Product Manager Analytical Interview Questions

Exponent - "This is a Diagnosis problem. We've gone over diagnosis problems in the past, but most are centered around usage. Even though this is about retention - do not be alarmed. We can still follow the TROPIC method to create a plan to thoroughly diagnose the issue: Ask clarifying questions List potential high level reasons Gather Context (TROPIC)Time Region Other features / products (internal) Platform Industry / Competition Cannibalization **Establish a theory of proba"See full answer

Tanu M. - "When it comes to Metrics, I always think of one thing " What cannot be measured cannot be done". The product that I am managing goal is on enabling the products for our partners so that our partners can have a seamless experience of doing business with us which in turn will increase the revenue. The user segment for my product is mainly resellers who can resell the product to another customer so that the reach of the customers is more. The metrics which I am tracking are revenue, referrals, an"See full answer

Rishabh S. - "Clarifying Qs: Business Impact: Goal is to add a 7th reaction - Engagement / Monetization / Any other? User Need: Are we aware of the exact new reaction? Symbol? Meaning? User reaction? Product Fit: Is there any link between the new reaction and FB's vision and goal? To determine the necessity of a new reaction, we can: Understand user sentiments about the existing reaction - Are they able to fulfil the emotional spectrum required by the users? We can aim to understand"See full answer

Negar H. - "SW: Headway (Audio book app) Goal: Track user engagement with the product. (Analytics) To Track user engagement with the product I would first define the user actions defined as user engagement, and then define quantitative metrics to track user behaviour. User actions -> engagement: Actions: User Plays an Audio book (following by user's retention) User uses Next chapter button to continue listening User marks Audio books as favourites User shares Audio books Metrics: DAU & 2."See full answer

Vinayak A. - "Let's start with understanding the objective. The assumed objective is to be able to optimize for ads revenue by showing optimal number of ads to users without reducing the user engagement metrics. So, the approach I would take here is to perform experimentation with certain set of customers cohort based on different parameters. The metrics I would keep track of Customers average user engagement - time per session before and after the experiment over a week. Number of ads shown per ses"See full answer

Amit S. - "Fast food service Good service application."See full answer

Lakshmi tejaswi S. - "First I would like to define what a negative experience might construe Unable to book the reservation Customers unable to cancel reservations The customers unable to find restaurants in the location they are in customers unable to interact or leave reviews. I will try to solve for the first one. In this scenario, I would like to understand the frequency of the issue’s occurrence. I will try to understand if there was a new feature rolled out that may have impacted it such as chang"See full answer

Anuradha T. - "Clarifying questions: What kind of users are we talking about? Internal or external ? (Assumption: External) When was this issue discovered? (Not so long ago) Is this specific to a particular geographical location ? (Answer: No) External: Geography, time ? Internal: Pain points: Technical - latency, lag Engagement - Less engagement available on website , users are bored while waiting for their search results to appear Review - Explore platform options for users to review their experie"See full answer

Anonymous Goat - "Comprehend the Situation: What is the goal?The goal is to introduce an ACH payment method in the United States for Netflix. Why is this important?ACH payments can offer a convenient and cost-effective payment option for customers. Who are the stakeholders?Stakeholders include Netflix customers, the product team, finance, legal, and compliance teams. How does ACH work? transaction flow and potential benefits. Identify the Customer: Recurring subscribers and"See full answer

Soso K. - "Clarification: This is only for Facebook and not for Instagram, whatsapp etc. Facebook Hashtag helps Meta users to drive visibility into user posts as well as help categorize a post, feeling to what others in the community might be feeling. This helps bring the community together and that aligns with the mission of Facebook, which is to bring the world closer. This feature is also not a new feature in overall social media landscape, Twitter did it before and gained instant popularity. Wit"See full answer

RockyBalboa - "Clarifying question(s): what constitute a COVID related search? is it more on number of cases by geography, virus strains, vaccine information etc. ? Besides engagement is there anything we should take into account? Which personas are likely to be targeted: Journalists gathering more information for reporting Doctors and SMEs Common crowd with moderate to advanced education on health and safety measures and likely type of at-home entertainment Pharmaceuticals orga"See full answer

Rev - "Narrow down on a person (born in city childhood - school - college - work - retirement) Age: 0-5 = ignoring travel for this part (might travel with parents) 5-19 = weekdays school, weekends outings School distance 5 km , total = 10km (to & fro) (4 intersections * 1min(time spent) = 4 min/ day) 52 x 5 x 4 = 1040 mins ~ 15 hrs 15 * 14 yrs = 210 hrs Weekends 52 x 2 = 104 days * 0.3 = 30 days Trips = 10 km (8 intersections * 1min(time spent) = 8 mins) 30 x 8 ="See full answer

Rudra pratap S. - "Install was sudden or gradual. Let’s we are seeing it from last month. It it happening in any particular country or location? Let’s say india only. Have we seen any bad PR issues from our competitors? Let’s say no. Have we launched any new song from any famous singer in the last month? Let’s say no. Only installs are increased or free to premium conversion is also increased. Let’s say yes we have seen increase in free to premium conversion also. Have we launched any new market campaign with extr"See full answer

Vinayak A. - "First thing I would do is dig deeper into the problem. Starting off with the data source suggesting the drop of 10%. Next is investigating - what does drop in traffic mean? For example - 10% drop in logins, email traffic, email creation. Next, once I identify the its for example an issue with logins, I would like to drill a deeper into further isolating the problem based on geography, operating platform (mobile/desktop), specific time of day, any other information I could get. At this point,"See full answer