Product Strategy Interview Questions

Sourabh M. - "First Contextual Questions: Opportunities & Threats for whom? Assuming for Google Maps only Approach: Google’s Vision & Mission > Where does Maps fit into that? Analysing use case that Google Maps serve? SWOT Analysis My View ## Google Vision & Mission: To organize world’s information and make it universally accessible and useful Google Maps Strategic Fit: _Google Maps provides organization of geographic information, allows users to change/add/delete c"See full answer

Rev - "Clarify: who owns previous seasons? are we competing against them? Cost based: Cost >= Revenue generated Revenue = subscribers + advertisements subscribers = new subscribers (joining for the season) x avg spend on plan advertisements = total viewors (new + existing) x total season duration x ads/unit time x rev/ ad display Costs = pricing of the show + operational costs (data center cost + streaming cost) "See full answer

Exponent - "This problem tests your ability to make sense of strategic business decisions. Don't feel pressured to start speaking immediately — you should feel free to take a few moments of silence to come up with some sound arguments. This makes your answer sound more measured and thought through. For this question, there are a few lines of reasoning you can go with. Data > LinkedIn was, and still is, the largest professional social network on the web. Since almost every high-powered executive and senio"See full answer

Shivam S. - "Identify Target Market: Identify the target market for Dell’s products. Consider demographics, psychographics, and other characteristics of potential customers. Set Objectives: Establish the objectives for the product marketing strategy. These objectives should be measurable and achievable. Develop Brand Message: Develop a unique, memorable brand message for Dell’s products that communicates the company’s value proposition and resonates with the target market. Identify Channels: Iden"See full answer

Exponent - "You should be able to identify this as a clear Strategy Question, which asks you to justify high-level business decisions and strategy. One thing to note is the interviewer said "briefly". Be concise and to the point. Here are some good arguments for the Youtube acquisition: > There are a few reasons why Google would want to acquire YouTube. I'll go over a few of the main reasons why I think they went ahead with such a large acquisition. At the time of the YouTube acquisition, Google and You"See full answer

Akshat A. - "LinkedIn is a Corporate/Professional Networking platform. We will analyze the following factors before the launch: How many people of the demography are on LinkedIn I will make sure Learning platform content is approved, verified and required for interviewing for a specific role in a corporate Create a Learning Community where people who opt for the LinkedIn learning platform share their experience of the completed course and how it helped them get an interview opportunity with the comp"See full answer

Akshay R. - "Let's start by describing a time machine, which is a device that allows somebody to move backwards or forwards in time. The movement could be physical movement, wherein the user gets physically transported to a different timeline, or it could be getting a glimpse into a different timeline, like wearing a VR headset and getting to experience a different timeline without physically being there. For the purpose of this exercise, I will assume, this time machine allows a person to physically trans"See full answer

Anubhav A. - "Start at 4.01 pm Clarifying question: A non-profit food bank is responsible for providing food to people who cannot afford it. The food bank is engaged with world-level food problems, or is there a particular geography that gets all the focus? Are we interested in particular demographics like only kids or only adults? What is the goal of this food bank? Objective: Coming up with a framework to prioritise different channels where this money can be spent to achieve the large goal that"See full answer

Varun J. - "Feel free to download the full assignment (with screens) here: https://www.varunja.in/blog/assignment, cheers! Expected Outcome: Users: What do you know about the users of WhatsApp? What do they want? Features: What features will you build? Prioritization: What will be in your MVP and what will be in your 2.0 version? After you have decided on the MVP: Engineering: How hard is this to build? How long might it take? Are there ways to build a solution more quicker? Design: How does your new fea"See full answer

Ayan H. - "Let's define the term "everybody" to start with. I can think of a few things: business users want it for certain feature Blackberry had consumers (non-business) users want to use or keep using Blackberry for certain features Interviewer: Business users wanted it. Okay. My assumption would be that business users wanted it for the security features that Blackberry so famously promoted. Here, business users could be the organization buying the phone (such as HP or Google) or the actual e"See full answer

Muhammed N. - "Increase the Viewer count ; Simply the process of uploading videos > increasing the amount of videos on YouTube> increasing the amount of data the can be collected by creators > leading more viewers"See full answer

Wyatt T. - "Clarifying Questions: Is this a Direct-To-Consumer Model or Peer-to-Peer? Assumptions: Direct-To-Consumer Will take place in the United States Primarily Desktop Experience Goal: We are trying to generate leads for Sales Reps Potential Customers: Younger Urban Dwellers Pros Tesla overall age skews younger Generally more Environmentally Conscious Users will likely stay with the same car brand for many decades Cons "See full answer