Top Product Manager Interview Questions

Sudhansu T. - "In Ideation phase, the below points should be concentrated on. Ideation Market research Competitor Analysis in the next phase it should be conceptualisation where we define the problem, find user persona and some of the feature priortization. Next phase has to be validation where we build the MVP, do user testing, Iterate. Then comes the prototyping, Development, QA, Marketing and Position. After which we launch the product. may be a soft launch first and the proceed to full launch"See full answer

Exponent - "This is a pretty straightforward Improve a Product question. Let's first go over the Improve a Product formula: Ask clarifying questions Identify users, behaviors, and pain points State product goal Brainstorm small improvements Brainstorm bolder improvements Measure success Summarize Now, let's begin! Ask clarifying questions Before we begin listing off recommendations, it's important you ask questions to ensure you and the interviewe"See full answer

Dan D. - "Used CIRCLES framework, and broke it into 3 age groups."See full answer

Joohi M. - "Assume that US and Japan are exactly opposite to each other. If a flight takes 18 hrs to travel between US and Japan and it moves at approx 600km/hr, then the distance covered is 10,800 Km. This constitutes the semi arc of the circle, so we will double is to calculate full circumference which will be 21,600 km."See full answer

Exponent - "This is a pretty straightforward Improve a Product question. Let's first go over the Improve a Product formula: Ask clarifying questions Identify users, behaviors, and pain points State product goal Brainstorm small improvements Brainstorm bolder improvements Measure success Summarize Now, let's begin! Ask clarifying questions Before we begin listing off recommendations, it's important you ask questions to ensure you and the interviewe"See full answer

Tracy M. - "I defaulted to a dictionary-style definition of autonomy, then loosely tied it to users and systems. But I missed the interviewer’s signal that this was really a design/strategy probe. Stopping at a generic level made it sound like I couldn’t translate agency into what matters for product — user trust, trade-offs, risk, and roadmap implications."See full answer

Exponent - "Before we begin, it's important to understand what the interviewer is testing with this type of question. This is a Strategy Question that tests an interviewee's ability to create compelling arguments from high level information, discern motive, and think strategically. We can split this question into two views: is Spotify's high churn rate okay or not? Let's see the argument that is bad, and then the opposing side. High churn is bad We'll first give the naive argument here — that churn i"See full answer

Allison C. - "If I were to design a smartwatch app for Uber, I'd sort my work into two buckets: modifications fro the mobile-native app and new features that would be considered for the Uber experience on a smartwatch. As for modifications - you'd really have to think through the customer journey of ordering an Uber from your watch. For the purposes of this question, the only use case to use Uber would be to order and complete a ride from one point to another, not to look at ride history or get help on a pr"See full answer

Exponent - "This is a Measure Success question with a slight twist. The twist here is we need to consider a hypothetical product rather that one already built. This changes our formula slightly - specifically we may not be able to apply a UX flow to drive analysis since we're unsure of the implementation. Instead, we'll look at core behaviors that are indicative of success. Here's the modified formula: Ask clarifying questions State the goal of the feature **Apply a UX flow to drive a"See full answer

Exponent - "This is a Design a Product question. For this, we'll want to follow the formula for success: Ask clarifying questions Identify user types, behaviors, and pain points State the goal and use cases List current solutions Improvements / net new solutions Evaluate and select solutions Measure Success Summarize Ask clarifying questions The PM interview isn't about your ability to come up with the best solution right away — it's about bein"See full answer