Product Strategy Interview Questions

Anjali M. - "Why is META AI important? Should company invest in it? What would be the goals and metrics for META AI. Meta AI -native AI infra layer embedded across FoApps( Insta, whatsapp, messenger, Ads) etc. AI is changing user behavior across different verticals, and is shaping how users will create or consume content in the near future. Leading players in this space: Google, OpenAI, and Claude. Not having Meta’s own AI would mean relying on these players to leverage AI capabilities. They get access to"See full answer

Krishan K. - "If I could only talk to one customer of my product, I will pick that customer who was earlier a loyal user of my product but now engaging less or have left the product recently. As a PM, two most important metrics that show that your product is worthy for your users are retention & monetisation. If I am seeing a Loyal user not engaging any more with my platform, it shows that either that user has found 10X better substitute to satisfy the same need or that user is not liking my platform any mor"See full answer

Mehdi K. - "It would be good to talk about the impacts on costs as well"See full answer

Rahul J. - "Clarifying questions Target customers: users who want to book flights, hotel etc. Geo: USA Form factor: web and mobile app About the company Agoda wants its users to 'see the world for less' i.e. they are targeting users who want to travel (for business or pleasure) and their key value proposition is price i.e. lowest cost hotels, flights and other services. Business model: Agoda is an online market place where vendors like airlines, hotels etc. are displayed and user can search for a"See full answer

Aniruddha N. - "To determine which features go into a Minimum Viable Product (MVP), I focus on balancing user needs with business goals, while keeping technical feasibility in mind. My approach usually includes these key steps: 1. Understand the problem deeply: I start by identifying the core user problem we’re solving—whether that’s through user interviews, support tickets, usage data, or stakeholder input. The goal is to figure out what success looks like for the user in the most basic but valuable form."See full answer

Agnes D. - "Clarify: What is the objective? Grow user base of Prime or add revenue? Hypothesis: I believe it would be to grow user base of Prime. In that case, I would look at the target users for this – which will be mostly Non-Prime members whom we are trying to convert to Prime users. If I analyze who would be interested in purchasing gifts and having them gift-wrapped, user segmentation would not really add value as age, gender or geographical segmentation will not provide much differentiatio"See full answer

Vivan B. - "Feedback would much appreciated as I have not practiced many product strategy questions Clarifying questions Can we assume this is the first time Google has entered the elevator market? Or are there prior elevators to this one? Let's assume first time Is this a large elevator for industrial use like heavy goods/freight etc. or is it an elevator for apartment blocks and commercial premises? Let's assume passenger elevator Is there a geography for this launch? Let's assume the US"See full answer

Elle Z. - " why do we want to improve the DMV? we’re a startup and we want to improve the experience at the DMV what is the DMV? my assumption is that this is for the US only, and is the department of motor vehicles. and this is where folks go to get IDs, register their cars, etc. is that correct or am I missing anything about what the DMV is? is there a timeframe to launch? are there any other constraints that I should be aware of? context: what is the DMV - the DMV is a something of a"See full answer

Nikita C. - "WhatsApp is a free messaging platform, that introduces new and amazing features frequently to leverage its user data and vast user base. I assume the goal is to get revenue from the services without affecting user satisfaction. For that, I am listing a few ideas using which we can monetize WhatsApp. Whatsaap has recently introduced channels, for verified channels WhatsApp can start a subscription model. WhatsApp can introduce in-app ads in the stories section showing relevant ads. What"See full answer

Glados - "Clarifying questions 1/ Any other products in VC portfolio I need to be aware of - "no" 2/ Market focus? - "no" Started off by stating database marketing 1/ SQL 2/ NoSQL Data models mostly relational Database trends 1/ Vector databases 2/ Growth in cloud / fully managed databases 3/ Multi cloud is important to avoid vendor lock in Ultimately Price/performance is king Competition 1/ Large cloud providers - AWS/GCP/Azure 2/ Legacy databases - Oracle/SQL Server 3/ Niche players - Vitess, Coc"See full answer

Araz J. - "Time taken: ~40min. I made up how Gmail Ads work A: Do you mind if I clarify a few things about this question? G: Sure! A: I would like to understand what Gmail ads is and how it works? G: Gmail ads are interactive ads that show in the Promotions and Social tabs of your inbox. A: I know there can be other emails under Promotions or Social tab such as different brands sending promotional emails. G: Gmail ads look different and are labeled as "ads by gmail" A: Great. And how does Gmail ads make"See full answer

Unicorn 2. - "I would ask what are the currently supported modes of transport. Assuming cars, luxury cars, transit. Bike and scooter is off limits. Also assuming Lyft is available only in the US currently. Then I would start off with the Goal. Why does Lyft want to launch a new mode of transport. Assuming possible reasons in order of priority: 1) To gain market share 2) To gain new users (riders/drivers) 3) Improve experience of users (riders/drivers) Do we have restrictions on country that we can l"See full answer

David E. - "Its enough that I shared the question. Im not going to tell you how I answered. If you dont know how to answer, then this isn't the job or company for you. Sorry."See full answer

Charmi S. - "Clarification: Why South Korea and why Google has expanded their yet. I know there are some government security concerns which have bene in place but how is this integration going to expand Is this something like Google Maps itself or is it tailored to particular needs or region Google Mission & Why we want to expand? Google mission is to organize world's information and make it universally available. The Google Map in South Korea aligns with this as it will help people navigate through t"See full answer

S Y. - "Clarifying question? What is GCP and what does it mean to create a new GCP region in Portugal? GCP is Google Cloud Portugal. Creating a new region means creating data centres (clouds) which can be used as hosts. Is there a business objective to consider Portugal for a new region? None in particular Structure: Explore internal factors Is there a particular business goal that we are trying to accomplish like goal of getting more business from EU companies in coming few years? If yes"See full answer

Aditi N. - "Clarifying question: Why would google want to sunset Youtube? What would the business objective be? Based on how the interviewer responds this could go down multiple paths: If they said just because, then I would address the current state data for the YouTube business. Material benefits: XX Million active users $$ in Annual revenue $$ in subscription revenue $$ monetization through influencers Non-material benefits that align to google core values: Democracy on the web works"See full answer