Product Manager Analytical Interview Questions

Hari priya K. - "Netflix is a OTT platform that streams content , TV shows, movies documentaries, to the subscriber's of Netflix. Netflix has approximately 90 million subscribers in USA alone and Netflix's revenue is generated based on their subscriptions. The user buys Netflix subscription, logs in , opens profile and opens the home page of Netflix. 1. Confirmation of the Assumptions Homepage Definition: The homepage is the screen users see after logging into their profile, showing tailored recom"See full answer

William D. - "Clarify: I'm assuming that a workplace chat app is similar to something like Slack or Teams, which is a web app/mobile platform for employees to securely message each other directly or in a grouping (i.e. a channel). I'm also assuming that this workplace app is for a generic company, and not Microsoft or Salesforce. Goals: Workplace apps serve a vital connective tissue within enterprises to allow employees to freely message one another and collaborate on projects. These services a"See full answer

Jonathan S. - "To clarify the question, we need to know What portion of “food” are we discussing? All groceries, cold ready-to-heat meals, meal kits, hot meals, or something else? Finding “something else” presents the opportunity to invent a new sector of the business that leverages Amazon’s unique strengths. That’s more likely to be a winner idea, from Amazon’s perspective and the interviewer’s opinion of you, than copying some other company’s existing approach. But it’s also possible the interviewer has a"See full answer

Eshan P. - "Background A. Objective Lyft has a presence in Toledo, Ohio. At our current revenue per ride of $6, we can match 60% consumers requesting a ride with a driver. Our goal is to maximize net revenues in the next 12 months by figuring out the optimal revenue per ride. B. TLDR Summary · With a target market of (~100K-138K) consumers, on a $25 charge to consumers, Lyft should pay $20.75 to drivers and fix its share at $4.25 to maximize its net revenues over a 12-mont"See full answer

Anonymous Bird - "Here's my structure: Align with interviewer on understanding of the product and state key assumptions Product rationale What is the product (1-2 sentences)? Why does it exist? How does it fulfill Meta's mission? Who are the key stakeholders and users of the product? Business goal: Key Users and value User type User flow (high level) Intersection of value North Star Metric Supporting metrics for different user types Counter-metrics"See full answer

Anonymous Shark - "Clarify: Are we talking about traditional noise-cancelling which cancels noise for listeners or we are talking about the speaker side noise-cancellation? - Interviewer replied: Both Are we exploring to build something on top of existing hardware around Meta VR products or something in general? - Interviewer replied: up to you. High level though process (Could be detailed with more structure): Considering Meta's vision on building metaverse, where meta currently has AR/VR products li"See full answer

EssGee - "I think i would start by asking what's driving the strategy for testing new ad formats? Possible options could be Increase monetization? Improve ad effectiveness? Any other objectives? Assuming that its both 1&2 - we want to test new ad formats to gauge if these are more effective and lead to higher monetization Ground the conversation into current scenario Instagram Reels is aa short form video platform that users use to showoff their creativity Reels is a relatively new addition to"See full answer

Yair G. - "Are we speaking of all Meta Ads products on something specific? All of them Meta is a social media and AI company that generates most of it's revenue from Ads on social media. Meta's mission is to empower people to build communities and bring the world closer together. If ads violate the community guidelines regulations that can directly hurt both Meta's mission and its revenue stream. For example ads that include hate speech are against community guidelines and also hurts Meta's mission. Ha"See full answer

Neha A. - "FB Vision Why is this problem important - bad ads can drive customer churn and pose reputational risks in terms of law suits. What is a bad ad defined as - we will exclude ad relevance. any ad that is inappropriate, harmful, and misleading. What is the user journey >> Businesses creates ads, ads are verified by FB team who will remove any bad ads, ads get published after verification, user sees the ads, reports if they dont like it, and the team verifies it again and if bad, removes it. N"See full answer

Anonymous Fox - "In what terms we need to improve the quality? Is there any focus on any particular host/customer experience? - Let’s consider that we need to improve the customer engagement on Airbnb platform. Airbnb has both - web interface as well as mobile interface. So, I am assuming the experience on both the platforms. I will brief about Airbnb - Airbnb provides homeowners to rent their spare rooms/properties to travelers/visitors and at the same time, travelers/visitors can get accommodation at budget"See full answer

Henry H. - "Overall, a successful Netflix viewing session requires that the user was able to find a piece of content that they loved watching. Now, to break this down, how we might define this: -Time browsing (from app open to content played) -Satisfaction --> inferred satisfaction: did user complete watching the piece of content? --> explicit: did the user rank that they loved the content (2 thumbs up)? The way I would evaluate a new Top Picks ML feature would be to implement an A/B test as follows: Te"See full answer

Danyal R. - "Start with OpenTable's goal: making reservations easier for customers. If user's are having bad experiences then that impacts the key metrics ( # of bookings), create a negative brand perception with the potential to lose customers. Focus on ecosystem: customers making reservations & merchants/businesses each have different pain points. For the sake of time, focus on customer's experience. Post Booking User Flow User receives a post booking confirmation (date/time"See full answer

John H. - "All products and services have to sell. I would create measurements on how much time, labor, and funds went into a project and how much value it brings back to customers and company."See full answer

Aeshvarya J. - "Clarifying questions : When we speak about video buffering, are we looking at long video (more than an hour), medium video, short videos and shorts? I will assume its all video types. Is this was a steady increase or sudden one and over what time period? I will assume sudden one over last week? Has we experienced any such issues in the past or trends? I will assume no. Are we experiencing this globaly or for some region? I assume globaly The KPI we are measuring is Average Video Buffering T"See full answer

Pratik H. - "You're a PM for Uber Eats. Cart conversion has dropped by 10% in the last 3 months. How would you find the root cause? Clarify- 1) What is conversion? Is it where they complete the order after adding it to cart?- Yes 2) Has this drop been sudden or over an extended period of time?- Its been over the past month 3) Is this localized to somewhere? Seems to be only in the US Uber Eats is a business that delivers food and various goods to customers that buy them. Its a 3 sided marketplace wher"See full answer

Yazeed - "I began by defining Booking.com as a marketplace or a platform, matching between supply and demand, with a transaction in the middle (payment/booking process). This structure allows me to categorize potential cancellations into three main channels: demand, supply, and transaction. Cancellation Scenarios: a. Demand (Guests/Travelers): Change of Plans: Guests might change their travel plans. Found a Better Deal: They might find a better deal elsewhere. Errors in Booking: Accidental booking o"See full answer

Jaison E. - "I broke down my answer into Understanding the goal, investigating the current state and its challenges, prioritizing opportunities, brainstorming solutions, and selecting solutions. To understand the goal and current state, I asked questions about the onboarding funnel and the conversion percentages. They have clear metrics to share, with the specific conversion rates for each stage. I then identified the subscription screen in the flow as one of the key opportunities, as most of the drop happ"See full answer