Product Manager Interview Questions

Brandy L. - "The North Star Metric for Google Photos should be: Monthly Active Users (MAUs) who successfully store, organize, or retrieve photos/videos. Why? This metric reflects Google Photos’ core value: helping users store, manage, and access their memories seamlessly. It ties user engagement with the platform's primary offerings: reliable storage, easy search, and organization. Supporting Metrics: User Engagement: Monthly Active User (MAU) ratio: Growth and retention trends. "See full answer

Saurabh G. - " Company Goal: Make quality service at competitive price available for customers and enable contractor to maximize income sources Clarification: Post Booking Experience is the user flow from the point a booking is confirmed to the time the service is delivered to the customer. Metric: CSAT and Orders successfully completed Personas: Customer, service provider, business USER JOURNEY Customer (User Journey) Booking confirmed on portal Add to calendar Email / text con"See full answer

Anonymous Penguin - "(I don't think this is correctly tagged as behavioral, but wanted to attempt an answer) Since I can’t ask any clarifying questions I am going to make some assumptions. I am going to assume that this is an established travel company looking for new product opportunities to expand their user base. I am going to assume that it is a for profit and while their goal is ultimately revenue, the goal for this product is user acquisition and retention. I am also going to assume the target audience is indi"See full answer

Scott S. - " Last year, we were in the midst of a critical project to develop a new machine learning-driven risk analytics platform. This platform was intended to provide real-time risk assessments and predictive insights to enhance our trading strategies. However, midway through the project, our project lead unexpectedly had to take an extended leave of absence due to a personal emergency. This left the team without clear leadership during a crucial phase of the project. Stepping into the Leadership R"See full answer

Rohit K. - "First, let's align the Airbnb homepage with Airbnb's mission. Airbnb's mission is to "create a world where anyone can belong anywhere by providing healthy travel that is local, authentic, diverse, inclusive and sustainable." The homepage serves as the primary entry point for both potential guests and hosts, setting the stage for their journey and embodying this mission. Now, for the goals of Airbnb homepage, we can consider different aspects like awareness, engagement, and ultimately, driving bo"See full answer

Ekta M. - "Think of an operating system (OS) as being similar to a person managing household tasks like you! Imagine you have several chores to do around the house, such as cooking, cleaning, and praying. Each of these tasks is like an individual app. You, in this case, are responsible for ensuring all these tasks are completed smoothly. When you cook, you decide what ingredients to buy, how much of each, and which utensils to use. For cleaning, you assess what surfaces need to be cleaned, whether you need"See full answer

Kirubel D. - "Clarifying Questions (Noun, verb, and adjective) Pixel The Pixel Phone or are we talking about ore on the software? Hardware or SoftwareINT: This can be applied to both areas Best Compared to other related phones on the market? And do we have a specific time frame in mind?INT: we don’t really have a specific time frame maybe within the next couple of years. Best means comparing to other phones out there. Market Best when it comes to a particular feature or overall the user experience within"See full answer

Sameer A. - "Google’s Mission: Organize the world’s information and make it universally accessible. Google offers perhaps the most consequential set services available on the internet today - Search, Maps, Gmail, Drive, Docs, etc. These services reach billions of users across the world and they are all available for free. Google is able to give away these services for free because of how their business model works. Google’s Business Model: Google makes money from Ads. They offer perhaps the most"See full answer

fuzzyicecream14 - "1. Sales & Revenue Metrics Total Units Sold – Tracks overall headset sales volume. Revenue Growth (%) – Measures whether revenue is increasing from headset sales over time. Sales by Channel – Identifies how sales are distributed across Google Store, third-party retailers (Amazon, Best Buy), and carrier partnerships. Sales by Region – Helps understand geographic demand and refine regional marketing efforts. Attach Rate – Measures how often the headset is purc"See full answer

Ahna R. - " I would start by making sure we agree on what "improving Stripe Payments" means. What specifically are we looking to improve or are we focusing on improving the experience for a particular user group? Do we mean improving the experience for the developers building on Stripe or for the users checking out using Stripe? Once I got clarity I would share my proposed outline for a brainstorm: I would start by revisiting Stripe's mission and defining how Payments fit into that goal. I would then t"See full answer

Dhruv M. - "While interning at Numerix Analytics, I was working on a campaign analysis project where I used customer engagement data to recommend which email subject lines performed best. Based on open rate data from the past two campaigns, I concluded that short, curiosity-based subject lines were outperforming more direct ones. I recommended using that style for the next major campaign. The marketing team followed my recommendation. However, the open and click-through rates for the next campaign dropped s"See full answer

Adam C. - "Interested to hear a few approaches here."See full answer

Chloe T. - "Mock interview 2/3/2025 Google Wallet User Needs (pain points): At physical store: understand the price tag proceed the transaction Audio cue to pick one credit card read the payment machine transaction confirmation (optional) balance hear transaction summary At home: check balance make payment send money receive money understand statement Prioritization Understand the price tag"See full answer

Mereke D. - " Before starting to answer let me gather the necessary details before proceeding: Objectives and Goals\: "What are the primary objectives of implementing the push notification system? Are we aiming to increase user engagement, drive sales, or provide timely updates?" Target Audience\: "Who is the target audience for these push notifications? Are there specific user segments we should focus on?" Platform and Device Considerations\: "Which platforms (iOS, Andr"See full answer

Bryan K. - "Did a quick 30 min writeup on this and I'm submitting before I review/edit. Success metrics for Spotify Podcasts Clarify Focus is on Spotify Podcasts, which are audio content posted by Spotify Content creators Spotify Podcasts exists across all devices Spotify as a company is at a mature state and is looking to enhance retention and revenue (monetization) Spotify makes money through ads, Spotify Podcasts too - Assuming that Spotify Podcasts has some sort of ad product where adv"See full answer

Ritu G. - "In order to earn team members trust you need to show - 1- You need to show them you trust them. Treat others the way you wanted to be treated. 2- Do what you say. Keep commitments. 3- Listen 4- Admit when you make mistakes 5- Consistently make good decisions "See full answer

Adarsh S. - "Hey, Thanks for the question - it’s an interesting real-life existing problem wherein a few of my friends and colleagues who have tried to work and travel have faced these issues at their respective airBnBs. Cool so this is the rough backbone structure that we can follow and ofcourse we can add meat later on to it and pivot if required. So here it goes: First would like to lay out the broader mission of Airbnb + WHY this is needed as to why we are doing this and then some clarific"See full answer

Srikhar S. - "t"See full answer

Manu G. - "I have a few clarifying questions before diving into designing a fridge for kids. What is this company in? - Startup exploring ideas to design fridge, or an already established fridge company - Startup Kids = which age group is referred to her or I can define the user segments? -* You can define it* Where is the refrigerator being used (household/school/daycare)? - Household Assumption: I am assuming Fridge's basic function is to freeze meats/ice cream/veggies etc and stor"See full answer