Product Manager Execution Interview Questions

Jiin S. - "I would firstly see what's the trend of the sales by monthly, daily, and yearly to see when was the decline started and what happened during that time. I would also look at the sales by different customer or product segmentation to see what segment had the most decline in sales. Then, I would make some hypothesis where like for this age range customers with this product segment had a decline in sales due to XXX and we would increase the sales by YYY with this new feature. Then I would design the"See full answer

Exponent - "This question is a Diagnosis Question. Let's follow the template for answering Diagnosis Questions: Ask clarifying questions List potential high level reasons Gather context (with TROPIC method!) Establish a theory of probably cause Test theories Give a potential solution Summarize Ask Clarifying Questions Before we begin, it's important to ask clarifying questions if necessary. This question is quite straight forward so we may not have ma"See full answer

Bhagya D. - "Situation: Narrated about a time when the decision favored the most important customer, but appeared to be at the cost of diluting my own company's brand value. Context: Provided additional context around why the ask from the customer is very critical for the customer. And why my leadership wasn't ready to jump on the gun as it was cannibalistic to our brand value. Response: I used data to explain why it is not going to be a big blow to our brand value. Used a counter metric to show that we h"See full answer

Exponent - "This is a Diagnosis Question. The goal of Diagnosis questions is to test whether the interviewee is organized and logical in their product approach. It also tests whether the PM is exhaustive in causes for decreases and whether they provides realistic solutions to the problem. Let's follow the Diagnosis Question formula: Ask clarifying questions Propose high level reasons for a drop Gather context (TROPIC) Establish a theory of probable cause Test theories "See full answer

Exponent - "This is another Diagnosis problem. To answer this question, we suggest you use our framework (along with the TROPIC method) to be as thorough as possible. The framework is as follows: Ask clarifying questions List potential high level reasons Gather Context (TROPIC)Time Region Other features / products (internal) Platform Industry / Competition Cannibalization Establish a theory of probable cause Test theories Propose solutions Summarize "See full answer

Varun J. - "Feel free to download the full assignment (with screens) here: https://www.varunja.in/blog/assignment, cheers! Expected Outcome: Users: What do you know about the users of WhatsApp? What do they want? Features: What features will you build? Prioritization: What will be in your MVP and what will be in your 2.0 version? After you have decided on the MVP: Engineering: How hard is this to build? How long might it take? Are there ways to build a solution more quicker? Design: How does your new fea"See full answer

Brad G. - "I would think about the following Inventory make up Localization for Quebec Device type distribution Price comparison algorithm is tuned correctly Dealer’s ability to merchandise their products The answer is thinking through all these potential issues with the car buyer funnel to identify why potential buyers in Canada are converting at a lower rate. "See full answer

Nithin G. - "So the question started of with strategy on how we should approach this followed with metrics to monitor"See full answer

Zaeem B. - "Hi Chris, this is John from CISCO. How have you been? This is with respect to our earlier communication regarding your order which was supposed to be completed by end Sep 24. Can you recall that conversation? Unfortunately, I am compelled to inform you that the shipment pertaining to your order is now delayed and the reason for that is severe climatic conditions in Chaina caused plant shut down there for several days. Hence we are expecting atleast a month of delay and we now expect to serve you"See full answer

Exponent - "This is an Improve a Product question. Let's first go over the Improve a Product formula: Ask clarifying questions Identify users, behaviors, and pain points State product goal Brainstorm small improvements Brainstorm bolder improvements Measure success Summarize Now, let's begin! Ask clarifying questions Before we begin listing off recommendations, it's important you ask questions to ensure you and the interviewer are on the same page"See full answer

Exponent - "This is another Diagnosis problem. To answer this question, we suggest you use our framework (along with the TROPIC method) to be as thorough as possible. The framework is as follows: Ask clarifying questions List potential high level reasons Gather Context (TROPIC)Time Region Other features / products (internal) Platform Industry / Competition Cannibalization Establish a theory of probable cause Test theories Propose solutions Summarize "See full answer

Sudhansu T. - "In Ideation phase, the below points should be concentrated on. Ideation Market research Competitor Analysis in the next phase it should be conceptualisation where we define the problem, find user persona and some of the feature priortization. Next phase has to be validation where we build the MVP, do user testing, Iterate. Then comes the prototyping, Development, QA, Marketing and Position. After which we launch the product. may be a soft launch first and the proceed to full launch"See full answer