Product Strategy Interview Questions

Meet P. - "Improve Swiggy’s Revenue What time period? Improve to what extent? Increasing Swiggy’s revenue in next one year (assume) Any specific segment of Business? Swiggy’s Mission Statement : To make food eating experience as comfortable, convenient & authentic. Type of Business Swiggy is in Food Delivery Grocery Delivery - Instamart Dining Let’s Aim for one Business line say Food Delivery lets breakdown the revenue maths for the business and see what we can do to improve revenue F"See full answer

Anjali M. - "Why? Uber is on demand platform, that leverages shared economy to power movement from Point A to B. Ubers business today is around 3 primary segments - Mobility, Deliveries, Freight. Mobility is the core product that enables riders to move from point A to Point B Using variety vehicles. Segment Users based on Usage / Frequency Daily - Prefers frequent but short trips, values convenience Occasional - Business professionals, even"See full answer

Anjaly J. - "Who is the competition ? Apple , Samsung, Huawei, Oneplus By working on the below -ves: What are the -ves when compared to the competitors ? Price : Why would people buy similar features for a higher price when available on a low cost phone ? Design / Looks : Millennials / Alpha generation go by the looks of the phone. Funky colors : Pixel have funky colored phones (+ve and -ve) Performance : One plus performance being better than Pixel UI : Stock Android vs Custom UI What"See full answer

Srisha K. - "I answered taking Restaurant as a sub product area and built the strategy around that."See full answer

Nishant V. - "Clarify: Across all platforms? - Yes Specific geographies? - No Any specific users? Like >60 years - No Benefits of profile picture: User can find their friends by identifying them through profile picture. Helps in understanding if the profile is genuine. Also establishes trust in the platform. Users checking profiles is also a way for users to engage on the platform. Possible decisions: Remove profile upload feature Make it optional No change Approach to make decis"See full answer

Jessica A. - "Clarifying Qs: Question: Would this be a standalone platform, or be integrated into the existing LinkedIn web application and mobile applications? Answer: Integrated into the existing LinkedIn web application and mobile applications. Question: What are the goals of a video conferencing platform for LinkedIn? Answer: You decide. Let's think about LinkedIn's mission statement, which is to connect the world's professionals to make them more productive and successful. LinkedIn's co"See full answer

Anonymous Tapir - "After clarifying the question, answered in following way: Defined what is Google Map. Discussed its history and dominant #1 current market position Aligned with the Google's mission Listed few users segments and few features for roadmap and discussed technology advancements & need to continue to innovate and differentiate aggressively"See full answer

Dhirendra S. - "I will start by asking some of the clarifying questions here - Does the interviewer want me to focus on any specific region or it's a global product - What's the timeline we are looking over here - Any specific problem statement that I should be focusing on - Any specific objective that they want me to drive Some of these questions will help to get my head straight and align myself with the interviewer. (2 mins to jot down my thoughts ) Answer - Problem statement : Will focus on the cha"See full answer

Srikanth A. - "Clarify - What is the product ? Autonomous driving capability Technology as a vehicle to drive man driver capability What is the current stage of project ? Technology is ready I will start by understanding the Goal, Intention behind this initiative as I am considering myself new PM joined this team and I have to come up with go to market strategy. Goal - More users to adopt and build trust with self driving car capability. Target user persona End user Businesses -Rideshare service -Food"See full answer

Nishant K. - "This is the reason we PMs get bad name,lol! People are so busy in parroting the framework and answers that they don't even bother to read the question :D "See full answer

Anonymous Hawk - "A few clarifying questions: Algorithm that is specifically used to match individuals? Define better? More matches, higher likelihood of relationship? etc. Next I'd like to consider the product's goals, how users engage with the app, how we'd measure those engagements, and how they align with our goals. Considering Goals Facebook's mission is to give people the tools to build communities FB Dating's goal for the end user is to find a partner, but for Facebook it is really ab"See full answer

Anonymous Reindeer - "Clarifying Questions: Is it a chain of supermarkets? Or just an individual market? Is the revenue overall or just from one store? What are the reasons for the revenue growth? Pandemic? New buildings around? Other? What does the supermarket sell? Anything specialized? Local goods? Is there an app/website available to order stuff? 10,000 - 50,000 Vision: Be the most customer centric store Goals: Able to reach out to as many users as they can. Increase the user base while keeping th"See full answer

Cameron P. - "3 fav products. Pick 1 and 10X it. My criteria: Add value to my life Easy to use My fav products: Pinterest Youtube Google Docs How would you 10X Youtube? Interviewee: 10X revenue? 10X user base? 10X sales? Interviewer: you can decide Interviewee: Ok, let’s discuss Youtube's mission and goal and we will determine which direction to proceed after Youtube: Global product. Has Red,Music,Kids,Premium. Subscription and Ads. 5B videos watched per day. 80% market share Missio"See full answer

P K. - "A very interesting question. Please find below my approach: Understand VP's line of thought and goals trying to achieve Understand the assumptions/ Validate the hypothesis Impact on Brand, revenue, engineering cost, customers, and existing products SWOT Approve or Provide alternative Question to the VP: What is the objective? - higher engagement? easy to interact, peer-to-peer communication? Why the need for a separate platform? - to increase the no.of interactions? to"See full answer

Greg W. - "PayPal makes money from: Processing fees from merchants - traditional checkout and buy now, pay later P2P transfers using credit cards Instant money transfers on P2P and to bank accounts Lending products (paypal credit) Cross border fees (Xoom) Crypto trading fees"See full answer

Seyed rasoul J. - "I would start with the company vision then assuming we have more than one product team, craft the vision for the product through a collaboration of PMs and Tech leads, then based on that I will define the scope of each product team's milestones to achieve the product vision and go from both ends to fill the gap from what we already have and what needed to achieve the milestones."See full answer

Anonymous Flamingo - "One challenge that I faced when working with sales was managing unrealistic expectations. As a developer, I often had to work with sales teams to define the scope and timeline for projects. However, it was not uncommon for the sales team to promise clients certain features or deliverables that were not feasible within the allotted time and budget. To address this challenge, I learned to be proactive in clarifying the limitations and constraints of the project with the sales team, and to work wit"See full answer