Product Manager Interview Questions

Review this list of 1,585 product manager interview questions and answers verified by hiring managers and candidates.
  • Product Manager
    Product Design
  • +10

    "Disagreement --> persistent ---> more data insights ---> positive relationship ---> mentor/trust"

    Sam - "Disagreement --> persistent ---> more data insights ---> positive relationship ---> mentor/trust"See full answer

    Product Manager
    Behavioral
  • Meta (Facebook) logoAsked at Meta (Facebook) 
    +3

    "Clarify: Zoom for business - we are referring to Zoom meetings for enterprise customers Are there any specific features or goals we want to track. Assumption - We are at overall zoom business for enterprise customers Is there any particular geography or demographics we want to look at - Assumption - we are looking at across the globe Goals: Zoom allows users to conduct meetings internally and externally with folks across the organization. Enterprise customers access Zoom with their cor"

    Sahil A. - "Clarify: Zoom for business - we are referring to Zoom meetings for enterprise customers Are there any specific features or goals we want to track. Assumption - We are at overall zoom business for enterprise customers Is there any particular geography or demographics we want to look at - Assumption - we are looking at across the globe Goals: Zoom allows users to conduct meetings internally and externally with folks across the organization. Enterprise customers access Zoom with their cor"See full answer

    Product Manager
    Analytical
  • Google logoAsked at Google 
    Video answer for 'What metrics would you focus on as the PM for YouTube?'
    +14

    "1. Step 1: clarify Let's establish the mission of Google and Youtube. Google's is to provide and make information more accessible. Youtube's might be to help people get their content, their word and themselves out into the world. I mean so many of Youtube's ads have been about how the diversity of individuals and their content, so that makes sense. Let's establish what is Youtube. Youtube has 3 primary stakeholders - creators, viewers and brands/corporations and within them"

    Karthik M. - "1. Step 1: clarify Let's establish the mission of Google and Youtube. Google's is to provide and make information more accessible. Youtube's might be to help people get their content, their word and themselves out into the world. I mean so many of Youtube's ads have been about how the diversity of individuals and their content, so that makes sense. Let's establish what is Youtube. Youtube has 3 primary stakeholders - creators, viewers and brands/corporations and within them"See full answer

    Product Manager
    Analytical
  • Microsoft logoAsked at Microsoft 
    +8

    "Assumptions: Platform: iOS/Android and Web Application Service Type: Renting Bicycles (hourly, daily, weekly), possibility of buying or selling Geography: Focusing on Asian markets, e.g., India, where bicycles are a popular mode of transportation Role: Product Manager at Microsoft Objective: Design an app focusing on customer engagement and new customer acquisition Setting the Stage: Why a Renting Business? Market Potential: In Asian markets, a si"

    Nagendra S. - "Assumptions: Platform: iOS/Android and Web Application Service Type: Renting Bicycles (hourly, daily, weekly), possibility of buying or selling Geography: Focusing on Asian markets, e.g., India, where bicycles are a popular mode of transportation Role: Product Manager at Microsoft Objective: Design an app focusing on customer engagement and new customer acquisition Setting the Stage: Why a Renting Business? Market Potential: In Asian markets, a si"See full answer

    Product Manager
    Product Design
    +1 more
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  • Google logoAsked at Google 

    "When evaluating different high-end brands of products manufactured in China, how can one determine if a "new" product meets high-quality standards?"

    Hams A. - "When evaluating different high-end brands of products manufactured in China, how can one determine if a "new" product meets high-quality standards?"See full answer

    Product Manager
    Product Design
  • +6

    "Clarifying question to make sure that I'm analyzing the right feature - is this the notification bell that is in the Facebook app and site? (assume Yes) Tapping on it opens a drop-down that captures items and activities that the user should be aware of? (Yes) Ok, I believe I'm clear on which feature you're referring to. My approach: Customer problem and value proposition Meta's mission and north star metric Customer journey and notification bell use case Success metrics on value del"

    Anonymous Sparrow - "Clarifying question to make sure that I'm analyzing the right feature - is this the notification bell that is in the Facebook app and site? (assume Yes) Tapping on it opens a drop-down that captures items and activities that the user should be aware of? (Yes) Ok, I believe I'm clear on which feature you're referring to. My approach: Customer problem and value proposition Meta's mission and north star metric Customer journey and notification bell use case Success metrics on value del"See full answer

    Product Manager
    Analytical
  • "Clarifying questions What is Facebook Events How does this work Is it only desktop based or app based as well Why Meta built it Core idea/tenet for Facebook is to have user engagement & to build everything around it. While people continue to interact with Facebook and create content on it, to increase the duration of engagement, having capability to host virtual events ensures community participation and making Facebook go beyond status and photo updates and let people coordinate"

    Mohammad M. - "Clarifying questions What is Facebook Events How does this work Is it only desktop based or app based as well Why Meta built it Core idea/tenet for Facebook is to have user engagement & to build everything around it. While people continue to interact with Facebook and create content on it, to increase the duration of engagement, having capability to host virtual events ensures community participation and making Facebook go beyond status and photo updates and let people coordinate"See full answer

    Product Manager
    Analytical
    +1 more
  • +8

    "Assumptions Assume that the functionality of Meta Pay is the ability to send and receive payments to other Meta account holders. Payment infrastructure connects to bank accounts Assume users can maintain a balance in Meta Pay Assume life cycle of the product is post launch adoption phase Clarifying questions Can I send or receive payments to a meta user from a different platform? e.g., fb to IG > assume the answers is “yes” Where is it available? > Assume answer is “US” "

    Philip C. - "Assumptions Assume that the functionality of Meta Pay is the ability to send and receive payments to other Meta account holders. Payment infrastructure connects to bank accounts Assume users can maintain a balance in Meta Pay Assume life cycle of the product is post launch adoption phase Clarifying questions Can I send or receive payments to a meta user from a different platform? e.g., fb to IG > assume the answers is “yes” Where is it available? > Assume answer is “US” "See full answer

    Product Manager
    Product Strategy
  • Accenture logoAsked at Accenture 
    +53

    "I follow a variation of the RICE framework when prioritizing how I ship product features. I start by looking at: Reach: Because the customer segmentation across our product portfolio is so similar, I tend to hold a lot of weight on product features that will maximize our customer reach with a minimal LOE. Impact: After establishing which customer segments will benefit from the product feature, I determine the urgency and estimated impact on each customer segment based on customer i"

    Ashley C. - "I follow a variation of the RICE framework when prioritizing how I ship product features. I start by looking at: Reach: Because the customer segmentation across our product portfolio is so similar, I tend to hold a lot of weight on product features that will maximize our customer reach with a minimal LOE. Impact: After establishing which customer segments will benefit from the product feature, I determine the urgency and estimated impact on each customer segment based on customer i"See full answer

    Product Manager
    Behavioral
    +8 more
  • Google logoAsked at Google 
    Video answer for 'How would you build TinyURL?'
    +9

    "@Jacob, your videos are really good and helpful. I want to know about the tool, you use for explaining the design in the videos."

    anush - "@Jacob, your videos are really good and helpful. I want to know about the tool, you use for explaining the design in the videos."See full answer

    Product Manager
    System Design
    +2 more
  • "We were working on a very high stake migration project where were suppose to migrate all the traffic (more than 40 million users per day) from legacy to modern micro-services based architecture. Before making this massive migration decision, company has already developed a lot of services outside monolith and we were suppose to utilise those services. Some these services there were PADs responsible to communicate the specific vendor APIs. For each vendor we had a dedicated PAD. Fast forward"

    Mohammad shahid S. - "We were working on a very high stake migration project where were suppose to migrate all the traffic (more than 40 million users per day) from legacy to modern micro-services based architecture. Before making this massive migration decision, company has already developed a lot of services outside monolith and we were suppose to utilise those services. Some these services there were PADs responsible to communicate the specific vendor APIs. For each vendor we had a dedicated PAD. Fast forward"See full answer

    Product Manager
    Behavioral
    +1 more
  • +4

    "To answer why Spotify introduced Podcasts, I would like to use 3C framework- Customer, Competitors and Company. Customers We have seen Spotify has a high WAU. This means users are engaged to the platform for music. Listeners need some new trend to listen to while going to the gym for example, or being stuck in a traffic. Sense of listening to something productive is what users need these days. Podcasts are lesser commitment than audiobooks because of short episode length"

    Simran M. - "To answer why Spotify introduced Podcasts, I would like to use 3C framework- Customer, Competitors and Company. Customers We have seen Spotify has a high WAU. This means users are engaged to the platform for music. Listeners need some new trend to listen to while going to the gym for example, or being stuck in a traffic. Sense of listening to something productive is what users need these days. Podcasts are lesser commitment than audiobooks because of short episode length"See full answer

    Product Manager
    Execution
    +1 more
  • Amazon logoAsked at Amazon 
    +4

    "I: Design a banking app for kids S: Sure, let me start with clarifying questions. What is our goal for building this app? I: To create financial literacy early in childhood and also increase our customer base. S: Sure. Are we going to launch it globally or in any specific geography or demography? I: Globally. S: Sure, Any resource or time constraints to keep in mind because I need to prioritize the features on the roadmap based on that? Also, are we launching it on iOS or Android? I: No resource"

    Sameer S. - "I: Design a banking app for kids S: Sure, let me start with clarifying questions. What is our goal for building this app? I: To create financial literacy early in childhood and also increase our customer base. S: Sure. Are we going to launch it globally or in any specific geography or demography? I: Globally. S: Sure, Any resource or time constraints to keep in mind because I need to prioritize the features on the roadmap based on that? Also, are we launching it on iOS or Android? I: No resource"See full answer

    Product Manager
    Product Design
  • Meta (Facebook) logoAsked at Meta (Facebook) 

    "Prompt : design a farm product Clarifying question : what is the timeline and budget that i need to consider to build this ? 1 year , flexible budget . Is there any geography that i need to focus on ? no restriction What is farming ? Farming is a practice of raising crops and braising animals to produce food for human survival . This is one of the old / primitive ways to grow food using natural resources like land , water etc Why is it imp now ? Farming as I said is vary primitive way to grow fo"

    Rani Y. - "Prompt : design a farm product Clarifying question : what is the timeline and budget that i need to consider to build this ? 1 year , flexible budget . Is there any geography that i need to focus on ? no restriction What is farming ? Farming is a practice of raising crops and braising animals to produce food for human survival . This is one of the old / primitive ways to grow food using natural resources like land , water etc Why is it imp now ? Farming as I said is vary primitive way to grow fo"See full answer

    Product Manager
    Product Design
  • +9

    "Clarify: Any specific types of groups (families or business)? Type of travel (air, train)? Global or domestic? Assumptions: Users have interest in travel. Content within Meta apps can help FB, whatsapp, Instagram. Have access to user data with travel preferences and budget. Resources to interact with travel businesses and institutions. Constraints: Users typically think of meta apps in the early discovery phase of travel, typically use travel company apps to complete experience e.g. booking,"

    Patrick W. - "Clarify: Any specific types of groups (families or business)? Type of travel (air, train)? Global or domestic? Assumptions: Users have interest in travel. Content within Meta apps can help FB, whatsapp, Instagram. Have access to user data with travel preferences and budget. Resources to interact with travel businesses and institutions. Constraints: Users typically think of meta apps in the early discovery phase of travel, typically use travel company apps to complete experience e.g. booking,"See full answer

    Product Manager
    Product Design
  • +7

    "Clarifying Qs: Uber PM Business goals - revenue, user engagement Known customer needs Any trigger or prompt - post covid, things are getting back to normal. Observing demand for kids to travel alone within the city from point A to B Geo - US Uber mission -- Create opportunity through movement Uber strengths - Brand value Mobile tech GPC tracking Real-time traffic and routing algos Fleet of drivers Why we need this app for kids: Why would kids want to trav"

    Ayush R. - "Clarifying Qs: Uber PM Business goals - revenue, user engagement Known customer needs Any trigger or prompt - post covid, things are getting back to normal. Observing demand for kids to travel alone within the city from point A to B Geo - US Uber mission -- Create opportunity through movement Uber strengths - Brand value Mobile tech GPC tracking Real-time traffic and routing algos Fleet of drivers Why we need this app for kids: Why would kids want to trav"See full answer

    Product Manager
    Product Design
  • Meta (Facebook) logoAsked at Meta (Facebook) 
    Video answer for 'Design Facebook Messenger.'
    +54

    "Great explanation on each of the components and their use. During the interview would a PM candidate be expected to go in-depth for capacity estimation (e.g. storage estimation, bandwidth estimation etc.?)"

    A B. - "Great explanation on each of the components and their use. During the interview would a PM candidate be expected to go in-depth for capacity estimation (e.g. storage estimation, bandwidth estimation etc.?)"See full answer

    Product Manager
    System Design
    +2 more
  • "Clarify understanding of the problem space. What does success look like? How is it measured? Platform specific? Market specific? Time period? Business goals? Then perform a funnel analysis to understand user journey and look for problems or opportunities. Choose a user segment to focus on. Identify different user segments and prioritise one. Summarise the goal of the user and the friction point. Brainstorm solutions. Come up with a number of rough solutions. Balance the business n"

    Alice S. - "Clarify understanding of the problem space. What does success look like? How is it measured? Platform specific? Market specific? Time period? Business goals? Then perform a funnel analysis to understand user journey and look for problems or opportunities. Choose a user segment to focus on. Identify different user segments and prioritise one. Summarise the goal of the user and the friction point. Brainstorm solutions. Come up with a number of rough solutions. Balance the business n"See full answer

    Product Manager
    Product Strategy
  • Discord logoAsked at Discord 
    Video answer for 'Describe a time when your project failed.'
    +6

    "I feel this is more about "Describe a time when I failed or struggled" rather than "Project Failure"."

    Anjali V. - "I feel this is more about "Describe a time when I failed or struggled" rather than "Project Failure"."See full answer

    Product Manager
    Behavioral
    +1 more
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