Product Strategy Interview Questions

Vishnu G. - "This is a classic strategic dilemma, but the answer for Walmart, given its core business model and strengths, is quite clear: Invest in boosting dish soap production. Here's why: Proven Success: Dish soap is Walmart's top product with strong, established sales. Scaling leverages existing, efficient supply chains and customer demand. Core Competency: Walmart excels at high-volume, low-margin household goods. This aligns perfectly with their business model and customer base. **L"See full answer

Anonymous Sparrow - "Clarifying question: how does Uber know that this is happening and has there already been research as to why drivers are doing this? Approach: Understand the problem and how big of a problem is it? Is it a big enough problem to address given other competing priorities? Given the why's both for drivers and riders, ideate solutions to both drivers and riders Prioritize solutions Measure of success Summary Propose the approach above and solicit feedback from interviewer, incorporat"See full answer

Aruna D. - "Assumption #1: the deal is signed and the customer now will being the process of moving to GCP Assumption #2 : the deal includes Iaas as well as Paas (App Engine) - moving apps from on prem to cloud Objective : Design a product that will help the customer onboard and successfully plan the move to GCP. Customer is using on premise and is new to cloud. Lets assume the tool should include the roadmap planning too ie decisions such as moving all vs some applications etc . As in any onboarding to"See full answer

Talles S. - "Me: First, let's design our product and then we will calculate the estimated amount of units sold. Before we begin, is there anything specific about this refrigerator, is this a 'smart refrigerator'? Interviewer: Yes, you can consider this is a smart refrigerator but the overall design is up to you. Me: Thank you, one more question, do we have a specific user in mind? Younger people? Retirees? Interviewer: No, you can select the user base based on your prioritization, but theoretically it cou"See full answer

Ekta M. - " Why do we want to increase the price? How much do we need to increase? Is it tied to some kind of revenue target? What is the region in which price needs to be increased? - Say India Who are the major players in that region who offer similar services and how are they priced? Will the users switch to those competitors? What is our unique proposition for retention? Do we have any leverage against them which will stop the users from churning? Any change in pricing or anything major like terms an"See full answer

KittyKat - "I’d discuss definition of keywords: UPI ( service ) and what does revenue mean in UPI Assume goals - Increase 50% by the next one year Geo - India User Users to Users ( P2P ) Users to Merchant ( P2M ) Merchants to Merchant (small-scale UPI ) Picked User Segment - Users to Merchant ( P2M ) Pain points Subscriptions Tap on pay Frauds / Trust issues Upper cap 1L No Cost EMI / EMI on UPIs Credit on UPIs Spending Insights Integrations with devices - smartwatches, smart TVs, sm"See full answer

Harsh W. - "Me: That's an interesting challenge. I would like to get some clarifications before jumping into potential solutions. Are we talking about the global search market irrespective of device or are we talking about a specific geography / device type? Interviewer: Lets go ahead with all possible searches. Me: Ok. Is there a specific reason we want to capture a significant market share from Google (e.g. higher search revenue, cross-selling MSFT services etc.) and are there any timelines we should k"See full answer

Abdurhman M. - "Even after a successful launch and long-term performance locally, app developers will need to develop a rigorous expansion strategy to succeed on a global scale. And although users are more connected than ever before, each region will present new challenges and considerations that must be solved by data-driven insights and research into the target market. This guide outlines everything you need to consider when expanding into new territories and localizing your app for new audiences."See full answer

Darpan D. - "Clarifying and assumption When we say financial security, are we talking about authentication, fraud detection or money laundering? Assumption: Fraud detection. Focusing specifically on transaction-level fraud. Is this an internal AI implementation or an external third-party service we provide to multiple financial businesses? Assumption: External Third-party AI financial security product. Requirements Need to detect when fraudulent transactions happen. **Detection stra"See full answer

Jaswanth P. - "Proposed Solution: Awareness and Control Features Algorithm Awareness Campaign Educational Content: Create short videos explaining how the algorithm works to enhance user experience. Transparency Reports: Regular updates on algorithm changes to keep users informed. User-Controlled Engagement Settings Customizable Feed Options: Allow users to adjust content preferences and limit certain types of videos. Time Management Tools: Introduce reminders for screen time limits an"See full answer

Harish K. - "Swiggy could implement to increase the average order value (AOV) on its platform: 1. Smart Recommendations and Upselling: Personalized suggestions: Leverage data to recommend items based on past orders, popular choices, and trending items in the user's area. Upselling prompts: When a user adds an item to their cart, suggest related or higher-value items (e.g., "Would you like to add a side of fries with that?" or "Upgrade to a large for just ₹X more"). Bundle deals: Offer c"See full answer

Sourabh M. - "\>> Amazon Mission & Strategy \>> Where does Amazon Prime fit into Amazon’s mission? \>> Analyze Amazon’s positioning thru \Porter’s 5 forces \ \>> Available Options \\Amazon Mission & Strategy\\ \>> Vision // To be everything store \>> Jeff Bezos // Your margin is my opportunity \\Amazon Prime\\ \>> Loyalty program to help increase customer loyalty // CLTV \>> Fuels Bezos philosophy of \“your margin is my opportunity”\ \>> Amazon Services\: E-Commerce, OTT, Mus"See full answer

Navin T. - "Clarification Question: What kind of revenue is Target trying to increase? ( Gross Revenue, Net Revenue .. etc ) Answer: Let's stick to Gross revenue. As I understand, the target has two revenue streams - In-store and online purchases. Are there any other revenue streams I should consider? Answer: No Why Now ?. Answer: we have seen our revenue being impacted due to competition from Amazon and Walmart, and our revenue is flat. Which revenue stream do you see a decline, increase, or flat?"See full answer

Pm P. - "Clarification: Are we talking of Amazon as an entity in whole (or) Amazon E-commerce ? I would like to use overlap across following buckets with emphasis on current product & markets, Future adjacencies and expansions, strengths barrier to entry in the markets either way Amazon Intuit Products - Considering Amazon as a whole - Devices - AWS - E-Commerce - Music - Video - E-Books - All other services, currently there is no overlap between the use-cases and services offered"See full answer

Sumit P. - "CQs: Uber - which business? → Ride hailing Business - B2B or B2C? → B2C Geo - India Revenue/profit → revenue Revenue sources Rides - bike, car, shuttle Ads Partnerships Rides revenue = number of rides x average price Ads revenue = ad impressions x conversion rate x CPC Partnerships = number of partnerships x average income Considering I am a PM, do you want me to focus on tech focused enablement only? No, assume you are a VP of product *"See full answer