Product Manager Interview Questions

Review this list of 1,618 product manager interview questions and answers verified by hiring managers and candidates.
  • Meta (Facebook) logoAsked at Meta (Facebook) 
    Video answer for 'Design TikTok.'
    +18

    "I watched a couple of videos like this, one of them by Exponent staff (I think). It was disappointing that the architecture diagram and the walkthrough was a general layered architecture that you can apply to any backend system. I was wondering if there are videos that can be considered a reference material to watch, learn and improve on the tech (sys design) skills, and not so much about the soft skills."

    BriskD - "I watched a couple of videos like this, one of them by Exponent staff (I think). It was disappointing that the architecture diagram and the walkthrough was a general layered architecture that you can apply to any backend system. I was wondering if there are videos that can be considered a reference material to watch, learn and improve on the tech (sys design) skills, and not so much about the soft skills."See full answer

    Product Manager
    System Design
  • "Was this asked as a part of the mini case?"

    Dania L. - "Was this asked as a part of the mini case?"See full answer

    Product Manager
    Product Strategy
  • "Clarify: What is a transaction in Instagram Shops? Users click on an item and complete the payment in the Instagram Shops interface How many transactions happen in Instagram shop per day/month? What percentage of users have completed at least 1 transaction on Instagram Shops in the last year? Key Metric to improve: # Users completing a transaction Goals of the Product / Feature: Meta’s goal is to build community and connect people together Instagram’s goal is to connect and"

    Nikitha G. - "Clarify: What is a transaction in Instagram Shops? Users click on an item and complete the payment in the Instagram Shops interface How many transactions happen in Instagram shop per day/month? What percentage of users have completed at least 1 transaction on Instagram Shops in the last year? Key Metric to improve: # Users completing a transaction Goals of the Product / Feature: Meta’s goal is to build community and connect people together Instagram’s goal is to connect and"See full answer

    Product Manager
    Analytical
    +2 more
  • Google logoAsked at Google 
    +12

    "Clarifying Questions Are we building feature for YouTube Music/YouTube Video? -> YT Video has higher scope of user engagement so YT Video. YT Video has 2 forms of video content, are we focusing on long form, short form or am I free to chose ? -> YT Shorts and short videos have taken off lately so focus on it. Do we have a specific business goal with regards to building this feature ? -> We want to improve engagement. Do we want to build this feature for a specific kind of audience or"

    Mehul K. - "Clarifying Questions Are we building feature for YouTube Music/YouTube Video? -> YT Video has higher scope of user engagement so YT Video. YT Video has 2 forms of video content, are we focusing on long form, short form or am I free to chose ? -> YT Shorts and short videos have taken off lately so focus on it. Do we have a specific business goal with regards to building this feature ? -> We want to improve engagement. Do we want to build this feature for a specific kind of audience or"See full answer

    Product Manager
    Product Design
  • +10

    "Disagreement --> persistent ---> more data insights ---> positive relationship ---> mentor/trust"

    Sam - "Disagreement --> persistent ---> more data insights ---> positive relationship ---> mentor/trust"See full answer

    Product Manager
    Behavioral
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  • Meta (Facebook) logoAsked at Meta (Facebook) 
    +1

    "!! FEEDBACK WELCOME !! Clarify question By art we mean visual art, e.g. paintings? - Yes Is this a solution to create art on Instagram or to showcase existing art on Instagram? - Create art Why build this, Engagement or Acquisition? - Engagement Reframe: We want to increase Instagram engagement through creation and sharing of art with followers. Talking about the space The Internet has over time continuously reduced barriers to creative expression. From blogging to Twitter,"

    Apurv K. - "!! FEEDBACK WELCOME !! Clarify question By art we mean visual art, e.g. paintings? - Yes Is this a solution to create art on Instagram or to showcase existing art on Instagram? - Create art Why build this, Engagement or Acquisition? - Engagement Reframe: We want to increase Instagram engagement through creation and sharing of art with followers. Talking about the space The Internet has over time continuously reduced barriers to creative expression. From blogging to Twitter,"See full answer

    Product Manager
    Product Design
  • Google logoAsked at Google 
    Video answer for 'What metrics would you focus on as the PM for YouTube?'
    +14

    "1. Step 1: clarify Let's establish the mission of Google and Youtube. Google's is to provide and make information more accessible. Youtube's might be to help people get their content, their word and themselves out into the world. I mean so many of Youtube's ads have been about how the diversity of individuals and their content, so that makes sense. Let's establish what is Youtube. Youtube has 3 primary stakeholders - creators, viewers and brands/corporations and within them"

    Karthik M. - "1. Step 1: clarify Let's establish the mission of Google and Youtube. Google's is to provide and make information more accessible. Youtube's might be to help people get their content, their word and themselves out into the world. I mean so many of Youtube's ads have been about how the diversity of individuals and their content, so that makes sense. Let's establish what is Youtube. Youtube has 3 primary stakeholders - creators, viewers and brands/corporations and within them"See full answer

    Product Manager
    Analytical
  • Accenture logoAsked at Accenture 
    +53

    "I follow a variation of the RICE framework when prioritizing how I ship product features. I start by looking at: Reach: Because the customer segmentation across our product portfolio is so similar, I tend to hold a lot of weight on product features that will maximize our customer reach with a minimal LOE. Impact: After establishing which customer segments will benefit from the product feature, I determine the urgency and estimated impact on each customer segment based on customer i"

    Ashley C. - "I follow a variation of the RICE framework when prioritizing how I ship product features. I start by looking at: Reach: Because the customer segmentation across our product portfolio is so similar, I tend to hold a lot of weight on product features that will maximize our customer reach with a minimal LOE. Impact: After establishing which customer segments will benefit from the product feature, I determine the urgency and estimated impact on each customer segment based on customer i"See full answer

    Product Manager
    Behavioral
    +8 more
  • Google logoAsked at Google 
    +6

    "Couple of Clarification Questions to be asked are: Aim of the physical product Retention/Encourage Loyalty Attract new customers Collect customer Data outside of the Airbnb ecosystem for better advertising and customer focus User Base of Airbnb Solotravellers - traveling to new places for exploring/solo travel Business Travelers - Lot of business Travelers who own small/medium businesses and book their own travel can choose airbnb Family gr"

    Manas M. - "Couple of Clarification Questions to be asked are: Aim of the physical product Retention/Encourage Loyalty Attract new customers Collect customer Data outside of the Airbnb ecosystem for better advertising and customer focus User Base of Airbnb Solotravellers - traveling to new places for exploring/solo travel Business Travelers - Lot of business Travelers who own small/medium businesses and book their own travel can choose airbnb Family gr"See full answer

    Product Manager
    Product Design
  • +4

    "Weak point: suggested something that YouTube Music already does- offering the service free to Premium members. Rebounded by saying the lack of user awareness is a pain point and how it can be mitigated- by frequent check-ins by way of notifications and emails Strong point: discussed overall strategies of global expansion, marketing and innovation with pros and cons for each approach. Settled on discussing an innovation piece combining ranked recommendation of YouTube music as well as personaliz"

    Jazmia H. - "Weak point: suggested something that YouTube Music already does- offering the service free to Premium members. Rebounded by saying the lack of user awareness is a pain point and how it can be mitigated- by frequent check-ins by way of notifications and emails Strong point: discussed overall strategies of global expansion, marketing and innovation with pros and cons for each approach. Settled on discussing an innovation piece combining ranked recommendation of YouTube music as well as personaliz"See full answer

    Product Manager
    Product Design
  • +3

    "Best practices for prioritizing customer service requests Prioritizing support requests is a key part of creating a customer journey optimized for maximum revenue. If you want to start using a ticket prioritization process that will boost both customer satisfaction and your bottom line, we've got nine proven best practices below: Respond to your most loyal customers first Tag repeat customers as high-priority tickets Automate simple requests wherever possible Mark tickets with urg"

    Hayatu H. - "Best practices for prioritizing customer service requests Prioritizing support requests is a key part of creating a customer journey optimized for maximum revenue. If you want to start using a ticket prioritization process that will boost both customer satisfaction and your bottom line, we've got nine proven best practices below: Respond to your most loyal customers first Tag repeat customers as high-priority tickets Automate simple requests wherever possible Mark tickets with urg"See full answer

    Product Manager
    Analytical
    +1 more
  • Meta (Facebook) logoAsked at Meta (Facebook) 

    "Addressed the duality of the feature - each user is a consumer and provider Addressed pain points such as cleaning, security "

    Adi S. - "Addressed the duality of the feature - each user is a consumer and provider Addressed pain points such as cleaning, security "See full answer

    Product Manager
    Product Design
  • Flipkart logoAsked at Flipkart 
    +2

    "Looking forward for the answers. My idea is to improve demand mechanics"

    Prashasti S. - "Looking forward for the answers. My idea is to improve demand mechanics"See full answer

    Product Manager
    Analytical
    +1 more
  • Product Manager
    Product Design
  • Product Manager
    Behavioral
  • +6

    "Clarifying question to make sure that I'm analyzing the right feature - is this the notification bell that is in the Facebook app and site? (assume Yes) Tapping on it opens a drop-down that captures items and activities that the user should be aware of? (Yes) Ok, I believe I'm clear on which feature you're referring to. My approach: Customer problem and value proposition Meta's mission and north star metric Customer journey and notification bell use case Success metrics on value del"

    Anonymous Sparrow - "Clarifying question to make sure that I'm analyzing the right feature - is this the notification bell that is in the Facebook app and site? (assume Yes) Tapping on it opens a drop-down that captures items and activities that the user should be aware of? (Yes) Ok, I believe I'm clear on which feature you're referring to. My approach: Customer problem and value proposition Meta's mission and north star metric Customer journey and notification bell use case Success metrics on value del"See full answer

    Product Manager
    Analytical
  • Microsoft logoAsked at Microsoft 
    +8

    "Assumptions: Platform: iOS/Android and Web Application Service Type: Renting Bicycles (hourly, daily, weekly), possibility of buying or selling Geography: Focusing on Asian markets, e.g., India, where bicycles are a popular mode of transportation Role: Product Manager at Microsoft Objective: Design an app focusing on customer engagement and new customer acquisition Setting the Stage: Why a Renting Business? Market Potential: In Asian markets, a si"

    Nagendra S. - "Assumptions: Platform: iOS/Android and Web Application Service Type: Renting Bicycles (hourly, daily, weekly), possibility of buying or selling Geography: Focusing on Asian markets, e.g., India, where bicycles are a popular mode of transportation Role: Product Manager at Microsoft Objective: Design an app focusing on customer engagement and new customer acquisition Setting the Stage: Why a Renting Business? Market Potential: In Asian markets, a si"See full answer

    Product Manager
    Product Design
    +1 more
  • Google logoAsked at Google 
    Video answer for 'How would you build TinyURL?'
    +9

    "@Jacob, your videos are really good and helpful. I want to know about the tool, you use for explaining the design in the videos."

    anush - "@Jacob, your videos are really good and helpful. I want to know about the tool, you use for explaining the design in the videos."See full answer

    Product Manager
    System Design
    +2 more
  • Meta (Facebook) logoAsked at Meta (Facebook) 
    +3

    "Clarify: Zoom for business - we are referring to Zoom meetings for enterprise customers Are there any specific features or goals we want to track. Assumption - We are at overall zoom business for enterprise customers Is there any particular geography or demographics we want to look at - Assumption - we are looking at across the globe Goals: Zoom allows users to conduct meetings internally and externally with folks across the organization. Enterprise customers access Zoom with their cor"

    Sahil A. - "Clarify: Zoom for business - we are referring to Zoom meetings for enterprise customers Are there any specific features or goals we want to track. Assumption - We are at overall zoom business for enterprise customers Is there any particular geography or demographics we want to look at - Assumption - we are looking at across the globe Goals: Zoom allows users to conduct meetings internally and externally with folks across the organization. Enterprise customers access Zoom with their cor"See full answer

    Product Manager
    Analytical
  • +8

    "Assumptions Assume that the functionality of Meta Pay is the ability to send and receive payments to other Meta account holders. Payment infrastructure connects to bank accounts Assume users can maintain a balance in Meta Pay Assume life cycle of the product is post launch adoption phase Clarifying questions Can I send or receive payments to a meta user from a different platform? e.g., fb to IG > assume the answers is “yes” Where is it available? > Assume answer is “US” "

    Philip C. - "Assumptions Assume that the functionality of Meta Pay is the ability to send and receive payments to other Meta account holders. Payment infrastructure connects to bank accounts Assume users can maintain a balance in Meta Pay Assume life cycle of the product is post launch adoption phase Clarifying questions Can I send or receive payments to a meta user from a different platform? e.g., fb to IG > assume the answers is “yes” Where is it available? > Assume answer is “US” "See full answer

    Product Manager
    Product Strategy
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