"Marketing campaigns are run through different channels such as social media, emails, SEO, web advertising, events, etc. Let’s look at some of the overall success metrics at a broader level:
Total views for your campaign
Unique views for your campaign
Returning visitors for your campaign
Engagement for your campaign (If it’s a social media campaign, the marketer might be interested in knowing the number of users engaging with the campaign and the type of campaign positive/negative)
5"
Sangeeta P. - "Marketing campaigns are run through different channels such as social media, emails, SEO, web advertising, events, etc. Let’s look at some of the overall success metrics at a broader level:
Total views for your campaign
Unique views for your campaign
Returning visitors for your campaign
Engagement for your campaign (If it’s a social media campaign, the marketer might be interested in knowing the number of users engaging with the campaign and the type of campaign positive/negative)
5"See full answer