Product Strategy Interview Questions

Review this list of 592 product strategy interview questions and answers verified by hiring managers and candidates.
  • Google logoAsked at Google 

    "I will start with discussing the Google mission statement, which is to organize the world's information and make it easily accessible to everyone to help them get things done, and make their day a bit easier. I will think about building something that will leapfrog this mission. Google has already organized all of the world's public digital information in the current state. There are opportunities to get more information into a digital form. But there are also significant improvements in mak"

    Praveen - "I will start with discussing the Google mission statement, which is to organize the world's information and make it easily accessible to everyone to help them get things done, and make their day a bit easier. I will think about building something that will leapfrog this mission. Google has already organized all of the world's public digital information in the current state. There are opportunities to get more information into a digital form. But there are also significant improvements in mak"See full answer

    Product Manager
    Product Strategy
    +1 more
  • " why do we want to improve the DMV? we’re a startup and we want to improve the experience at the DMV what is the DMV? my assumption is that this is for the US only, and is the department of motor vehicles. and this is where folks go to get IDs, register their cars, etc. is that correct or am I missing anything about what the DMV is? is there a timeframe to launch? are there any other constraints that I should be aware of? context: what is the DMV - the DMV is a something of a"

    Elle Z. - " why do we want to improve the DMV? we’re a startup and we want to improve the experience at the DMV what is the DMV? my assumption is that this is for the US only, and is the department of motor vehicles. and this is where folks go to get IDs, register their cars, etc. is that correct or am I missing anything about what the DMV is? is there a timeframe to launch? are there any other constraints that I should be aware of? context: what is the DMV - the DMV is a something of a"See full answer

    Product Manager
    Product Strategy
    +1 more
  • "Before jumping in to answer, I want us to be on the same page regarding a few things: I am the PM for Coinbase app; not for coinbase pro or wallet etc. The very fact that a token will list on Coinbase increases the price / market activity around the token. We want to create a process which takes this into consideration. Users trust coinbase. Therefore, the assets listed on coinbase need significant vetting before they can be put on the system. Technology integrations - How much work"

    Prateek S. - "Before jumping in to answer, I want us to be on the same page regarding a few things: I am the PM for Coinbase app; not for coinbase pro or wallet etc. The very fact that a token will list on Coinbase increases the price / market activity around the token. We want to create a process which takes this into consideration. Users trust coinbase. Therefore, the assets listed on coinbase need significant vetting before they can be put on the system. Technology integrations - How much work"See full answer

    Product Strategy
    Analytical
    +1 more
  • Revolut logoAsked at Revolut 

    "i would understand if this is role specific, team specific, geography specific, at a specific time of the year maybe after appraisals i would also understand the goal - how much reduction in attrition in what time frame then we can look at reasons reasons why someone quits - personal or work related - ill probably try to have a constructive session for the personal ones while for work related il split it into - pay/payhike, impact created, growth stagnation, bad team culture, flexibility in"

    Kritarth L. - "i would understand if this is role specific, team specific, geography specific, at a specific time of the year maybe after appraisals i would also understand the goal - how much reduction in attrition in what time frame then we can look at reasons reasons why someone quits - personal or work related - ill probably try to have a constructive session for the personal ones while for work related il split it into - pay/payhike, impact created, growth stagnation, bad team culture, flexibility in"See full answer

    BizOps & Strategy
    Product Strategy
    +1 more
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  • +10

    "Google mission is to organize worlds information and make it universally accessible and useful. Keeping that in mind will focus on what should be the solve for emerging market. Clarification: Any specific country Google is thinking about ? Answer: lets say Ghana it has come often as one of the fast emerging markets and untapped Clarification: Goal is monetization or growth Answer: We are entering the market so growth Based on the clarification above I will think about user segments, p"

    Sumeet R. - "Google mission is to organize worlds information and make it universally accessible and useful. Keeping that in mind will focus on what should be the solve for emerging market. Clarification: Any specific country Google is thinking about ? Answer: lets say Ghana it has come often as one of the fast emerging markets and untapped Clarification: Goal is monetization or growth Answer: We are entering the market so growth Based on the clarification above I will think about user segments, p"See full answer

    Product Strategy
  • +1

    "A high level framework Clarifications: Reactions already exist in Instagram? Any specific region or user group we try to target for the launch? ... Product description: IG is ... Reactions are Emoji alike icons users can use to reply to posts/photos/comments FB's mission: Help people stay connected and build communities IG's mission/goal: Allow users to capture world's moments and share with friends Reactions Goal: To provide users an easier way to react to the content and to bet"

    Kai W. - "A high level framework Clarifications: Reactions already exist in Instagram? Any specific region or user group we try to target for the launch? ... Product description: IG is ... Reactions are Emoji alike icons users can use to reply to posts/photos/comments FB's mission: Help people stay connected and build communities IG's mission/goal: Allow users to capture world's moments and share with friends Reactions Goal: To provide users an easier way to react to the content and to bet"See full answer

    Product Strategy
    Behavioral
  • "Clarifying questions 1/ Any other products in VC portfolio I need to be aware of - "no" 2/ Market focus? - "no" Started off by stating database marketing 1/ SQL 2/ NoSQL Data models mostly relational Database trends 1/ Vector databases 2/ Growth in cloud / fully managed databases 3/ Multi cloud is important to avoid vendor lock in Ultimately Price/performance is king Competition 1/ Large cloud providers - AWS/GCP/Azure 2/ Legacy databases - Oracle/SQL Server 3/ Niche players - Vitess, Coc"

    Glados - "Clarifying questions 1/ Any other products in VC portfolio I need to be aware of - "no" 2/ Market focus? - "no" Started off by stating database marketing 1/ SQL 2/ NoSQL Data models mostly relational Database trends 1/ Vector databases 2/ Growth in cloud / fully managed databases 3/ Multi cloud is important to avoid vendor lock in Ultimately Price/performance is king Competition 1/ Large cloud providers - AWS/GCP/Azure 2/ Legacy databases - Oracle/SQL Server 3/ Niche players - Vitess, Coc"See full answer

    Product Manager
    Product Strategy
  • Capital One logoAsked at Capital One 
    Product Manager
    Product Strategy
  • "Its enough that I shared the question. Im not going to tell you how I answered. If you dont know how to answer, then this isn't the job or company for you. Sorry."

    David E. - "Its enough that I shared the question. Im not going to tell you how I answered. If you dont know how to answer, then this isn't the job or company for you. Sorry."See full answer

    Product Manager
    Product Strategy
  • Google logoAsked at Google 
    +4

    "Spotify is a music streaming app. Monetization of Spotify happens in multiple ways : Ads Subscriptions (Ads free, premium) Make Spotify default on Android phones as Apple Music on Iphones Spotify to be a default on Nest hubs Exclusive membership (New songs ) Learn with Spotify classes Chat with Content creators (for a minimum fee)"

    Anjaly J. - "Spotify is a music streaming app. Monetization of Spotify happens in multiple ways : Ads Subscriptions (Ads free, premium) Make Spotify default on Android phones as Apple Music on Iphones Spotify to be a default on Nest hubs Exclusive membership (New songs ) Learn with Spotify classes Chat with Content creators (for a minimum fee)"See full answer

    Product Strategy
    Product Design
  • WhatsApp logoAsked at WhatsApp 

    "WhatsApp is a free messaging platform, that introduces new and amazing features frequently to leverage its user data and vast user base. I assume the goal is to get revenue from the services without affecting user satisfaction. For that, I am listing a few ideas using which we can monetize WhatsApp. Whatsaap has recently introduced channels, for verified channels WhatsApp can start a subscription model. WhatsApp can introduce in-app ads in the stories section showing relevant ads. What"

    Nikita C. - "WhatsApp is a free messaging platform, that introduces new and amazing features frequently to leverage its user data and vast user base. I assume the goal is to get revenue from the services without affecting user satisfaction. For that, I am listing a few ideas using which we can monetize WhatsApp. Whatsaap has recently introduced channels, for verified channels WhatsApp can start a subscription model. WhatsApp can introduce in-app ads in the stories section showing relevant ads. What"See full answer

    Investment Banking
    Product Strategy
  • Airbnb logoAsked at Airbnb 
    Video answer for 'As a PM at Airbnb, how would you increase bookings?'
    +17

    "Great. I'm going to get started by asking clarification questions for (1) understanding of the gap by assessing current product features for bookings via platform?, (2) brainstorming possible solutions, (3) how to implement solutions, and (4) suggesting metrics to validate solutions towards an increase of bookings Clarification questions & Assumptions: What is customer segment (family/ group/ individual)? In which market? (individual & US market) Should I specifically focus on one of use ca"

    Anna H. - "Great. I'm going to get started by asking clarification questions for (1) understanding of the gap by assessing current product features for bookings via platform?, (2) brainstorming possible solutions, (3) how to implement solutions, and (4) suggesting metrics to validate solutions towards an increase of bookings Clarification questions & Assumptions: What is customer segment (family/ group/ individual)? In which market? (individual & US market) Should I specifically focus on one of use ca"See full answer

    Product Manager
    Product Strategy
  • Uber logoAsked at Uber 

    "I would structure my answer to this question by considering: Clarifying Questions Landscape Options for Growth Prioritization Risks & Considerations Clarifying Questions Are we talking about Uber’s ride sharing service, Uber Eats, or both? -- assume Uber rides Do we care about total users who have ever used the platform, or total users per day/time period? -- assume ever How many resources do we have to acquire resources? -- assume have a budget larger than the curre"

    Maggie S. - "I would structure my answer to this question by considering: Clarifying Questions Landscape Options for Growth Prioritization Risks & Considerations Clarifying Questions Are we talking about Uber’s ride sharing service, Uber Eats, or both? -- assume Uber rides Do we care about total users who have ever used the platform, or total users per day/time period? -- assume ever How many resources do we have to acquire resources? -- assume have a budget larger than the curre"See full answer

    Product Manager
    Product Strategy
  • " Prioritized Features for Improvement 1. Content Discovery and Recommendation Algorithm Rationale: The algorithm significantly influences user engagement by determining which videos appear on the "For You Page" (FYP). Improving its accuracy can enhance user satisfaction and retention. - Approach: Incorporate more nuanced data points, such as user mood indicators or contextual data (e.g., time of day, trending events) to refine recommendations further. Regular updat"

    Jaswanth P. - " Prioritized Features for Improvement 1. Content Discovery and Recommendation Algorithm Rationale: The algorithm significantly influences user engagement by determining which videos appear on the "For You Page" (FYP). Improving its accuracy can enhance user satisfaction and retention. - Approach: Incorporate more nuanced data points, such as user mood indicators or contextual data (e.g., time of day, trending events) to refine recommendations further. Regular updat"See full answer

    Product Manager
    Product Strategy
  • "It would be good to talk about the impacts on costs as well"

    Mehdi K. - "It would be good to talk about the impacts on costs as well"See full answer

    Product Strategy
    System Design
  • Google logoAsked at Google 

    "Clarifying question: Why would google want to sunset Youtube? What would the business objective be? Based on how the interviewer responds this could go down multiple paths: If they said just because, then I would address the current state data for the YouTube business. Material benefits: XX Million active users $$ in Annual revenue $$ in subscription revenue $$ monetization through influencers Non-material benefits that align to google core values: Democracy on the web works"

    Aditi N. - "Clarifying question: Why would google want to sunset Youtube? What would the business objective be? Based on how the interviewer responds this could go down multiple paths: If they said just because, then I would address the current state data for the YouTube business. Material benefits: XX Million active users $$ in Annual revenue $$ in subscription revenue $$ monetization through influencers Non-material benefits that align to google core values: Democracy on the web works"See full answer

    Product Manager
    Product Strategy
  • Amazon logoAsked at Amazon 
    Product Manager
    Product Strategy
    +2 more
  • Agoda logoAsked at Agoda 

    "Clarifying questions Target customers: users who want to book flights, hotel etc. Geo: USA Form factor: web and mobile app About the company Agoda wants its users to 'see the world for less' i.e. they are targeting users who want to travel (for business or pleasure) and their key value proposition is price i.e. lowest cost hotels, flights and other services. Business model: Agoda is an online market place where vendors like airlines, hotels etc. are displayed and user can search for a"

    Rahul J. - "Clarifying questions Target customers: users who want to book flights, hotel etc. Geo: USA Form factor: web and mobile app About the company Agoda wants its users to 'see the world for less' i.e. they are targeting users who want to travel (for business or pleasure) and their key value proposition is price i.e. lowest cost hotels, flights and other services. Business model: Agoda is an online market place where vendors like airlines, hotels etc. are displayed and user can search for a"See full answer

    Product Manager
    Product Strategy
  • Microsoft logoAsked at Microsoft 

    "Building data centers in outer space is a concept that has been talked about for a few years now. However, to my knowledge, no one has yet succeeded in building one. In order to simplify this case, I am going to only investigate putting Azure Disk Storage into the cloud. To determine if this is a viable scenario for Azure, I will examine why Azure may want to pursue building a data center in outer space, the technological feasibility, and finally, a potential market for this service. Business D"

    John F. - "Building data centers in outer space is a concept that has been talked about for a few years now. However, to my knowledge, no one has yet succeeded in building one. In order to simplify this case, I am going to only investigate putting Azure Disk Storage into the cloud. To determine if this is a viable scenario for Azure, I will examine why Azure may want to pursue building a data center in outer space, the technological feasibility, and finally, a potential market for this service. Business D"See full answer

    Product Manager
    Product Strategy
Showing 121-140 of 592