Product Manager Interview Questions

Ashley C. - "I follow a variation of the RICE framework when prioritizing how I ship product features. I start by looking at: Reach: Because the customer segmentation across our product portfolio is so similar, I tend to hold a lot of weight on product features that will maximize our customer reach with a minimal LOE. Impact: After establishing which customer segments will benefit from the product feature, I determine the urgency and estimated impact on each customer segment based on customer i"See full answer

BriskD - "I watched a couple of videos like this, one of them by Exponent staff (I think). It was disappointing that the architecture diagram and the walkthrough was a general layered architecture that you can apply to any backend system. I was wondering if there are videos that can be considered a reference material to watch, learn and improve on the tech (sys design) skills, and not so much about the soft skills."See full answer

Kartikeya N. - "Clarifying questions I am assuming the time frame for this question is irrelevant as this is a hypothetical question? : Yes Is IG prioritising the creator side or the viewer side more at the moment? : What do you think? I think it should be a balance for the long term sustenance of the network Are all these reels and views in a particular geography or globally? : Globally What is the duration for which these Views are measured? Assume a day Do we know anything about other engagemen"See full answer

Sam - "Disagreement --> persistent ---> more data insights ---> positive relationship ---> mentor/trust"See full answer

Karthik M. - "1. Step 1: clarify Let's establish the mission of Google and Youtube. Google's is to provide and make information more accessible. Youtube's might be to help people get their content, their word and themselves out into the world. I mean so many of Youtube's ads have been about how the diversity of individuals and their content, so that makes sense. Let's establish what is Youtube. Youtube has 3 primary stakeholders - creators, viewers and brands/corporations and within them"See full answer

Syed A. - "Sales Performance Dashboard t for sales leaders to monitor product performance: Sales Performance Dashboard Top-Level Metrics (KPI Summary) Time Filter: [Day] [Week] [Month] [Quarter] [Custom Range] Total Sales Revenue Displays total revenue for the selected period. Units Sold Breakdown by product category and SKU. Average Deal Size Total revenue ÷ Number of deals closed. Conversion Rate _Leads to sales conversion ratio."See full answer

Mehul K. - "Clarifying Questions Are we building feature for YouTube Music/YouTube Video? -> YT Video has higher scope of user engagement so YT Video. YT Video has 2 forms of video content, are we focusing on long form, short form or am I free to chose ? -> YT Shorts and short videos have taken off lately so focus on it. Do we have a specific business goal with regards to building this feature ? -> We want to improve engagement. Do we want to build this feature for a specific kind of audience or"See full answer

Nikitha G. - "Clarify: What is a transaction in Instagram Shops? Users click on an item and complete the payment in the Instagram Shops interface How many transactions happen in Instagram shop per day/month? What percentage of users have completed at least 1 transaction on Instagram Shops in the last year? Key Metric to improve: # Users completing a transaction Goals of the Product / Feature: Meta’s goal is to build community and connect people together Instagram’s goal is to connect and"See full answer

Tracy M. - "I defaulted to a dictionary-style definition of autonomy, then loosely tied it to users and systems. But I missed the interviewer’s signal that this was really a design/strategy probe. Stopping at a generic level made it sound like I couldn’t translate agency into what matters for product — user trust, trade-offs, risk, and roadmap implications."See full answer

anush - "@Jacob, your videos are really good and helpful. I want to know about the tool, you use for explaining the design in the videos."See full answer

Alice S. - "Clarify understanding of the problem space. What does success look like? How is it measured? Platform specific? Market specific? Time period? Business goals? Then perform a funnel analysis to understand user journey and look for problems or opportunities. Choose a user segment to focus on. Identify different user segments and prioritise one. Summarise the goal of the user and the friction point. Brainstorm solutions. Come up with a number of rough solutions. Balance the business n"See full answer

Jazmia H. - "Weak point: suggested something that YouTube Music already does- offering the service free to Premium members. Rebounded by saying the lack of user awareness is a pain point and how it can be mitigated- by frequent check-ins by way of notifications and emails Strong point: discussed overall strategies of global expansion, marketing and innovation with pros and cons for each approach. Settled on discussing an innovation piece combining ranked recommendation of YouTube music as well as personaliz"See full answer

Manas M. - "Couple of Clarification Questions to be asked are: Aim of the physical product Retention/Encourage Loyalty Attract new customers Collect customer Data outside of the Airbnb ecosystem for better advertising and customer focus User Base of Airbnb Solotravellers - traveling to new places for exploring/solo travel Business Travelers - Lot of business Travelers who own small/medium businesses and book their own travel can choose airbnb Family gr"See full answer

Anjali V. - "I feel this is more about "Describe a time when I failed or struggled" rather than "Project Failure"."See full answer

A B. - "Great explanation on each of the components and their use. During the interview would a PM candidate be expected to go in-depth for capacity estimation (e.g. storage estimation, bandwidth estimation etc.?)"See full answer

Nagendra S. - "Assumptions: Platform: iOS/Android and Web Application Service Type: Renting Bicycles (hourly, daily, weekly), possibility of buying or selling Geography: Focusing on Asian markets, e.g., India, where bicycles are a popular mode of transportation Role: Product Manager at Microsoft Objective: Design an app focusing on customer engagement and new customer acquisition Setting the Stage: Why a Renting Business? Market Potential: In Asian markets, a si"See full answer

Anonymous Sparrow - "Clarifying question to make sure that I'm analyzing the right feature - is this the notification bell that is in the Facebook app and site? (assume Yes) Tapping on it opens a drop-down that captures items and activities that the user should be aware of? (Yes) Ok, I believe I'm clear on which feature you're referring to. My approach: Customer problem and value proposition Meta's mission and north star metric Customer journey and notification bell use case Success metrics on value del"See full answer

Rajat A. - "CQs: Any specific geography? Assuming Indian market Are we partnering up with some other company for delivery ? Assuming yes Time frame for MVP? 1 year Scoped out Problem statement: Design a food delivery app for restaurant owners for India market within a timeframe of 1 year Mission of this app: Helping owners and vendors in smooth coordination of orders and delivering orders on time Product goal: Since this is a new product , we will focus on adoption/acquisition in short t"See full answer

Urvashi G. - "YT threats →. Let's define threat - activities that reduce actual or growth rate for user base / watch time / $ User - what impacts user base, users’ watch time (why would users not use YT anymore?) Competition - all apps that compete for users' time spent on digital entertainment (VOD, social media apps like tiktok, vMVPDs) Safety, trust, privacy, digital well being No relevant content Distribution - platform bans, distribution deals falling through (eg smart TVs)"See full answer