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Product Strategy Interview Questions

Review this list of 597 Product Strategy interview questions and answers verified by hiring managers and candidates.
  • Google logoAsked at Google 

    "The main strength is the huge market size that it already has. Other strength is the way google works is really familiar to everyone who use android Challenge Increase the revenue if the volume keeps at the same level Keep being in the top of mind on the users with the high competence"

    Cristina E. - "The main strength is the huge market size that it already has. Other strength is the way google works is really familiar to everyone who use android Challenge Increase the revenue if the volume keeps at the same level Keep being in the top of mind on the users with the high competence"See full answer

    Product Marketing Manager
    Product Strategy
  • Google logoAsked at Google 

    "Clarifications and GoalsTimeline: Three years. Geography: U.S. market. Scope: Google Photos integration with Drive, Gmail, and Pixel devices. Revenue Sources: Storage subscriptions, in-app purchases, and new streams. Google’s Mission & ObjectivesMission: Organize the world’s information and make it accessible and useful. Business Goals:Increase user engagement. Boost adoption of premium tiers. Explore new monetization streams. Landscape AnalysisCompetitors: A"

    Carlos S. - "Clarifications and GoalsTimeline: Three years. Geography: U.S. market. Scope: Google Photos integration with Drive, Gmail, and Pixel devices. Revenue Sources: Storage subscriptions, in-app purchases, and new streams. Google’s Mission & ObjectivesMission: Organize the world’s information and make it accessible and useful. Business Goals:Increase user engagement. Boost adoption of premium tiers. Explore new monetization streams. Landscape AnalysisCompetitors: A"See full answer

    Product Manager
    Product Strategy
  • Google logoAsked at Google 

    "Clarifying questions : Which Kindle device are we talking about ? Kindle paper white, Kindle Oasis? , Kindle paper white 6.9' , Kindle tabs ? - Kindle oasis Kindle Oasis , what are the metric we are trying to achieve ? users onboarding? more marketshare? onboard amazon existing customers Landscape : Competition : In ebook readers, the main competition comes from Kobo, iPads, tabs. Kindle oasis feature is especially and absolutely for reading purpose and buying books to read and th"

    Priya K. - "Clarifying questions : Which Kindle device are we talking about ? Kindle paper white, Kindle Oasis? , Kindle paper white 6.9' , Kindle tabs ? - Kindle oasis Kindle Oasis , what are the metric we are trying to achieve ? users onboarding? more marketshare? onboard amazon existing customers Landscape : Competition : In ebook readers, the main competition comes from Kobo, iPads, tabs. Kindle oasis feature is especially and absolutely for reading purpose and buying books to read and th"See full answer

    Product Manager
    Product Strategy
    +1 more
  • LinkedIn logoAsked at LinkedIn 
    Video answer for 'How might you improve Spotify using social features?'
    Product Manager
    Product Strategy
    +1 more
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  • Google logoAsked at Google 

    "Goal: Google goal is to organize world information and make is it universally accessible Most of google business are focused on building platforms that facilitate one or more of the three below Provide data/information Search, Youtube, Generates user data⇒ Maps, Photos, Earn from advertising==> Adsense, Google Shopping, Search GOAL of Alarm clock is to show time and set/play Alarm If google wants to get into the alarm clock business the goal should be if it can facilitate one of"

    Anonymous Koala - "Goal: Google goal is to organize world information and make is it universally accessible Most of google business are focused on building platforms that facilitate one or more of the three below Provide data/information Search, Youtube, Generates user data⇒ Maps, Photos, Earn from advertising==> Adsense, Google Shopping, Search GOAL of Alarm clock is to show time and set/play Alarm If google wants to get into the alarm clock business the goal should be if it can facilitate one of"See full answer

    Product Strategy
  • "There are many companies I’m excited about, but none captures my heart and imagination more than Lego. I have great memories of playing with Lego. I remember the thrill and happiness after completing a set and the excitement to show it to my family, relatives and friends. From a product standpoint, Lego offers a myriad of opportunities for growth in today’s context in which technology is ubiquitous. **Lego has faced several challenges over the years from expanding their user base, tradi"

    Carlos L. - "There are many companies I’m excited about, but none captures my heart and imagination more than Lego. I have great memories of playing with Lego. I remember the thrill and happiness after completing a set and the excitement to show it to my family, relatives and friends. From a product standpoint, Lego offers a myriad of opportunities for growth in today’s context in which technology is ubiquitous. **Lego has faced several challenges over the years from expanding their user base, tradi"See full answer

    Product Strategy
  • TikTok logoAsked at TikTok 
    Product Manager
    Product Strategy
  • "Google Glass, first released in 2014, failed spectacularly due to its well-publicized issues around privacy concerns. Few will forget the term 'glassholes' for those who use Google Glass ability to record everyday life, potentially without any permission from those being recorded. However, Augmented Reality is now much closer to the public imagination. Augmented reality will go through many iterations. Important for user acceptance is that the glasses look and feel just like normal glasses. Th"

    Peter H. - "Google Glass, first released in 2014, failed spectacularly due to its well-publicized issues around privacy concerns. Few will forget the term 'glassholes' for those who use Google Glass ability to record everyday life, potentially without any permission from those being recorded. However, Augmented Reality is now much closer to the public imagination. Augmented reality will go through many iterations. Important for user acceptance is that the glasses look and feel just like normal glasses. Th"See full answer

    Product Strategy
    Program Sense
  • "I would start by asking what exactly is Yelp for Business or defining the product, which is a way for local businesses to host their listings, allow reviewers to post reviews, and potential for businesses to promote their listings/businesses via ads. Then would define the goal of the product - if I assume - to connect people with your business. Then the golden question - why do we want to improve? Have we seen a downward trend? Have we had user or business feedback? Is there a"

    Umang S. - "I would start by asking what exactly is Yelp for Business or defining the product, which is a way for local businesses to host their listings, allow reviewers to post reviews, and potential for businesses to promote their listings/businesses via ads. Then would define the goal of the product - if I assume - to connect people with your business. Then the golden question - why do we want to improve? Have we seen a downward trend? Have we had user or business feedback? Is there a"See full answer

    Product Strategy
    Product Design
  • "Clarifying Slack is a mature product in markets with millions of users B2B platform Expand customer base to school boards SWOT Technology is mature and well reputed Good privacy practices Threats Google school Microsoft learning education Zoom Journeys User Users for slack - for - school School boards 12 school boards Primary Secondary High Universities - Remote learning / Distant educations - Incumbents MooCs - Existing platform End Users: Students Teachers Administrators Ed"

    Hl M. - "Clarifying Slack is a mature product in markets with millions of users B2B platform Expand customer base to school boards SWOT Technology is mature and well reputed Good privacy practices Threats Google school Microsoft learning education Zoom Journeys User Users for slack - for - school School boards 12 school boards Primary Secondary High Universities - Remote learning / Distant educations - Incumbents MooCs - Existing platform End Users: Students Teachers Administrators Ed"See full answer

    Product Manager
    Product Strategy
    +1 more
  • "Opentable is integrated with google maps and can be used to book tables at restaurants. The idea is to extend the services for desks and offices. Market Opportunity With recent work from home and hybrid work structure, 2 days office etc. Many companies are moving to hotelling offices and reservation systems for the desk. Assigning a permanent/dedicated desk to the employees will not be most efficient use of the real estate. So a shared structure will be more efficient where employees can shar"

    Himant G. - "Opentable is integrated with google maps and can be used to book tables at restaurants. The idea is to extend the services for desks and offices. Market Opportunity With recent work from home and hybrid work structure, 2 days office etc. Many companies are moving to hotelling offices and reservation systems for the desk. Assigning a permanent/dedicated desk to the employees will not be most efficient use of the real estate. So a shared structure will be more efficient where employees can shar"See full answer

    Product Manager
    Product Strategy
  • LinkedIn logoAsked at LinkedIn 
    Video answer for 'Should LinkedIn launch a separate messaging app?'
    Product Strategy
    Program Sense
  • "Great. I’d like to break down this by discussing impacts of post investment decisions for the Pixel handset lines at two levels of micro and macro evaluation, which will be able to lead us to an evidence-based answer of what I think Google should continue to invest and ramp up their investment to hit their target ROI. First, closely looking at micro aspects, Google’s business model is a so-called multisided platform, generating either free search engines and monetizing contents for Internet use"

    Anna H. - "Great. I’d like to break down this by discussing impacts of post investment decisions for the Pixel handset lines at two levels of micro and macro evaluation, which will be able to lead us to an evidence-based answer of what I think Google should continue to invest and ramp up their investment to hit their target ROI. First, closely looking at micro aspects, Google’s business model is a so-called multisided platform, generating either free search engines and monetizing contents for Internet use"See full answer

    Product Manager
    Product Strategy
    +1 more
  • Google logoAsked at Google 
    BizOps & Strategy
    Product Strategy
  • Amazon logoAsked at Amazon 

    "Started at 1.48 Clarifying question: Are we interested in a particular lens for this problem? Looking back in history to understand what significant changes did fast internet made in the world: -> Fast Internet - More consumption -> Fast Internet - More Adoption -> Fast Internet - Cheap Internet Let's try to see what kind of things will change in each of these categories. Let me look at it from a lens of an end user (internet consumer uses the internet for work and maintaining their socia"

    Anubhav A. - "Started at 1.48 Clarifying question: Are we interested in a particular lens for this problem? Looking back in history to understand what significant changes did fast internet made in the world: -> Fast Internet - More consumption -> Fast Internet - More Adoption -> Fast Internet - Cheap Internet Let's try to see what kind of things will change in each of these categories. Let me look at it from a lens of an end user (internet consumer uses the internet for work and maintaining their socia"See full answer

    Product Manager
    Product Strategy
    +1 more
  • +1

    "Clarifying questions: What's Airbnb goal in making this requirement? Are we talking about the listing for Airbnb's core business - lodging? Approach: Before we dive in, it would be beneficial for us to first discuss our base understanding of Airbnb's business, who are the user segments that this feature can impact, and some hypothesis on what Airbnb's goal should be Once we define the goal of this feature, we can go over our approach on how we will evaluate whether we should make"

    Mark - "Clarifying questions: What's Airbnb goal in making this requirement? Are we talking about the listing for Airbnb's core business - lodging? Approach: Before we dive in, it would be beneficial for us to first discuss our base understanding of Airbnb's business, who are the user segments that this feature can impact, and some hypothesis on what Airbnb's goal should be Once we define the goal of this feature, we can go over our approach on how we will evaluate whether we should make"See full answer

    Product Strategy
    Analytical
  • "Assumption: Considering the launch of a product r a service based company in a new market: 1) Need of the product / service - consumer needs 2) Presence of competitor and their market share 3) Consumer behaviour - can this be changed if such need doesn't exist explicitly( ex: ride hailing) 4) Existing price of the product 5) Marketing spend to launch in that market and opportunity to make revenue"

    Arista V. - "Assumption: Considering the launch of a product r a service based company in a new market: 1) Need of the product / service - consumer needs 2) Presence of competitor and their market share 3) Consumer behaviour - can this be changed if such need doesn't exist explicitly( ex: ride hailing) 4) Existing price of the product 5) Marketing spend to launch in that market and opportunity to make revenue"See full answer

    BizOps & Strategy
    Product Strategy
  • "Google Home is an app that is used by consumers to configure the smart devices for automating their home and making their home more reliable and easy to use. Clarifying questions : Do we have any time constraints by when we need to achieve this? IF we have to increase sales by 10x, it needs to focus on number of factors like increasing the partner base, improving user experience, and shift in thinking. What metrics we focus on Monetization - Making revenue 10x Number of"

    Tanu M. - "Google Home is an app that is used by consumers to configure the smart devices for automating their home and making their home more reliable and easy to use. Clarifying questions : Do we have any time constraints by when we need to achieve this? IF we have to increase sales by 10x, it needs to focus on number of factors like increasing the partner base, improving user experience, and shift in thinking. What metrics we focus on Monetization - Making revenue 10x Number of"See full answer

    Product Manager
    Product Strategy
  • Microsoft logoAsked at Microsoft 

    "Target Consumers: corporate clients - for business meetings students (in school, college) aspirants who want to take competitive exams/tests Identify underserved customer needs: re-application leads to post-it's not being sticky enough space crunch so user needs to be precise post-its need to stick from all 4 corners for it to be readable and so it folds less writing with pen, marker gets imprinted on next page Define Value Proposition: a small piece of paper with concise list of"

    Priyanka D. - "Target Consumers: corporate clients - for business meetings students (in school, college) aspirants who want to take competitive exams/tests Identify underserved customer needs: re-application leads to post-it's not being sticky enough space crunch so user needs to be precise post-its need to stick from all 4 corners for it to be readable and so it folds less writing with pen, marker gets imprinted on next page Define Value Proposition: a small piece of paper with concise list of"See full answer

    Data Analyst
    Product Strategy
Showing 361-380 of 597