Product Manager Interview Questions

Exponent - "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. There's no set formula, but we recommend proposing at least three different reasons to answer the question. Let's go over one possible solution: > To me, it would have to be Instagram. I'll provide three reasons why:Trends towards photos: Before the Instagram acquisition, many people were trending towards using photos as conversation topics rather than text posts. This was present not only on F"See full answer

Exponent - "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. Before jumping in, we should evaluate which type of strategy question we're attempting to answer and propose multiple reasons or solutions. Let's go over one possible solution: > There's a few reasons why Facebook may have built the portal. My top three reasons would be:Investing in smart home > Owning more upstream value > XR Integration > Investing in smart home > One hypothetical reason"See full answer

Vennam A. - "Few follow-up questions Why is this product being built? As a lot of customers don't pay much attention when asked for feedback on a service. It is not their priority to provide feedback Is this feedback for a product or a service? A product What type of product is this? An app on phone? Website? Can be anything My responses below Goal is to ensure that the feedback on products are got. Customer segments are B2B, B2C customers. I have chosen the B2B customers. Problem statements inv"See full answer

Exponent - "It may not seem like it, but this is actually a Favorite Product question. We're given just one constraint here: a product management tool. Let's review the Favorite Product formula: Choose a product and briefly explain what it is Who are the users? What are their pain points? How did competitors solve it in the past? How does this product address these pain points differently and better? How would you improve it/make it better? Summarize Let"See full answer

Exponent - "This is another Diagnosis problem. To answer this question, we suggest you use our framework (along with the TROPIC method) to be as thorough as possible. The framework is as follows: Ask clarifying questions List potential high level reasons Gather Context (TROPIC)Time Region Other features / products (internal) Platform Industry / Competition Cannibalization Establish a theory of probable cause Test theories Propose solutions Summarize "See full answer

Exponent - "This is a Technical question. It tests your ability to understand high level technical concepts. Even though your job won't have any coding involved, you'll still need to understand these concepts. Being able to cover all these topics with clarity communicates confidence in your interviewer. Unfortunately, there's no formula for technical questions, but some general tips are: Use analogies when you can Break your solution into clear, bite-size steps Don't be afraid to use examples to b"See full answer

Exponent - "This is a Fermi problem — an estimation or approximation problem with limited information and back-of-the-envelope calculations. There's no right answer: interviewers want to understand how you think and how well you can explain your reasoning, rather than what you already know. Recall the formula for Fermi problems: Ask clarifying questions Catalog what you know Make equation(s) Think about edge cases to add to equation **Breakdown components of your equat"See full answer

Andrew B. - "Group the data by product, and then sort by time."See full answer

Exponent - "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. There's no set formula, but we recommend proposing at least three different reasons to answer the question. Let's go over one possible solution: > It definitely did. Here are three ways I think we could improve how we operate to prepare for another pandemic. A Work From Home Culture > One major way we were impacted was through how we operate as teams. Working from home became the new norm, a"See full answer

Exponent - "This question is quite straightforward. The key to this is to be concise and specific. > An endpoint is essentially the destination of an API call. The endpoint returns specific data depending on which endpoint was called. An example of a POST request is when a user signs up or logs in. Some data is posted and validated on the server (like a login email and password). An example of a GET request is when viewing another user's page. There's likely an endpoint that gets data like the person's name"See full answer

Samya S. - "Asked clarifying questions Thought through the motivation (came up with a mission and business model, modeled it on Safeway with agreement from the interviewer User segmentation both by age groups and behavior, then prioritized user group Went through user journey (both physical store and online) to identify pain points Prioritized pain points Came up with 5 solutions Interviewer picked one for me to deep dive. I went into detail on that one. "See full answer

Exponent - "This is one of the core behavioral questions that you should expect to cover in any interview. In particular, it asks you to justify why you want to work at a specific company that you've applied for. There's no right answer for this, however we do recommend you list at least three distinct reasons. Here's an example of what you might say: > That's a great question. There are three main reasons why I'd want to work on Twitter's Ads team:Building an impactful product > Working on marketplaces > M"See full answer