Flipkart Interview Questions

Akshai V. - "How would you improve fill rate for banners at Flipkart Fill rate for banners in Flipkart currently is low . How would you improve the impressions for banners ? Banners are usually ads in different pages where advertisers can display their ads and on clicking users gets directed to advertisers page . Every potential page can different banner and we will keep only website as the scope for now [ no mobile , no web] Why fill rate can be potentially low Flipkart is not getting enough users a"See full answer

Shubham K. - "For larger audience of the platform, Flipkart is an e-commerce website like Amazon in India. Gather more information 15% decline in comparison to last week, last month, last quarter or last year or across a particular sale duration that runs at a fixed frequency like Big Billion Days (similar to Great Indian Festival which Amazon puts up) Across a particular item, category, brand or overall. From which flow like Wishlist to cart, Product detail page to cart, Product comparison to c"See full answer

Ekta M. - " Why do we want to increase the price? How much do we need to increase? Is it tied to some kind of revenue target? What is the region in which price needs to be increased? - Say India Who are the major players in that region who offer similar services and how are they priced? Will the users switch to those competitors? What is our unique proposition for retention? Do we have any leverage against them which will stop the users from churning? Any change in pricing or anything major like terms an"See full answer

Ekta M. - " Describe the product -What does it do? Who uses it? How do they use it? Google maps provides an optimal route from point A to point B. It also shows different checkpoints like restaurants, petrol pumps, etc. on the way. It is used in two major ways majorly, before starting people check the traffic to decide when to leave or which route to take. When people don’t know the way so they put on Google map to guide them. It has 1Bn MAU and 152 mins of app time. Clarification questions Wha"See full answer

Nayla D. - "Instagram is social media app where you can share photo and video to others. Impressions is an important metrics to track because it shows how many contents that users see. Clarify Questions: Is this drop happen suddenly or gradually? - Gradually How long has it been happening? - Last 3 months Is it happen globally or in certain region? - Globally Is the drop happen to all user segments (age, new/existing, active/less active users)? - all user segments When calculating an impressions,"See full answer

Palak A. - "By looking at QPS prolly! I mean that's the success metric for it after all, right? Maybe not, love to know your thoughts down below."See full answer