Product Design Interview Questions

Nithesh S. - "Before getting into the solution aspect, let us revisit Amazon's mission. Mission: Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Participants: Therefore any improvement in the marketplace should be in sync with this thought process. Participants in the marketplace have both buyers and sellers. We can improve the platform either of them or both of them. **Wh"See full answer

Aidynn E. - "Let's start with clarifying question -> What do we want to achieve with increased engagement? Let's say Spotify has personalization that prefers more engaged songs/podcast to be available to new users (who have not heard that song). Along the same lines as Facebook/Linkedin/Instagram prefers posts. The more the song/podcast is engaged among users, for more people it will be visible to listen. What users we are targeting? There are 2 broad categories of users such as creators and listen"See full answer

Joel A. - "Clarify: User experience improvements or revenue based improvements for the company? (Assumed UX) Can it be hardware or must it be software? (assumed I have the choice) Position: My favorite product is Airbnb. It's an app that let's people list their home for short term rental and then let's guests book those homes (or rooms) to stay in. It's used primarily for vacations but people all over the world now use it for business or even longer term stays. It's idea was pretty revolutionary a"See full answer

Kong - "App design experience which involved a new technology"See full answer

M N. - "Lyft mission. What do we mean by engagement here? We want higher rides , not just time spent on app. What does social mean? When we create interactions between riders. Lyft line is social. Ideas: Idea: Can we maintain interactions between riders by letting them ride with same people again? Benefit: Increases repeat rides. Idea: Giving riders an option to request a driver they rode with. Benefits: Increases social interaction between riders and drivers. Increases retention and # rides as"See full answer

Exponent - "This is an interesting Favorite Product question. Normally when we're asked this question we pick technology products, but this time the interviewer wanted to throw us a curveball by asking about a non-technical product. Don't worry - it still follows the same approach: Choose a product and briefly explain what it is Who are the users? What are their pain points? How did competitors solve it in the past? **How does this product address these pain points differe"See full answer

Mudit B. - "Clarifying question Why? Does booking.com have data on demand for this new feature? Let's say no Does booking.com have any specific goal with this new feature? Improve revenue or Improve user experience ( provide flexibility in payments or expand user base dealing with crypto, etc.) Let's say targetting new users who want to deal with crypto (I don't know if this is to be approached as a product design question) I would approach the introduction of cryptocurrency as a new payment method i"See full answer

Amadea N. - "When designing an app for buying and selling antiques, there are the following objectives: For app users to successfully sell their antiques For app users to successfully buy their preferred antiques For the app to generate revenue through the app Given that the only way to sustainably ensure the app's existence is the guarantee the company remains in business, I'll select objective 3 as the main mission with the other two as leading indicators. In order to get to objective 3, th"See full answer

Manas M. - "Since Experimentation is a Broad Term I would like to ask a couple of Clarifying questions What kind of Experimentation User Behavior with newly introduced Beta features AI/Image learning Based Experimentation to test out trial features Something else API based experimentation for user/Third-party experiments,with APIs for new features exposed(this has a lot of potential where devs of apps etc can integrate new experimentation features in their apps with minima"See full answer

Mrinalini A. - "Clarifying question - Who are we? Any constraints - time/money? What region are we going to focus on? Do we have a goal in mind? I'm assuming a product like this does not exist in today's world. How do you define kids - any specific age range? User Segments - 1) Beginner - don't know what an ATM is/don't understand money that well 2) Intermediate - have a basic understanding of ATMs 3) Advanced - have a really good understanding - maybe are on the older side Segment chosen is the Intermediate"See full answer

Raj S. - "ads vsd dsa. How would you improve Facebook Groups given the goal of increasing the feeling of community?"See full answer

Anonymous Hummingbird - "Assumptions: This is an entirely new app and not part of FB Clarification questions: Q: What type of doctors are they looking for? It seems like an app would be for a more generalist doctor to establish relationship and not some type of emergency situation A: Yes Q: When we say looking for doctors whats the scope of this? Should we include making the actual appointment, does this happen on platform? A: Yes, initial appointment Ok thanks based on that I think we have enough to get started. "See full answer

Anamitra - "Question: Design a CookBook app A few questions I’d ask the interviewer are: what’s the purpose/goal of the app, who are the user segments, and any primary geography we’re targeting as the first launch of the product. Answers/assumptions to the questions: let’s say below are the answers the interviewer provides: what’s the purpose/goal of the app: to help people to follow a recipe, follow it while cooking, and also request a recipe who are the user segments: considering people who’r"See full answer

Anonymous Sparrow - " To start, I'm going to make sure I understand the product correctly and also define what specific business metric we're trying to improve. Second, I will focus on defining the target user for which we want to improve the product and brainstorm what additional user problems we could solve. And third, I will generate solutions for these problems, prioritize them, and make a recommendation." First I want to understand if this product will aim to help me find the pet I want, or help me discover wh"See full answer

Lokesh K. - "Clarification: What are we trying to improve on Facebook Marketplace? I would like you to ponder on this. I'll take on how to monetize the Marketplace. Thus, improving it from the company's perspective Do we have any particular Demography in Mind Take India, as it is one of the biggest market available. What do I understand by Facebook Marketplace? It is a place where both buyers and sellers get a chance to connect within Facebook. The Sellers have the option of postin"See full answer

Arnab S. - "clarifying questions why are we building this? is there a particular reason we are building this or is there a metric/group of metrics that shall be activated that eventually drives an organisational metric or is it just an attempt of creating another super app? am i safe to assume that i am a part of the team that can actually drive the marketplace experience? and by shopping, we mean a marketplace like an amazon? can i safely set the overarching organisational goal, then the indi"See full answer