Top Product Manager Interview Questions

Exponent - "This is another Fermi problem — an estimation or approximation problem with limited information and back-of-the-envelope calculations. There's no right answer: interviewers want to understand how you think and how well you can explain your reasoning, rather than what you already know. Recall the formula for Fermi problems: Ask clarifying questions Catalog what you know Make equation(s) Think about edge cases to add to equation **Breakdown components of your"See full answer

Namrata L. - "Clarification Questions Who are we? An independent startup trying to enter Why do we want to do this Constraints What kind of app do we have in mind, a library kind of app with subscriptions to a book Goal Help users read more by giving them a subscription model for a hard copy of book User acquisition Users Demographics - Kids, Teenagers, Young Adults, Old Adults, Oldies Profession - Working professionals, Stay at Home Reading - no, medium, avid Journey Get to know of a book -> Bu"See full answer

Meagan R. - "GAME Goals User Actions (detailed user journey) Metrics - NSM, Secondary, Counter Evaluate"See full answer

Anuradha T. - "What‘s the goal of increasing Spotify’s premium subscribers? - To monetize and get more premium subscribers Users: Target users could potentially fall in 3 categories 1) Users who are interested in paying a premium price for great curated playlists 2) Users who are interested in listening to music but not willing to pay a price Targeting #1 Pain points: 1) As a user I wouldn’t want to subscribe to something w/o being listening to the playlists 2) If I do subscribe I would like to receiv"See full answer

Abhi S. - "CQs Is 10x capacity any specific time or in general Any time of the day , store should be able to handle To confirm, Grocery store objective is to sell day to day grocery and vegetables? Or do we want to include any other products Day to day grocery Why is the foot traffic more than 10x the typical cap. Was the store designed poorly or did the store not predict the foot traffic correctly ? We suddenly become local's favorite We want to design this single store to handle 10X capacity an"See full answer

Bhagya D. - "Situation: Narrated about a time when the decision favored the most important customer, but appeared to be at the cost of diluting my own company's brand value. Context: Provided additional context around why the ask from the customer is very critical for the customer. And why my leadership wasn't ready to jump on the gun as it was cannibalistic to our brand value. Response: I used data to explain why it is not going to be a big blow to our brand value. Used a counter metric to show that we h"See full answer

Exponent - "This is a Technical question. It tests your ability to understand high level technical concepts. Even though your job won't have any coding involved, you'll still need to understand these concepts. Being able to cover all these topics with clarity communicates confidence in your interviewer. Unfortunately, there's no formula for technical questions, but some general tips are: Use analogies when you can Break your solution into clear, bite-size steps Don't be afraid to use examples to b"See full answer

Exponent - "This is an Improve a Product question. Let's first go over the Improve a Product formula: Ask clarifying questions Identify users, behaviors, and pain points State product goal Brainstorm small improvements Brainstorm bolder improvements Measure success Summarize Now, let's begin! Ask clarifying questions Before we begin listing off recommendations, it's important you ask questions to ensure you and the interviewer are on the same page"See full answer

Exponent - "This is a Design a Product question. For this, we'll want to follow the formula for success: Ask clarifying questions Identify user types, behaviors, and pain points State the goal and use cases List current solutions Improvements / net new solutions Evaluate and select solutions Measure Success Summarize Ask clarifying questions It's important to get clarity on anything if things are unclear. Since this ask is quite straightforward"See full answer