Product Manager Execution Interview Questions

Nagasowjanya V. - "Click- through rate (CTR) should not be analyzed in isolation. Combining it with watch time, bounce rate, and retention metrics ensures a comprehensive understanding of user engagement and content effectiveness. Hypothetically, addressing the 10% CTR decline on Netflix Understand & Identify where the CTR drop is: Compare CTR trends over the past few weeks / months / years to identify if this a seasonal fluctuations or a major issue. Is the 10% drop a platform-wide issue or specific to a"See full answer

Sandhya P. - "What is Meta Quest, Horizon world VR game? Horizons worlds is a platform that lets creators build worlds where real people can come and interact. This could be a gaming world, a socializing world, a marketplace, immersive experience, etc. Why would people want to use Horizon worlds: Because it isn’t possible to always visit all places in person I know that Meta has been encouraging creators at this time because the Horizon’s worlds needs a lot of worlds for it to be interesting for customers Cus"See full answer

Hashmina H. - "Clarifying Questions: Do we want to target a particular geography or location or should it be done globally? Assume global Is there any particular platform and device we are targeting (App/web) or should it be cross platforms? Cross platforms Can I think about it as Product led solutions or do you want to consider marketing alternatives as well? Let's start with Product led solutions & later if time permits, we can touch on the marketing side as well Are there any constra"See full answer

Aniket A. - "Clarifications: Where are we launching? -- US first 1:1 or n:n video conferencing? -- you assume Consumers or Business? -- consumers Part of FB or standalone product? -- part of messenger app Is it MVP launch or a full feature product? -- MVP What capabilities exist in the video conference product? -- you assume what capabilities will be > Trends and Markets Competitors: Consumer Zoom Google Meet Business: Slack MS Teams Trends: More and more people are usi"See full answer

P R. - "First I'd like to clarify the definition of reactions and confirm that it's same as what exists today. Definition: Reactions provides users the ability to provide richer expression beyond 'like' Business goal: Since this is a mature product, the business goal is to improve user engagement Product goal: Bring people closer together by letting people provide more accurate sentiment to the community based on the content Personas: 1. Content creator 2. user using reactions **Li"See full answer

Vishnu G. - "1. Understand the "Why" (Deep Dive) - Before jumping to solutions, as a PM needs to precisely understand why users are unhappy. NPS gives us a score, but not the reasons. (0 -4 weeks) Analyze Feedback: Go beyond the score. What are Detractors (0-6) saying? What do Promoters (9-10) love? Qualitative Research:(VOC- voice of the customer) Conduct user interviews, analyze support tickets, and observe product usage. Pinpoint specific pain points (e.g., slow p"See full answer

Gadi R. - "So first, I have some clarifying questions, what is Facebook lite? If I understand correctly this is a version of the Facebook application for Android, with the same functionality but lighter in terms of size. It is aimed to be used in emerging markets where the bandwidth is limited What are the tradeoffs for the size of the app? I guess that some visual elements are stripped down from the app and reduced its size Is this application exist or I am launching it The timeframe of the product?"See full answer

Arthur Y. - "Clarifying Questions/Statements: Clarify understanding of Fundraisers: My answer: product that lets users create fundraisers for a particular cause, and invite/share it with other users to donate to that cause. Usually set for a certain target donation amount to be met, and a timeframe for which a user can donate to the cause Are we assuming the lifecycle of the Fundraisers product today? If so, then I’d focus on engagement, since we have a meaningful amount of users on FB ap"See full answer

Anonymous Muskox - "Interviewer : How would you reduce ride cancellation on Uber ? Shailesh : Okay before I jump onto the solution, I would like to clarify some points for better understanding. So ride can be cancelled from the both the parties rider and the driver ? So which side are we talking about ? Interviewer : we are seeing more cancellation from diver side. Shailesh : From how long we are seeing this trend ? Interviewer : you can say from an year. Shailesh : Okay, also are we seeing these cancellations from"See full answer

EssGee - "I think i would start by asking what's driving the strategy for testing new ad formats? Possible options could be Increase monetization? Improve ad effectiveness? Any other objectives? Assuming that its both 1&2 - we want to test new ad formats to gauge if these are more effective and lead to higher monetization Ground the conversation into current scenario Instagram Reels is aa short form video platform that users use to showoff their creativity Reels is a relatively new addition to"See full answer

Anonymous Fox - "In what terms we need to improve the quality? Is there any focus on any particular host/customer experience? - Let’s consider that we need to improve the customer engagement on Airbnb platform. Airbnb has both - web interface as well as mobile interface. So, I am assuming the experience on both the platforms. I will brief about Airbnb - Airbnb provides homeowners to rent their spare rooms/properties to travelers/visitors and at the same time, travelers/visitors can get accommodation at budget"See full answer

Danyal R. - "Start with OpenTable's goal: making reservations easier for customers. If user's are having bad experiences then that impacts the key metrics ( # of bookings), create a negative brand perception with the potential to lose customers. Focus on ecosystem: customers making reservations & merchants/businesses each have different pain points. For the sake of time, focus on customer's experience. Post Booking User Flow User receives a post booking confirmation (date/time"See full answer

Pratik H. - "You're a PM for Uber Eats. Cart conversion has dropped by 10% in the last 3 months. How would you find the root cause? Clarify- 1) What is conversion? Is it where they complete the order after adding it to cart?- Yes 2) Has this drop been sudden or over an extended period of time?- Its been over the past month 3) Is this localized to somewhere? Seems to be only in the US Uber Eats is a business that delivers food and various goods to customers that buy them. Its a 3 sided marketplace wher"See full answer

Aeshvarya J. - "Clarifying questions : When we speak about video buffering, are we looking at long video (more than an hour), medium video, short videos and shorts? I will assume its all video types. Is this was a steady increase or sudden one and over what time period? I will assume sudden one over last week? Has we experienced any such issues in the past or trends? I will assume no. Are we experiencing this globaly or for some region? I assume globaly The KPI we are measuring is Average Video Buffering T"See full answer

Stanislav I. - "First, take a BIG short position in Tesla stocks!"See full answer

Geet B. - "Prompt: Define success of reels How do I investigate if reels engagement is up by x, posts are down by y Clarification: What is reels: video experience on explore page, play page. Can have comments, likes etc. Why was it launched: to promote engagement on the app, 'addictive sessions back to back. Product goal: Increase in app time, drive stickiness. Big picture: Instagram launched reels post tiktok style success, way to saving market share Define success"See full answer

Jaison E. - "I broke down my answer into Understanding the goal, investigating the current state and its challenges, prioritizing opportunities, brainstorming solutions, and selecting solutions. To understand the goal and current state, I asked questions about the onboarding funnel and the conversion percentages. They have clear metrics to share, with the specific conversion rates for each stage. I then identified the subscription screen in the flow as one of the key opportunities, as most of the drop happ"See full answer

Sachin P. - "The key here is a) not to overreact to Sales bypassing me going straight to Engineering (while understanding every team acts according to their incentives), and b) communicate with all parties as much as possible to get everyone on the same page. 1) First, I'd speak to Sales and understand the feature being requested. I consider Sales to be one of the most important primary research funnels - they have direct, regular touchpoints with the client and are finely attuned to the lifeblood o"See full answer