect of"
Tyler V. - "This is a very interesting question. First, I would like to ask a few clarifying questions about the premise, as I am not a bird expert! (pause for polite chuckle.)
For the purposes of this question, I am going to assume some priors about you mean when you say "survival" and "adaptation". If we are discussing these in the evolutionary sense, it's very difficult to understand the time scale and actual causality that would be needed to bring about any sort of assessment of how this one aspect of"See full answer
"Clarifying Questions
Goal - What is the goal for launching a new recommendation algorithm? (Assume an increase in user engagement)
User Persona
Using a recommendation system to explore new artists/songs in the same genre
Using a recommendation system to explore new genres of songs
Using a recommendation system to explore to format of content(Podcasts, Comedy, Stories)
Metrics to look at to analyze if we need a new algorithm or not.
Metrics
Number of songs listened to"
Henil S. - "Clarifying Questions
Goal - What is the goal for launching a new recommendation algorithm? (Assume an increase in user engagement)
User Persona
Using a recommendation system to explore new artists/songs in the same genre
Using a recommendation system to explore new genres of songs
Using a recommendation system to explore to format of content(Podcasts, Comedy, Stories)
Metrics to look at to analyze if we need a new algorithm or not.
Metrics
Number of songs listened to"See full answer
"Optimizing Booking.com to improve conversion rates involves a strategic and holistic approach that considers various aspects of the user experience, website functionality, and marketing. Here are several strategies that could be employed:
\\User-Centric Design:\\
\\Mobile Optimization:\\ Ensure the website is fully optimized for mobile devices, given the increasing number of users booking on smartphones.
\\Intuitive Navigation:\\ Streamline the booking process with a cl"
Rishi P. - "Optimizing Booking.com to improve conversion rates involves a strategic and holistic approach that considers various aspects of the user experience, website functionality, and marketing. Here are several strategies that could be employed:
\\User-Centric Design:\\
\\Mobile Optimization:\\ Ensure the website is fully optimized for mobile devices, given the increasing number of users booking on smartphones.
\\Intuitive Navigation:\\ Streamline the booking process with a cl"See full answer
"Measure the success of SnapMap
Clarifying question
Snap is the feature which is visible on right swipe on snap chat showing map and location of your friends right?
Do we have any specific goal in mind or we want to decide the overall success of the feature?
Mission - Help users be connected with their friends and family and be updated about them. That is why the main medium of exchange is photos or videos in Snapchat which keeps people updated which actually putting things in words.
Goal"
Namrata L. - "Measure the success of SnapMap
Clarifying question
Snap is the feature which is visible on right swipe on snap chat showing map and location of your friends right?
Do we have any specific goal in mind or we want to decide the overall success of the feature?
Mission - Help users be connected with their friends and family and be updated about them. That is why the main medium of exchange is photos or videos in Snapchat which keeps people updated which actually putting things in words.
Goal"See full answer
"Number of visits to the site had increased, so total reservations infact went up, but conversion was down due to more users visiting, due to a promotion offered by the company or may be due to more ad entry points, social media, friend recommendations etc."
IamaPM - "Number of visits to the site had increased, so total reservations infact went up, but conversion was down due to more users visiting, due to a promotion offered by the company or may be due to more ad entry points, social media, friend recommendations etc."See full answer
"You should be able to easily identify this as a Measure Success question. These kinds of questions are used to test your analytical skills, as well as your ability to track project progress post-launch.
Recall the strategy for tackling them methodically and thoroughly:
Ask clarifying questions
State the goal of the feature / product
Behavior Mapping / UX Flow Mapping
Provide criteria to prioritize metrics
Prioritize metrics
Summarize
Let's begin!
"
Exponent - "You should be able to easily identify this as a Measure Success question. These kinds of questions are used to test your analytical skills, as well as your ability to track project progress post-launch.
Recall the strategy for tackling them methodically and thoroughly:
Ask clarifying questions
State the goal of the feature / product
Behavior Mapping / UX Flow Mapping
Provide criteria to prioritize metrics
Prioritize metrics
Summarize
Let's begin!
"See full answer
"Clarify
the default pick up location/pin feature - I'm assuming it lets you define a location in settings that is used for pickups unless you over ride it.
this is a rider feature. It is not used by the driver to specify where they want to pick up riders
Feature goal
Make it simpler for the user to book a ride as they no longer need to type in an address when going to the default location
User Journey
assuming they have already set the default location
they open the app
cl"
PTL - "Clarify
the default pick up location/pin feature - I'm assuming it lets you define a location in settings that is used for pickups unless you over ride it.
this is a rider feature. It is not used by the driver to specify where they want to pick up riders
Feature goal
Make it simpler for the user to book a ride as they no longer need to type in an address when going to the default location
User Journey
assuming they have already set the default location
they open the app
cl"See full answer