Product Manager Analytical Interview Questions

Review this list of 347 analytical product manager interview questions and answers verified by hiring managers and candidates.
  • Google logoAsked at Google 

    "Note: This is my answer that I generated loosely while I was practicing this question. I didnt want to go down the product design framework as this is more of an execution question, so I came up with my own zombified framework to focus more on strategy + execution. Open to feedback on my answer - understand its not the most perfect! Question: How would I launch a digital library product as a Google PM Clarifications: Standalone product? : standalone Region specific: No (up to me) Goa"

    Roy C. - "Note: This is my answer that I generated loosely while I was practicing this question. I didnt want to go down the product design framework as this is more of an execution question, so I came up with my own zombified framework to focus more on strategy + execution. Open to feedback on my answer - understand its not the most perfect! Question: How would I launch a digital library product as a Google PM Clarifications: Standalone product? : standalone Region specific: No (up to me) Goa"See full answer

    Product Manager
    Analytical
    +2 more
  • "Clarify the Issue: Begin by asking for more context about the specific issue they're referring to. This demonstrates your ability to gather information and make sure you have a clear understanding of the problem at hand. Assumption: biggest issue is decrease in north start metric: # of bookings Prioritize and Define Goals: Once you have a clear understanding of the issue, outline the goals you'd like to achieve in solving it. Increasing booking conversions, reducing friction in the bo"

    Danyal R. - "Clarify the Issue: Begin by asking for more context about the specific issue they're referring to. This demonstrates your ability to gather information and make sure you have a clear understanding of the problem at hand. Assumption: biggest issue is decrease in north start metric: # of bookings Prioritize and Define Goals: Once you have a clear understanding of the issue, outline the goals you'd like to achieve in solving it. Increasing booking conversions, reducing friction in the bo"See full answer

    Product Manager
    Analytical
    +3 more
  • "In the end I said number of bookings, but explained how I would get there. I talked about the company's mission first (which I didn't know but guessed it was something about making it easier or more accessible for people to travel) and then talked about a few potential metrics that could fit (bookings, NPS, etc). But in the end I explained that number of bookings is not only tied to their core value proposition, but it also reflected a happy customer base on both sides of the transaction (renter"

    Jim T. - "In the end I said number of bookings, but explained how I would get there. I talked about the company's mission first (which I didn't know but guessed it was something about making it easier or more accessible for people to travel) and then talked about a few potential metrics that could fit (bookings, NPS, etc). But in the end I explained that number of bookings is not only tied to their core value proposition, but it also reflected a happy customer base on both sides of the transaction (renter"See full answer

    Product Manager
    Analytical
  • "Clarify: Across all platforms? - Yes Specific geographies? - No Any specific users? Like >60 years - No Benefits of profile picture: User can find their friends by identifying them through profile picture. Helps in understanding if the profile is genuine. Also establishes trust in the platform. Users checking profiles is also a way for users to engage on the platform. Possible decisions: Remove profile upload feature Make it optional No change Approach to make decis"

    Nishant V. - "Clarify: Across all platforms? - Yes Specific geographies? - No Any specific users? Like >60 years - No Benefits of profile picture: User can find their friends by identifying them through profile picture. Helps in understanding if the profile is genuine. Also establishes trust in the platform. Users checking profiles is also a way for users to engage on the platform. Possible decisions: Remove profile upload feature Make it optional No change Approach to make decis"See full answer

    Product Manager
    Analytical
    +2 more
  • "Clarifying questions and assumptions: Personalised news feed is the culmination of curated posts, events, ads , videos, etc that is unique to each user. potentially this means that no 2 feeds are the same. I am assuming we are talking about the Facebook Blue app, since the term Newsfeed is generally associated with this app although the feed on Insta too is personalised. Thank you for this question. here is how i would structure my thoughts on arriving at success metrics for Personalised Ne"

    Sneha S. - "Clarifying questions and assumptions: Personalised news feed is the culmination of curated posts, events, ads , videos, etc that is unique to each user. potentially this means that no 2 feeds are the same. I am assuming we are talking about the Facebook Blue app, since the term Newsfeed is generally associated with this app although the feed on Insta too is personalised. Thank you for this question. here is how i would structure my thoughts on arriving at success metrics for Personalised Ne"See full answer

    Product Manager
    Analytical
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    "I would structure my answer in the following way: What's the situational context? Mission of Uber Making transportation easy by creating a platform for connecting drivers and riders Key market trends: In top tier cities there are players in the food delivery market and the size of the pie is growing fast What would feed into the decision-making? The new platform should be able to connect customers and restaurants. The key things needed to make this platform success"

    pmpractice - "I would structure my answer in the following way: What's the situational context? Mission of Uber Making transportation easy by creating a platform for connecting drivers and riders Key market trends: In top tier cities there are players in the food delivery market and the size of the pie is growing fast What would feed into the decision-making? The new platform should be able to connect customers and restaurants. The key things needed to make this platform success"See full answer

    Product Manager
    Analytical
    +1 more
  • Product Manager
    Analytical
    +2 more
  • " a. The above scenario leads us to believe that the project ClickUp suffers from customer engagement. It also leads us to believe that ClickUp has trouble on-boarding non-traditional customers, since most of the current users already have a taste of conventional PM tools like JIRA, Monday and Asana. This would lead us to believe that the customers have trouble on-boarding themselves, or find it much more difficult to use this app in the day-to-day. Hence what would help is to focus on the DAU/MA"

    Kushagra manish -. - " a. The above scenario leads us to believe that the project ClickUp suffers from customer engagement. It also leads us to believe that ClickUp has trouble on-boarding non-traditional customers, since most of the current users already have a taste of conventional PM tools like JIRA, Monday and Asana. This would lead us to believe that the customers have trouble on-boarding themselves, or find it much more difficult to use this app in the day-to-day. Hence what would help is to focus on the DAU/MA"See full answer

    Product Manager
    Analytical
    +1 more
  • Product Manager
    Analytical
    +2 more
  • "Clarifying Questions Goal - What is the goal for launching a new recommendation algorithm? (Assume an increase in user engagement) User Persona Using a recommendation system to explore new artists/songs in the same genre Using a recommendation system to explore new genres of songs Using a recommendation system to explore to format of content(Podcasts, Comedy, Stories) Metrics to look at to analyze if we need a new algorithm or not. Metrics Number of songs listened to"

    Henil S. - "Clarifying Questions Goal - What is the goal for launching a new recommendation algorithm? (Assume an increase in user engagement) User Persona Using a recommendation system to explore new artists/songs in the same genre Using a recommendation system to explore new genres of songs Using a recommendation system to explore to format of content(Podcasts, Comedy, Stories) Metrics to look at to analyze if we need a new algorithm or not. Metrics Number of songs listened to"See full answer

    Product Manager
    Analytical
  • Product Manager
    Analytical
    +1 more
  • Booking.com logoAsked at Booking.com 

    "Optimizing Booking.com to improve conversion rates involves a strategic and holistic approach that considers various aspects of the user experience, website functionality, and marketing. Here are several strategies that could be employed: \\User-Centric Design:\\ \\Mobile Optimization:\\ Ensure the website is fully optimized for mobile devices, given the increasing number of users booking on smartphones. \\Intuitive Navigation:\\ Streamline the booking process with a cl"

    Rishi P. - "Optimizing Booking.com to improve conversion rates involves a strategic and holistic approach that considers various aspects of the user experience, website functionality, and marketing. Here are several strategies that could be employed: \\User-Centric Design:\\ \\Mobile Optimization:\\ Ensure the website is fully optimized for mobile devices, given the increasing number of users booking on smartphones. \\Intuitive Navigation:\\ Streamline the booking process with a cl"See full answer

    Product Manager
    Analytical
    +2 more
  • TikTok logoAsked at TikTok 
    Product Manager
    Analytical
    +1 more
  • "I'll approach this by asking questions and creating scenarios based on answers. If the answer to any questions points to a specific issue, I'll double down on that to understand the issue. This is more of a RCA question. First I'll quickly check Were there any recent updates released before we observed the drops? Assuming Yes, I'll check the updates released and check the test cases and testing results If the issue is identified, I will engage with the product leadership, update them and conne"

    Aekagra S. - "I'll approach this by asking questions and creating scenarios based on answers. If the answer to any questions points to a specific issue, I'll double down on that to understand the issue. This is more of a RCA question. First I'll quickly check Were there any recent updates released before we observed the drops? Assuming Yes, I'll check the updates released and check the test cases and testing results If the issue is identified, I will engage with the product leadership, update them and conne"See full answer

    Product Manager
    Analytical
    +1 more
  • "The primary objective of Instagram Stories is to share fleeting moments and engage with followers in a more casual way, through photos and videos that disappear after 24 hours. Its also used to showcase all ongoing Instagram Live events. There are 4 user segments Story Viewers Story Creators (who posted the story) Live event creators Live event viewers No of stories posted per user per day -> How to nudge users to post more stories and tag their friends/location. No of stories view"

    Kiran M. - "The primary objective of Instagram Stories is to share fleeting moments and engage with followers in a more casual way, through photos and videos that disappear after 24 hours. Its also used to showcase all ongoing Instagram Live events. There are 4 user segments Story Viewers Story Creators (who posted the story) Live event creators Live event viewers No of stories posted per user per day -> How to nudge users to post more stories and tag their friends/location. No of stories view"See full answer

    Product Manager
    Analytical
    +1 more
  • "This is a very interesting question. First, I would like to ask a few clarifying questions about the premise, as I am not a bird expert! (pause for polite chuckle.) For the purposes of this question, I am going to assume some priors about you mean when you say "survival" and "adaptation". If we are discussing these in the evolutionary sense, it's very difficult to understand the time scale and actual causality that would be needed to bring about any sort of assessment of how this one aspect of"

    Tyler V. - "This is a very interesting question. First, I would like to ask a few clarifying questions about the premise, as I am not a bird expert! (pause for polite chuckle.) For the purposes of this question, I am going to assume some priors about you mean when you say "survival" and "adaptation". If we are discussing these in the evolutionary sense, it's very difficult to understand the time scale and actual causality that would be needed to bring about any sort of assessment of how this one aspect of"See full answer

    Product Manager
    Analytical
  • Google logoAsked at Google 

    "You should be able to easily identify this as a Measure Success question. These kinds of questions are used to test your analytical skills, as well as your ability to track project progress post-launch. Recall the strategy for tackling them methodically and thoroughly: Ask clarifying questions State the goal of the feature / product Behavior Mapping / UX Flow Mapping Provide criteria to prioritize metrics Prioritize metrics Summarize Let's begin! "

    Exponent - "You should be able to easily identify this as a Measure Success question. These kinds of questions are used to test your analytical skills, as well as your ability to track project progress post-launch. Recall the strategy for tackling them methodically and thoroughly: Ask clarifying questions State the goal of the feature / product Behavior Mapping / UX Flow Mapping Provide criteria to prioritize metrics Prioritize metrics Summarize Let's begin! "See full answer

    Product Manager
    Analytical
  • Snap logoAsked at Snap 

    "Measure the success of SnapMap Clarifying question Snap is the feature which is visible on right swipe on snap chat showing map and location of your friends right? Do we have any specific goal in mind or we want to decide the overall success of the feature? Mission - Help users be connected with their friends and family and be updated about them. That is why the main medium of exchange is photos or videos in Snapchat which keeps people updated which actually putting things in words. Goal"

    Namrata L. - "Measure the success of SnapMap Clarifying question Snap is the feature which is visible on right swipe on snap chat showing map and location of your friends right? Do we have any specific goal in mind or we want to decide the overall success of the feature? Mission - Help users be connected with their friends and family and be updated about them. That is why the main medium of exchange is photos or videos in Snapchat which keeps people updated which actually putting things in words. Goal"See full answer

    Product Manager
    Analytical
  • Google logoAsked at Google 

    "Think about 3 types of users - 1) User who only uses Google photos and no other Google product. What is the value that Google gets out of such user? 2) User who uses all the google products including photos but does not spend a penny on google photos (think of storage fee, buying photo albums etc.). How do photos increase the value provided by that user in conjunction with other Google products? 3) Use who spends money on Google photos. The value provided by the first user is through their pho"

    Joohi M. - "Think about 3 types of users - 1) User who only uses Google photos and no other Google product. What is the value that Google gets out of such user? 2) User who uses all the google products including photos but does not spend a penny on google photos (think of storage fee, buying photo albums etc.). How do photos increase the value provided by that user in conjunction with other Google products? 3) Use who spends money on Google photos. The value provided by the first user is through their pho"See full answer

    Product Manager
    Analytical
    +2 more
  • "Number of visits to the site had increased, so total reservations infact went up, but conversion was down due to more users visiting, due to a promotion offered by the company or may be due to more ad entry points, social media, friend recommendations etc."

    IamaPM - "Number of visits to the site had increased, so total reservations infact went up, but conversion was down due to more users visiting, due to a promotion offered by the company or may be due to more ad entry points, social media, friend recommendations etc."See full answer

    Product Manager
    Analytical
    +1 more
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