Product Design Interview Questions

Aidynn E. - "Let's start with clarifying question -> What do we want to achieve with increased engagement? Let's say Spotify has personalization that prefers more engaged songs/podcast to be available to new users (who have not heard that song). Along the same lines as Facebook/Linkedin/Instagram prefers posts. The more the song/podcast is engaged among users, for more people it will be visible to listen. What users we are targeting? There are 2 broad categories of users such as creators and listen"See full answer

Kiran R. - "Automated Reimbursement System 1. Clarifying Questions Scope: Will the system be applicable to all employees or only specific grades/levels? Ownership: Are we building this product internally for our own use, or is it intended for external/outsourced usage? MVP Requirements: Besides automation, what additional features or problem statements should the Minimum Viable Product (MVP) address? 2. User Segmentation Commute Expenses: e.g., m"See full answer

Exponent - "This is an interesting Favorite Product question. Normally when we're asked this question we pick technology products, but this time the interviewer wanted to throw us a curveball by asking about a non-technical product. Don't worry - it still follows the same approach: Choose a product and briefly explain what it is Who are the users? What are their pain points? How did competitors solve it in the past? **How does this product address these pain points differe"See full answer

Anonymous Hummingbird - "Assumptions: This is an entirely new app and not part of FB Clarification questions: Q: What type of doctors are they looking for? It seems like an app would be for a more generalist doctor to establish relationship and not some type of emergency situation A: Yes Q: When we say looking for doctors whats the scope of this? Should we include making the actual appointment, does this happen on platform? A: Yes, initial appointment Ok thanks based on that I think we have enough to get started. "See full answer

Sadhana U. - "Tag all new members in the welcome post Use Facebook live videos Play fun Facebook group games and offer rewards Run contests that include giveaways Conduct polls Facebook group engagement posts – Only use the formats that work Post at the most engaging times Create Facebook group posts on what your members are talking about Encourage success posts – the best engagement posts for Facebook groups Facebook group marketing – Allow members to promote something Facebook group marketing – Collaborate"See full answer

Mudit B. - "Clarifying question Why? Does booking.com have data on demand for this new feature? Let's say no Does booking.com have any specific goal with this new feature? Improve revenue or Improve user experience ( provide flexibility in payments or expand user base dealing with crypto, etc.) Let's say targetting new users who want to deal with crypto (I don't know if this is to be approached as a product design question) I would approach the introduction of cryptocurrency as a new payment method i"See full answer

Anamitra - "Question: Design a CookBook app A few questions I’d ask the interviewer are: what’s the purpose/goal of the app, who are the user segments, and any primary geography we’re targeting as the first launch of the product. Answers/assumptions to the questions: let’s say below are the answers the interviewer provides: what’s the purpose/goal of the app: to help people to follow a recipe, follow it while cooking, and also request a recipe who are the user segments: considering people who’r"See full answer

Anonymous Sparrow - " To start, I'm going to make sure I understand the product correctly and also define what specific business metric we're trying to improve. Second, I will focus on defining the target user for which we want to improve the product and brainstorm what additional user problems we could solve. And third, I will generate solutions for these problems, prioritize them, and make a recommendation." First I want to understand if this product will aim to help me find the pet I want, or help me discover wh"See full answer

Lokesh K. - "Clarification: What are we trying to improve on Facebook Marketplace? I would like you to ponder on this. I'll take on how to monetize the Marketplace. Thus, improving it from the company's perspective Do we have any particular Demography in Mind Take India, as it is one of the biggest market available. What do I understand by Facebook Marketplace? It is a place where both buyers and sellers get a chance to connect within Facebook. The Sellers have the option of postin"See full answer

Mrinalini A. - "Clarifying question - Who are we? Any constraints - time/money? What region are we going to focus on? Do we have a goal in mind? I'm assuming a product like this does not exist in today's world. How do you define kids - any specific age range? User Segments - 1) Beginner - don't know what an ATM is/don't understand money that well 2) Intermediate - have a basic understanding of ATMs 3) Advanced - have a really good understanding - maybe are on the older side Segment chosen is the Intermediate"See full answer

Arnab S. - "clarifying questions why are we building this? is there a particular reason we are building this or is there a metric/group of metrics that shall be activated that eventually drives an organisational metric or is it just an attempt of creating another super app? am i safe to assume that i am a part of the team that can actually drive the marketplace experience? and by shopping, we mean a marketplace like an amazon? can i safely set the overarching organisational goal, then the indi"See full answer

Priyank S. - "To clarify are we looking to build this product within FB app or standalone – standalone Can I assume I can build for US as mvp and then we can roll it globally phase wise – yes Is there a limitation to what task we want to cater people on our app or it could be multi task usual handyman not a niche – yes usual handyman Ok so if I understand we are designing a product for handyman for usual task to launch it in US and this is a standalone app not residing in FB app Overall I will talk about mi"See full answer

R K. - "Assumptions and clarifying Questions 1 - This will be a feature within the existing FB App and would utilize existing features - YES 2 - What is the goal of this new feature - User acquisition & increase engagement 3 -Is this feature around playing sports or watching sports - Playing 4 - Any specific geography to target - US 5 - Both mobile and desktop platforms - YES 6 - Any specific demographic to target - You choose 7 - Any constraints around go to market - 6 months 8 - Any other"See full answer

G. D. - "It's possible the Onboarding Flow is fine as it is - but I would do some initial hands-on exploring. I would go through the boarding steps myself. Re-Visit the flow with a clean perspective. Take notes on Pros & Cons. Things I liked. Things I didn't like. Create a table. Brainstrorm some UI / UX / Flow features that could use some improvement. If my simple analysis warranted some more exploration - I would do an informal survey with my immediate internal colleagues - and possibly even my tight"See full answer

Kasturi K. - "What do you mean by smart lock. It is home locking system or digital locks Assuming it refers to home solutions that Google wants to get to build Customers Homeowners/ Rental Hotels Banks Vehicles Shops Each of the customer segments are good. Let’s investigate some of their characteristics Homeowners/ Rental – Huge Market as every urban house has a need. Hotels – Again the need is very high. Affordability is high. Low desirability to change existing set up. Banks – No"See full answer

Amadea N. - "When designing an app for buying and selling antiques, there are the following objectives: For app users to successfully sell their antiques For app users to successfully buy their preferred antiques For the app to generate revenue through the app Given that the only way to sustainably ensure the app's existence is the guarantee the company remains in business, I'll select objective 3 as the main mission with the other two as leading indicators. In order to get to objective 3, th"See full answer