Product Design Interview Questions

Ajay P. - "Designing an evaluation framework for ads ranking is crucial for optimizing the effectiveness and relevance of ads displayed to users. Here's a comprehensive framework that you can use: Define Objectives and Key Performance Indicators (KPIs):** \\Click-Through Rate (CTR):\\ The ratio of clicks to impressions, indicating the effectiveness of an ad in attracting user attention. \\Conversion Rate:\\ The ratio of conversions (e.g., sign-ups, purchases) to clicks, measuring how well"See full answer

Pranay N. - "Okay, so before we start discussing how to design this platform, I have a few questions I need details on. Clarification Questions: What do you mean by "Podcasting Platform"? Producing a platform and releasing it online takes several steps (Ideation, scripting, equipment selection, recording, editing, choosing a platform to release, etc.). Are we looking at any specific step here? - Free to Assume Am I PM at Google designing a Podcast Platform as a tool inside existing Google Pro"See full answer

Vijay M. - "Very well done."See full answer

Karthik M. - "Assumptions & Clarifications This is a platform based on YouTube, and it can use associated Google Products like Gmail, GDocs, GSheets etc along with Youtube as a base platform. Do you have any specific goals with the platform? For instance, should this be the de facto platform for Universities K12 schools etc? Assumption is that it can be used by anyone. Let us first discuss the target users, and then arrive at appropriate goals that we can use to measure the adoption of the produc"See full answer

Shubham S. - "Introduction UberSenior is a new service offered by Uber that provides safe, reliable, and convenient transportation for senior citizens. This PRD outlines the key features, functionalities, and user experience for both seniors and drivers using UberSenior. Problem Statement Existing transportation options for seniors often have limitations, including: Accessibility: Lack of vehicles equipped for mobility aids or physical limitations Technology barriers: Difficulty using smartphone"See full answer

Manish M. - "Here is the sample answer from the Assistant at https://chat.openai.com/g/g-Z8yp2xrzt-fang-pm-interview-assistant As a Product Manager at Google, designing a product for air travelers involves leveraging Google's technological prowess and vast data resources. Here's a comprehensive approach: 1. \\Understanding Goals and Objectives\\ \\Primary Goal:\\ Enhance the travel experience for air travelers through seamless information access, personalized s"See full answer

Anonymous Hummingbird - "Clarifying questions: · Is there a specific scenario we are building before? Example: urgent need for a specific type of blood vs building up blood banks proactively. You decide · This would be for mobile/web and integrate into the existing facebook product? Yes Ok before we get started I wanted to discuss the facebook mission: to give people the power to build community and bring the world closer together. I can see how blood donation fits directly into this, enabling blood donation helps"See full answer

Maulik S. - "To build a product using Generative AI (Gen AI), the process would involve multiple steps, from conceptualization to deployment. Here's a structured approach : 1. Identify the Problem or Opportunity Start with the need or opportunity: What problem do you want to solve? Is it to automate tasks, generate content, enhance creativity, or improve user experience? Example products:A content creation tool that generates blog posts or articles. A personalized customer support chatbot"See full answer

Ketshi B. - "Clarifying questions When we say signals do you mean just features that are fed into the ML model that decide how the content should be ranked? Is newsfeed the front page of fb app. Can you expand what you mean by relevance? User journey User enters blue app.. Newsfeed is the first thing they see. User either continues on newsfeed ie scrolls through it or moves to a separate part of fb As they are scrolling they may see contents from friends, creators and ads, or other pages that they have been"See full answer

Kunal S. - "Clarifying questions: Are there any specific constraints that you want me to take in to account when thinking through this problem : [Interviewer] No Can i think through this in freeform or is there a specific goal we are trying to achieve : [Interviewer] I will let you decide the goal Strategic Analysis: Spotifyies mission is to - "Unlock the potential of human creativity – by giving a million creative artists the opportunity to live off their art and billions of fans the o"See full answer

Pankhuri T. - "Clarifying Questions - Who are we referring to "friends" and "non-friends"? (My assumption is people who we follow and they follow us back are our FRIENDS and people who we just follow, recommendations by Facebook and all other content falls under NON-FRIENDS category, is it right?) Are we doing it putting a certain success metric in our mind? (Assuming none, just to make people's lives easy) Let's use a combination of GAME & 4W1H Framework here to evaluate this question **G"See full answer

Eshaa D. - "I started by reframing Adobe’s mission in my own words: to build creative and productivity tools that make everyday customer workflows easier. Then, I defined the goal: improving retention for the Scan app, as users often drop off to competitors such as Genius Scan or the native iOS Scanner after initial use. To better understand user behavior, I segmented users into three groups: Power users: Professionals such as lawyers or students who scan frequently. Low-engagement users: Inactive for 9"See full answer

Bella R. - "Approach Clarify the question Define deaf --> unable to hear, but can communicate via sign language, lip read and use all other senses Define fire alarm --> for residential use, it notifies occupants of smoke and potential fires and alerts fire department to check in and/or come over Define constraints --> budgetary constraint, design should be user-friendly and convenient Define goals --> get folks out of harm's way quickly and notify fire department to c"See full answer

Jasmin R. - "Candidate: Before we go ahead I have a few clarifying questions, I’d like to ask. Interviewer: Sure. Candidate: Just to clarify, we would like to improve WhatsApp and our goal is to earn revenue from it. Is that true? Interviewer: Yes, that is true. Candidate: Great, WhatsApp currently has 3 different plans. 1) Private WhatsApp 2) WhatsApp Business for small B2C businesses 3) WhatsApp Business API, for medium and large B2C businesses. I know that the 3’rd category"See full answer

Sahil A. - "Clarify: Feature for group messages and not individual messages The feature will be primarily used for Whatsapp and not other Meta products - Instagram, FB We are looking to improve engagement with this feature User: Pro users Users with moderate usage Users with no/little usage Prioritize - Users with no/little usage - as this user base could be greatly impacted Pain points: Too many messages are sent to the group and important messages are lost. Multiple message popp"See full answer

Ankit J. - "Clarifying Questions: Are we looking to create a product for creators or the end users? - Creators What kind of product are we looking to build? (App /Website/Embedded within the Instagram product ) - Embedded within the app Why do we want to enter the edtech market? (Anything specific insight we have gained which we want to solve for?) - The creator's market is growing substantially and people want to gain knowledge on how to become successful in it. Are there any money or time con"See full answer

Daniel P. - "Gotcha, so I understand that our goal is to improve Google Docs and identify key metrics. Questions Is the purpose of these metrics to quantify the performance specifically of the features we suggest? Or Docs as a broader product and its impact on the Google ecosystem? Let's assume the former. Is there any goal we are trying to improve for Google Docs? Let's assume we want to increase usage, and have Docs also drive productivity suite subscriptions. Are there any specific"See full answer

Anonymous Muskox - "Clarification Questions What does it mean by Next Gen Elevator? → Next Gen Elevator means Elevator using new technologies. Where is this Elevator situated? → Skyscrapers, Commercial Buildings, Residential Buildings or Elevators to Space? Assuming it’s Commercial Buildings. What is the Goal of Making Next Gen Elevators? Is it improving Safety? User Experience? Assuming it’s User Experience _Goal: To design an elevator using emerging technologies to improve user experience in a C"See full answer