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Product Marketing Manager Program Sense Interview Questions

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Asked at Amazon, Capital One, DoorDash + 2 more • a year ago
Tell me about how you brought a product to market.
Product Marketing Manager
Program Sense
+3 more
7 answers I was asked this
+4
"To bring any product to market here are the below steps that I would (did) take: 1.Understand the problem stmt / stakeholder need and asses depth of the problem (qualitatively and then gather metrics to quantify it) 2.Do market study on understanding relatable solutions if any 3.Carve out viable solution/ideation that aligns with overall Business Vision/Goal 4.Get stakeholders buy in on the idea 5.Guesstimate and prioritize high level features, Cost and ROI. 6.Build Business case for Project Le"
Bk - "To bring any product to market here are the below steps that I would (did) take: 1.Understand the problem stmt / stakeholder need and asses depth of the problem (qualitatively and then gather metrics to quantify it) 2.Do market study on understanding relatable solutions if any 3.Carve out viable solution/ideation that aligns with overall Business Vision/Goal 4.Get stakeholders buy in on the idea 5.Guesstimate and prioritize high level features, Cost and ROI. 6.Build Business case for Project Le"See full answer
Product Marketing Manager
Program Sense
+3 more
Asked at Meta (Facebook), Google, Microsoft + 2 more • 9 months ago
Tell me about a time when you had to deal with conflicting priorities with your stakeholders and how you secured alignment with them.
Product Marketing Manager
Program Sense
+3 more
6 answers I was asked this
+2
"Referring to https://www.forbes.com/sites/forbesbusinesscouncil/2022/03/23/15-strategies-for-balancing-competing-stakeholder-priorities/?sh=7c82aa68262f Understand the conflicting priorities and align it with the goal/ objectives and the company mission. Start with the Least Common Denominator between the conflicting priorities to come to a commonality and start from there to objectively approach the next imp priority Always keep communication on and be transparent with 'equality' an"
Pramod V. - "Referring to https://www.forbes.com/sites/forbesbusinesscouncil/2022/03/23/15-strategies-for-balancing-competing-stakeholder-priorities/?sh=7c82aa68262f Understand the conflicting priorities and align it with the goal/ objectives and the company mission. Start with the Least Common Denominator between the conflicting priorities to come to a commonality and start from there to objectively approach the next imp priority Always keep communication on and be transparent with 'equality' an"See full answer
Product Marketing Manager
Program Sense
+3 more
How would you achieve 10x growth in 6 months at a seed stage travel startup?
Product Marketing Manager
Program Sense
Add answer I was asked this
Product Marketing Manager
Program Sense
If I did know the system they are working with on a daily basis.
Product Marketing Manager
Program Sense
1 answer I was asked this
"I'm willing to learn and I'm fast learner since is a new product to me."
Gadi M. - "I'm willing to learn and I'm fast learner since is a new product to me."See full answer
Product Marketing Manager
Program Sense