Product Strategy Interview Questions

Anonymous Koala - "Goal: Google goal is to organize world information and make is it universally accessible Most of google business are focused on building platforms that facilitate one or more of the three below Provide data/information Search, Youtube, Generates user data⇒ Maps, Photos, Earn from advertising==> Adsense, Google Shopping, Search GOAL of Alarm clock is to show time and set/play Alarm If google wants to get into the alarm clock business the goal should be if it can facilitate one of"See full answer

Umang S. - "I would start by asking what exactly is Yelp for Business or defining the product, which is a way for local businesses to host their listings, allow reviewers to post reviews, and potential for businesses to promote their listings/businesses via ads. Then would define the goal of the product - if I assume - to connect people with your business. Then the golden question - why do we want to improve? Have we seen a downward trend? Have we had user or business feedback? Is there a"See full answer

Peter H. - "Google Glass, first released in 2014, failed spectacularly due to its well-publicized issues around privacy concerns. Few will forget the term 'glassholes' for those who use Google Glass ability to record everyday life, potentially without any permission from those being recorded. However, Augmented Reality is now much closer to the public imagination. Augmented reality will go through many iterations. Important for user acceptance is that the glasses look and feel just like normal glasses. Th"See full answer

Hl M. - "Clarifying Slack is a mature product in markets with millions of users B2B platform Expand customer base to school boards SWOT Technology is mature and well reputed Good privacy practices Threats Google school Microsoft learning education Zoom Journeys User Users for slack - for - school School boards 12 school boards Primary Secondary High Universities - Remote learning / Distant educations - Incumbents MooCs - Existing platform End Users: Students Teachers Administrators Ed"See full answer

Himant G. - "Opentable is integrated with google maps and can be used to book tables at restaurants. The idea is to extend the services for desks and offices. Market Opportunity With recent work from home and hybrid work structure, 2 days office etc. Many companies are moving to hotelling offices and reservation systems for the desk. Assigning a permanent/dedicated desk to the employees will not be most efficient use of the real estate. So a shared structure will be more efficient where employees can shar"See full answer

Anna H. - "Great. I’d like to break down this by discussing impacts of post investment decisions for the Pixel handset lines at two levels of micro and macro evaluation, which will be able to lead us to an evidence-based answer of what I think Google should continue to invest and ramp up their investment to hit their target ROI. First, closely looking at micro aspects, Google’s business model is a so-called multisided platform, generating either free search engines and monetizing contents for Internet use"See full answer

Rahul J. - "This depends on the following two variables: What's the percentage of people dropping off at each step What's the perceived impact to business and users of the failure of each step. In general, I'd start from the very end, and then go back in the process as it's more important that we satisfy customers who have paid i.e. they should get a booking confirmation vs customers that are entering details and then payment info."See full answer

Anubhav A. - "Started at 1.48 Clarifying question: Are we interested in a particular lens for this problem? Looking back in history to understand what significant changes did fast internet made in the world: -> Fast Internet - More consumption -> Fast Internet - More Adoption -> Fast Internet - Cheap Internet Let's try to see what kind of things will change in each of these categories. Let me look at it from a lens of an end user (internet consumer uses the internet for work and maintaining their socia"See full answer

Rohit K. - "Clarifying scope : This is a feature on top of existing swiggy app to deliver prepared food for health-conscious people Clarify the term health conscious : Calory counters Macro trackers : Need balance of carb, protein, fat etc. Fresh Eaters :Need fresh ingredients Allergic due to some ingredient Ill people There can be various user personas along with respective pain points are: 1) Gym goers : No way to count the calories or track macro intakes in a swiggy order 2) Fresh eaters : Lack"See full answer

Mark - "Clarifying questions: What's Airbnb goal in making this requirement? Are we talking about the listing for Airbnb's core business - lodging? Approach: Before we dive in, it would be beneficial for us to first discuss our base understanding of Airbnb's business, who are the user segments that this feature can impact, and some hypothesis on what Airbnb's goal should be Once we define the goal of this feature, we can go over our approach on how we will evaluate whether we should make"See full answer

Tanu M. - "Google Home is an app that is used by consumers to configure the smart devices for automating their home and making their home more reliable and easy to use. Clarifying questions : Do we have any time constraints by when we need to achieve this? IF we have to increase sales by 10x, it needs to focus on number of factors like increasing the partner base, improving user experience, and shift in thinking. What metrics we focus on Monetization - Making revenue 10x Number of"See full answer

Priyanka D. - "Target Consumers: corporate clients - for business meetings students (in school, college) aspirants who want to take competitive exams/tests Identify underserved customer needs: re-application leads to post-it's not being sticky enough space crunch so user needs to be precise post-its need to stick from all 4 corners for it to be readable and so it folds less writing with pen, marker gets imprinted on next page Define Value Proposition: a small piece of paper with concise list of"See full answer

Lalit S. - "As requirement here is to increase number of customer trading using the platform. To achieve this i will collect statistics about the list of customers registering based on the preferences. I will launch a survey which will collect their experience/preferences on various type of products available on the platform like equity, derivatives, mutual funds etc. Below are two features i will add to increase trading activity. Based on their highest order of preference, Create a feature on the produ"See full answer