Top Product Manager Interview Questions

Exponent - "This problem tests your ability to make sense of strategic business decisions. Don't feel pressured to start speaking immediately — you should feel free to take a few moments of silence to come up with some sound arguments. This makes your answer sound more measured and thought through. For this question, there are a few lines of reasoning you can go with. Data > LinkedIn was, and still is, the largest professional social network on the web. Since almost every high-powered executive and senio"See full answer

Dolores - "Clarify question: Google flight search: flights.google.com (app or website) Allows users to search for flights, sort, or filter To book, you are directed to airline or aggregator sites Vision of the product: Help users find and compare flights they want to take Users: Flyers (primary user) Airlines and aggregator sites (prices, avail, options) Flight inventory providers Success metrics: Number of users/flyers like DAUs or MAUs % flyers (DAUs or MAUs) which are repeat Success"See full answer

Jiin S. - "I would firstly see what's the trend of the sales by monthly, daily, and yearly to see when was the decline started and what happened during that time. I would also look at the sales by different customer or product segmentation to see what segment had the most decline in sales. Then, I would make some hypothesis where like for this age range customers with this product segment had a decline in sales due to XXX and we would increase the sales by YYY with this new feature. Then I would design the"See full answer

Caroline V. - "The answer likely depends on the objective, so I started out with what we were seeking to accomplish. Are we trying to eliminate under-utilized bills, save paper, reduce forgery, or something else? Establishing this focus enables you to dive deeper on the solution."See full answer

Exponent - "You should be able to identify this as a clear Strategy Question, which asks you to justify high-level business decisions and strategy. One thing to note is the interviewer said "briefly". Be concise and to the point. Here are some good arguments for the Youtube acquisition: > There are a few reasons why Google would want to acquire YouTube. I'll go over a few of the main reasons why I think they went ahead with such a large acquisition. At the time of the YouTube acquisition, Google and You"See full answer

Exponent - "This is a Diagnosis Question. The goal of Diagnosis questions is to test whether the interviewee is organized and logical in their product approach. It also tests whether the PM is exhaustive in causes for decreases and whether they provides realistic solutions to the problem. Let's follow the Diagnosis Question formula: Ask clarifying questions Propose high level reasons for a drop Gather context (TROPIC) Establish a theory of probable cause Test theories "See full answer

Kasturi K. - "What do you mean by smart lock. It is home locking system or digital locks Assuming it refers to home solutions that Google wants to get to build Customers Homeowners/ Rental Hotels Banks Vehicles Shops Each of the customer segments are good. Let’s investigate some of their characteristics Homeowners/ Rental – Huge Market as every urban house has a need. Hotels – Again the need is very high. Affordability is high. Low desirability to change existing set up. Banks – No"See full answer

Ayush S. - "Consulted on building a mental healthcare marketplace, performed user research, and competitive analysis. Formulated business strategy shift from D2C to B2B and product roadmap for MVP, onboarded 100K+ users. Shift was based off changing market dynamics."See full answer

Naga M. - "Based on the required significance level (usually less than 5%) and based on the test power (usually 95%?), I will calculate the required sample size. Once I get the sample size, then I will do the A/B testing until I meet the sample size."See full answer

Rev - "Clarify: Physical car garage or some app? 1 garage or a chain? Where is it located? (if highway then user seg to be focussed would change) (rn consider a residential area) Objective/ constraints? - majorly revenue i.e. #users * rev/user (acquire more users) Is there some issue and we are trying to address that via features or we just need features to improve the overall user experience? basic idea of garage: Car issue - drop it to garage/ sometimes pickup service - repair time -"See full answer

Exponent - "This is a Favorite Product question with a slight twist. We have a constraint: picking an enterprise app. Let's go over the Favorite Product formula before we begin: Choose a product and briefly explain what it is Who are the users? What are their pain points? How did competitors solve it in the past? How does this product address these pain points differently and better? How would you improve it/make it better? Summarize Let's start! Choo"See full answer