Interview Questions

Bik D. - "Clarification: What does contextual search on Instgram do ? - It can help find the right profiles, content based on location easily based on user search Are we focused on anything specific ? - Nothing specific, but the goals is either activation or engagement Why is it important for Meta ? - Help user discover the right content quickly on Instagram thus helping them focus more time on engagement and less time searching Broad User Groups: Viewers (find the most"See full answer

Exponent - "Although it's not totally obvious, this is a Strategy Question, which asks you to justify business decisions at a high level. First, let's provide a few reasons why Display Ads are bad, and then propose an alternative solution. > There are a few reasons why display ads are a bad idea. I'll go into them in-depth shortly, but in summary, display ads degrade the user experience and monetize poorly, which has all sorts of cascading effects. Loss of control > Typically, display ads are run thr"See full answer

Pattie K. - "Here are some ways I would evaluate the optimum number of notifications as a product manager: Conduct user research and surveys to understand preferences on notification frequency. Ask users directly how many is too many for different types of notifications. Analyze usage data to see when notifications start getting ignored or dismissed. Look for drop offs in engagement after a certain number of notifications. A/B test different notification frequencies and content types. Measure the open"See full answer

Exponent - "This is another Diagnosis problem. To answer this question, we suggest you use our framework (along with the TROPIC method) to be as thorough as possible. The framework is as follows: Ask clarifying questions List potential high level reasons Gather Context (TROPIC)Time Region Other features / products (internal) Platform Industry / Competition Cannibalization Establish a theory of probable cause Test theories Propose solutions Summarize "See full answer

Surbhi G. - "Ensure immediate safety: The first priority is to secure the vehicle and its occupants by stopping the engine, activating hazard lights, and unlocking doors. Assess the situation: The car evaluates the extent of damage, determines its location, and checks on the status of passengers. Call for help: Based on the assessment, the car calls emergency services if necessary and notifies the manufacturer. Collect and store accident data: This is crucial for later analysis and potential legal pu"See full answer

Exponent - "You should be able to easily identify this as a Measure Success question. These kinds of questions are used to test your analytical skills, as well as your ability to track project progress post-launch. Recall the strategy for tackling them methodically and thoroughly: Ask clarifying questions State the goal of the feature / product Behavior Mapping / UX Flow Mapping Provide criteria to prioritize metrics Prioritize metrics Summarize Let's begin! "See full answer

Exponent - "This is a Design a Product question. For this, we'll want to follow the formula for success: Ask clarifying questions Identify user types, behaviors, and pain points State the goal and use cases List current solutions Improvements / net new solutions Evaluate and select solutions Measure Success Summarize Ask clarifying questions It's important to get clarity on anything if things are unclear. Since this ask is quite straightforward"See full answer

Date G. - "Lets start with assumptions 100m people go out to bars in US Assuming COVID is behind us Also assuming this is annually and not monthly or daily (though it might be better to ask this) Step 1: Why should Google build something like this Google Mission: Make information accessible and useful Google's current state: Focus on improving current products (improve engagement and thus monetization) while also building things for future (growth) Product Mission: Make going to bar a"See full answer

Ilya P. - "They would be better off with stories, i guess."See full answer

Anonymous Wallaby - "Before I begin, I would confirm the idea of Stories as "phone-shot video with light editing to share a person's current experience in a short form video". I would also ask if they would be integrated into the current application or a standalone service. The process I'll use is to think through twitter's mission, outline its current user personas and how they use twitter. Articulate a rubric framework for stakeholder needs, and then compare the stories idea against that. To start off with the m"See full answer