Top Product Manager Interview Questions

Review this list of 1,570 product manager interview questions and answers verified by hiring managers and candidates.
  • Amazon logoAsked at Amazon 
    Video answer for 'What is the project you are most proud of?'
    +49

    "I was working for my friend building streams at venues across the Chicago land area for FGC (fighting game tournaments), I adjusted and engineered his equipment to be set up permanently that's until covid came around at least. I used OBS to give visual appearances to stream watchers. So we're talking about subscribe, follow, and donation notifications and things of that nature for viewers to know they contributed in one of those ways. I set up proper sign-up scheduling for participants to lock t"

    Ayinde B. - "I was working for my friend building streams at venues across the Chicago land area for FGC (fighting game tournaments), I adjusted and engineered his equipment to be set up permanently that's until covid came around at least. I used OBS to give visual appearances to stream watchers. So we're talking about subscribe, follow, and donation notifications and things of that nature for viewers to know they contributed in one of those ways. I set up proper sign-up scheduling for participants to lock t"See full answer

    Product Manager
    Behavioral
    +9 more
  • LinkedIn logoAsked at LinkedIn 
    Video answer for 'Design a LinkedIn for blue collar workers.'
    +39

    "Clarifying Questions & Assumptions: Blue collar :relating to manual work or workers, particularly in industry, they usually dont have college degree Linkedin: a social network that focuses on professional networking and career development. Why is linkedin expanding to blue collar workers? Ans: to expand new market as they have great untapped potential Do you want anew app or integrate it with Linkedin? Ans: you decide I would like to look more into the problem space before deciding on tha"

    D J. - "Clarifying Questions & Assumptions: Blue collar :relating to manual work or workers, particularly in industry, they usually dont have college degree Linkedin: a social network that focuses on professional networking and career development. Why is linkedin expanding to blue collar workers? Ans: to expand new market as they have great untapped potential Do you want anew app or integrate it with Linkedin? Ans: you decide I would like to look more into the problem space before deciding on tha"See full answer

    Product Manager
    Product Design
  • Meta (Facebook) logoAsked at Meta (Facebook) 
    Video answer for 'You're a PM for Facebook Travel. What would you build?'
    +19

    "Clarifying Questions: Assuming this will be part of FB product. Assuming this is for the US and no major constraints in terms of finances or resources. Goal: To improve user engagement Travel Personas: Solo personal Traveler Group personal Travelers Business travelers Tour operators Transportation Companies (airlines, roadways, trains etc). Choosing to focus on group travelers because most personal travelers usually travel in groups and the volume of this user base"

    P K. - "Clarifying Questions: Assuming this will be part of FB product. Assuming this is for the US and no major constraints in terms of finances or resources. Goal: To improve user engagement Travel Personas: Solo personal Traveler Group personal Travelers Business travelers Tour operators Transportation Companies (airlines, roadways, trains etc). Choosing to focus on group travelers because most personal travelers usually travel in groups and the volume of this user base"See full answer

    Product Manager
    Product Design
    +1 more
  • Amazon logoAsked at Amazon 
    +6

    "When customer is not worried about quality but only worried about delivery"

    Shiva P. - "When customer is not worried about quality but only worried about delivery"See full answer

    Product Manager
    Behavioral
    +1 more
  • Google logoAsked at Google 
    Video answer for 'What metrics would you focus on as the PM for YouTube?'
    +14

    "1. Step 1: clarify Let's establish the mission of Google and Youtube. Google's is to provide and make information more accessible. Youtube's might be to help people get their content, their word and themselves out into the world. I mean so many of Youtube's ads have been about how the diversity of individuals and their content, so that makes sense. Let's establish what is Youtube. Youtube has 3 primary stakeholders - creators, viewers and brands/corporations and within them"

    Karthik M. - "1. Step 1: clarify Let's establish the mission of Google and Youtube. Google's is to provide and make information more accessible. Youtube's might be to help people get their content, their word and themselves out into the world. I mean so many of Youtube's ads have been about how the diversity of individuals and their content, so that makes sense. Let's establish what is Youtube. Youtube has 3 primary stakeholders - creators, viewers and brands/corporations and within them"See full answer

    Product Manager
    Analytical
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  • +18

    "First, I want to get a better sense of what is a DAU. What is considered “Active”? User sending message, reading message, opening app? All of the them, any activity within the Messenger App Second, it’s important to know the context of the change. What timeframe was this over? Let’s assume this was over the past 30 days. Ok, a follow up to this would be to check if this is a seasonal pattern? For example, there could be a correlation to Messenger usage and school starting. **This"

    Michael A. - "First, I want to get a better sense of what is a DAU. What is considered “Active”? User sending message, reading message, opening app? All of the them, any activity within the Messenger App Second, it’s important to know the context of the change. What timeframe was this over? Let’s assume this was over the past 30 days. Ok, a follow up to this would be to check if this is a seasonal pattern? For example, there could be a correlation to Messenger usage and school starting. **This"See full answer

    Product Manager
    Execution
    +1 more
  • Meta (Facebook) logoAsked at Meta (Facebook) 
    +28

    "Interviewee: Before I start discussing the solution, I would like to ask a few questions & clarify a few things. Is that okay? Interviewer: Yeah, Sure. Please go ahead. Interviewee: First, I would like to clarify that the Google Map (Offered by Google) you are referring to is the same one that we use on our mobile to find addresses, get route maps, and find different places like restaurants, and hotels near our place. **Interviewer: Yes, we are referring to the same Google Maps. We a"

    A R. - "Interviewee: Before I start discussing the solution, I would like to ask a few questions & clarify a few things. Is that okay? Interviewer: Yeah, Sure. Please go ahead. Interviewee: First, I would like to clarify that the Google Map (Offered by Google) you are referring to is the same one that we use on our mobile to find addresses, get route maps, and find different places like restaurants, and hotels near our place. **Interviewer: Yes, we are referring to the same Google Maps. We a"See full answer

    Product Manager
    Product Design
  • Adobe logoAsked at Adobe 
    Video answer for 'How would you improve Google Maps?'
    +17

    "Start by explaining your understanding of Google Maps. It is a free web/mobile-based feature that allows users to navigate from Point A to B, trip planning locate restaurants, hair salons, other points of interest around a point on the map Businesses use to sponsor advertisements based on Map search string. Clarify what does improvement means, "Improve" is a loaded term - what do we mean by improvement: increased ad revenue, improve the quality of the results, increase downloads, imp"

    Rachita D. - "Start by explaining your understanding of Google Maps. It is a free web/mobile-based feature that allows users to navigate from Point A to B, trip planning locate restaurants, hair salons, other points of interest around a point on the map Businesses use to sponsor advertisements based on Map search string. Clarify what does improvement means, "Improve" is a loaded term - what do we mean by improvement: increased ad revenue, improve the quality of the results, increase downloads, imp"See full answer

    Product Manager
    Product Design
  • +36

    "Before we can delve into opportunities to increase revenue and create a roadmap for next 5 years, let's look at Spotify's Vision and Mission Statement Who are the key stakeholders currently in spotify's ecosystem and how does spotify make revenue What are some of the key market trends that impact the stakeholders in the spotify's ecosystem Spotify's Vision and Mission Statement Mission: Our mission is to unlock the potential of human creativity Vision: Spotify's vision is to be"

    Rushab S. - "Before we can delve into opportunities to increase revenue and create a roadmap for next 5 years, let's look at Spotify's Vision and Mission Statement Who are the key stakeholders currently in spotify's ecosystem and how does spotify make revenue What are some of the key market trends that impact the stakeholders in the spotify's ecosystem Spotify's Vision and Mission Statement Mission: Our mission is to unlock the potential of human creativity Vision: Spotify's vision is to be"See full answer

    Product Manager
    Product Strategy
  • Accenture logoAsked at Accenture 
    +53

    "I follow a variation of the RICE framework when prioritizing how I ship product features. I start by looking at: Reach: Because the customer segmentation across our product portfolio is so similar, I tend to hold a lot of weight on product features that will maximize our customer reach with a minimal LOE. Impact: After establishing which customer segments will benefit from the product feature, I determine the urgency and estimated impact on each customer segment based on customer i"

    Ashley C. - "I follow a variation of the RICE framework when prioritizing how I ship product features. I start by looking at: Reach: Because the customer segmentation across our product portfolio is so similar, I tend to hold a lot of weight on product features that will maximize our customer reach with a minimal LOE. Impact: After establishing which customer segments will benefit from the product feature, I determine the urgency and estimated impact on each customer segment based on customer i"See full answer

    Product Manager
    Behavioral
    +8 more
  • Visa logoAsked at Visa 
    +29

    "You shouldn't hire me if you're looking for someone to simply write code in large volumes without considering the bigger picture. I'm someone who thrives on solving root problems, building, cohesive systems, and ensuring stakeholder alignment. If the priority is speed over thoughtful analysis, I might not be the best fit. However, if you're looking for someone who can drive meaningful and scalable solutions, collaborate effectively, and contribute to long-term success, then I believe I'd bring s"

    Nicola R. - "You shouldn't hire me if you're looking for someone to simply write code in large volumes without considering the bigger picture. I'm someone who thrives on solving root problems, building, cohesive systems, and ensuring stakeholder alignment. If the priority is speed over thoughtful analysis, I might not be the best fit. However, if you're looking for someone who can drive meaningful and scalable solutions, collaborate effectively, and contribute to long-term success, then I believe I'd bring s"See full answer

    Product Manager
    Behavioral
    +4 more
  • Google logoAsked at Google 
    Video answer for 'How would you build TinyURL?'
    +9

    "@Jacob, your videos are really good and helpful. I want to know about the tool, you use for explaining the design in the videos."

    anush - "@Jacob, your videos are really good and helpful. I want to know about the tool, you use for explaining the design in the videos."See full answer

    Product Manager
    System Design
    +2 more
  • +10

    "Disagreement --> persistent ---> more data insights ---> positive relationship ---> mentor/trust"

    Sam - "Disagreement --> persistent ---> more data insights ---> positive relationship ---> mentor/trust"See full answer

    Product Manager
    Behavioral
  • Discord logoAsked at Discord 
    Video answer for 'Describe a time when your project failed.'
    +6

    "I feel this is more about "Describe a time when I failed or struggled" rather than "Project Failure"."

    Anjali V. - "I feel this is more about "Describe a time when I failed or struggled" rather than "Project Failure"."See full answer

    Product Manager
    Behavioral
    +1 more
  • +20

    "Firstly, it's mentioned "ideas" & not "idea". I would like to get more context. Is it one idea or multiple ideas on a roadmap? Is it tied to the same broader goal? Is this a pattern where team has been disagreeing with ideas for a while? If it's the 1st, then it's fine, we can look into it. If it's the 2nd, then it raises a bit of a concern. Gonna assume it's the 1st. I'd probably get clarity by asking questions To the team: Which idea/s are being disagreed upon? Are all member"

    Debajyoti B. - "Firstly, it's mentioned "ideas" & not "idea". I would like to get more context. Is it one idea or multiple ideas on a roadmap? Is it tied to the same broader goal? Is this a pattern where team has been disagreeing with ideas for a while? If it's the 1st, then it's fine, we can look into it. If it's the 2nd, then it raises a bit of a concern. Gonna assume it's the 1st. I'd probably get clarity by asking questions To the team: Which idea/s are being disagreed upon? Are all member"See full answer

    Product Manager
    Behavioral
  • +41

    "Clarify the problem: What does exercising mean here?- can be anything with minimal to moderate activities like yoga, cardio, running, bodyweight exercises So for this product, should we consider only physical health or mental health or both- assume physical health for now Any specific objective that we are thinking about?- to re-create the habit in people to take at least 30mins of their time in their daily life for some exercise Are we talking about a physical or digital product?- d"

    Debajyoti B. - "Clarify the problem: What does exercising mean here?- can be anything with minimal to moderate activities like yoga, cardio, running, bodyweight exercises So for this product, should we consider only physical health or mental health or both- assume physical health for now Any specific objective that we are thinking about?- to re-create the habit in people to take at least 30mins of their time in their daily life for some exercise Are we talking about a physical or digital product?- d"See full answer

    Product Manager
    Product Design
  • Google logoAsked at Google 
    Video answer for 'What's the biggest threat to YouTube?'
    +18

    "YT threats →. Let's define threat - activities that reduce actual or growth rate for user base / watch time / $ User - what impacts user base, users’ watch time (why would users not use YT anymore?) Competition - all apps that compete for users' time spent on digital entertainment (VOD, social media apps like tiktok, vMVPDs) Safety, trust, privacy, digital well being No relevant content Distribution - platform bans, distribution deals falling through (eg smart TVs)"

    Urvashi G. - "YT threats →. Let's define threat - activities that reduce actual or growth rate for user base / watch time / $ User - what impacts user base, users’ watch time (why would users not use YT anymore?) Competition - all apps that compete for users' time spent on digital entertainment (VOD, social media apps like tiktok, vMVPDs) Safety, trust, privacy, digital well being No relevant content Distribution - platform bans, distribution deals falling through (eg smart TVs)"See full answer

    Product Manager
    Product Strategy
  • +41

    "Context / Goal: Have we seen this decrease in response time over a while (week/month) or short time (day/hours) - Over the last few months How is Employer Response time calculated? - Average time from an employee applying for a job to an employer responding - This isn’t accounting for the increase in listings / number of applicants but does it need to? Was there a change to how response time is calculated? - No Can job listings be duplicates? - Yes, but not likely i"

    Nikitha G. - "Context / Goal: Have we seen this decrease in response time over a while (week/month) or short time (day/hours) - Over the last few months How is Employer Response time calculated? - Average time from an employee applying for a job to an employer responding - This isn’t accounting for the increase in listings / number of applicants but does it need to? Was there a change to how response time is calculated? - No Can job listings be duplicates? - Yes, but not likely i"See full answer

    Product Manager
    Analytical
    +1 more
  • Meta (Facebook) logoAsked at Meta (Facebook) 
    Video answer for 'Design Facebook Messenger.'
    +53

    "Great explanation on each of the components and their use. During the interview would a PM candidate be expected to go in-depth for capacity estimation (e.g. storage estimation, bandwidth estimation etc.?)"

    A B. - "Great explanation on each of the components and their use. During the interview would a PM candidate be expected to go in-depth for capacity estimation (e.g. storage estimation, bandwidth estimation etc.?)"See full answer

    Product Manager
    System Design
    +2 more
  • Affirm logoAsked at Affirm 
    +18

    "I'd tell the interviewer that I'd start off with clarifying the question to make sure I understand it correctly (see 1 below). Then, I'd tell the interviewer my approach to make sure they know what to expect as I talk through. Approach would start with discussing the mission and connecting a north star metric (NSM) to the mission, then discuss key product metrics that are inputs towards NSM. If there's time at the end and if the interviewer wants to go down this path, we should also talk about t"

    Michelle D. - "I'd tell the interviewer that I'd start off with clarifying the question to make sure I understand it correctly (see 1 below). Then, I'd tell the interviewer my approach to make sure they know what to expect as I talk through. Approach would start with discussing the mission and connecting a north star metric (NSM) to the mission, then discuss key product metrics that are inputs towards NSM. If there's time at the end and if the interviewer wants to go down this path, we should also talk about t"See full answer

    Product Manager
    Analytical
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