Meta (Facebook) Interview Questions

Jaehyuk C. - "Q: What ad system do we have (to clarify the limitation of the ads systems and its scope)? -> need context of the advertisement. What signals of ads do we have? pictures, texts, comments, video, etc. What is daily active users on the system? (scalability) Do we need taking actions after detecting it? (further process is needed?) what device do we have ad system? PC, mobile, etc. FR: detect the weapon signals (classification) alert after weapon is detected identify the us"See full answer

Shashank S. - "Prioritizing competing features involves evaluating and comparing different features to determine which ones to implement first, based on their relative importance, value, and impact on the product and users. Here are some steps to help prioritize competing features: Define the goals and objectives: Identify the product's overall goals, target audience, and key performance indicators (KPIs). This will help you understand what features are most important to achieve these goals. **Gather"See full answer

Ajay P. - "Designing an evaluation framework for ads ranking is crucial for optimizing the effectiveness and relevance of ads displayed to users. Here's a comprehensive framework that you can use: Define Objectives and Key Performance Indicators (KPIs):** \\Click-Through Rate (CTR):\\ The ratio of clicks to impressions, indicating the effectiveness of an ad in attracting user attention. \\Conversion Rate:\\ The ratio of conversions (e.g., sign-ups, purchases) to clicks, measuring how well"See full answer

Adam L. - "Discussed: Requirements of the system: latency language modality (assume keyboard typing) availability of data (assume cold start) success metric (accuracy of next word predicted?, or minimize false positives? -> accuracy to start) Data collection and processing: design ethical user experiments to collect typed out data design a simple tokenization strategy (word level encoding, character level encoding, byte-pair encodings, and discuss tradeoffs) collect data, and split"See full answer

Yeshwanth D. - "Was this for an entry level engineer role?"See full answer

KAI - "Answer: select fromcaller, count(DISTINCT tocallee) as num_calls from calls group by fromcaller having count(DISTINCT tocallee) >= 3 Setup: CREATE TABLE calls ( from_caller VARCHAR(20), to_callee VARCHAR(20) ); INSERT INTO calls (fromcaller, tocallee) VALUES ('Alice', 'Bob'), ('Charlie', 'Dave'), ('Alice', 'Frank'), ('Charlie', 'Heidi'), ('Charlie', 'Judy'); "See full answer

Vijay M. - "Very well done."See full answer

Praveen - "Narrow down scope with clarifying questions: Confirm that Reactions are the like, love, sad and other icons that facebook users can respond with on your post. Understand the metric: is "down" ... absolute number or is it a ratio of reactions per post? Understand the boundary conditions: Is it specific to a certain region, certain segment of users (only from new users versus active users), happening on personal posts or group posts, happening on app versus desktop/mobile etc. Under"See full answer

Bipin R. - "As you know, this is the most important question for any interview. Here is a structure I like to follow, Start with 'I'm currently a SDE/PM/TPM etc with XYZ company.... ' Mention how you got into PM/TPM/SDE field (explaining your journey) Mention 1 or 2 accomplishments Mention what you do outside work (blogging, volunteer etc) Share why are you looking for a new role Ask the interviewer if they have any questions or will like to dive deep into any of your experience"See full answer

Shubham S. - "Introduction UberSenior is a new service offered by Uber that provides safe, reliable, and convenient transportation for senior citizens. This PRD outlines the key features, functionalities, and user experience for both seniors and drivers using UberSenior. Problem Statement Existing transportation options for seniors often have limitations, including: Accessibility: Lack of vehicles equipped for mobility aids or physical limitations Technology barriers: Difficulty using smartphone"See full answer

Anonymous Hummingbird - "Clarifying questions: · Is there a specific scenario we are building before? Example: urgent need for a specific type of blood vs building up blood banks proactively. You decide · This would be for mobile/web and integrate into the existing facebook product? Yes Ok before we get started I wanted to discuss the facebook mission: to give people the power to build community and bring the world closer together. I can see how blood donation fits directly into this, enabling blood donation helps"See full answer

stash - "To answer this question I am going to first clarify the product offering and what ti does, talk about the goals for IG reels for Facebook, go through user actions and then come up with some key metrics to measure success of the product based on the goals. Product Overview IG reel allows creators to build short-form video with a bunch of different editing features and post that to their followers or to the broader IG network. It allows regular IG users to create their own content and build"See full answer

Fahad K. - "Alright, let's think through this change of moving the 'like' button to a menu under three dots on photos I'll start by aligning this change with Facebook's mission, analyze key insights, define the product mission for this update, Identify the eco-system (n-sided marketplace) Look at the effects on the eco-systems, Effects on their needs and pain points. Identify the most important actors and most important actions Come up with some metrics that we may be using to"See full answer

Arunima S. - "I’ll first set the purpose of Instagram Reels Ads as a product: Instagram Reels connect to Meta’s mission of building meaningful connections and build community via connecting people through visual storytelling. It’s a popular product with typically Billions of active users. The business model of Meta is largely dependent on ad revenue and Ads on Reels shall primarily be poised to improve revenue for Instagram Reels and in turn Meta, and on secondary notes the upside could be in improving produc"See full answer

Kat - "Clarification: What types of jobs are we targeting? Are we talking about a broad market (like Indeed) or more focused—white-collar (LinkedIn-style) or blue-collar (gigs and tasks)? Where are we launching the marketplace—U.S. or globally? Let’s assume U.S. for now. Is this a standalone product or integrated within one of Meta’s existing platforms (Facebook, WhatsApp, Instagram)? Let’s assume it’s integrated into Facebook. Overview: Meta’s Mission: Why would Meta want to launch a"See full answer

Umang S. - "Scenario - I had joined a product in my current company as a PM midway through its development. It is a very sensitive product with a major public services company. As the product was close to its go-live date, it had to go through many checks and many signoffs. A couple of them were through data policy department and the platform department, of which we were using all of the components for our product. We needed policy sign off to authorise the use of data to understand user interactions and"See full answer

I C. - "Clarifying questions To confirm, stories are available for 24 hrs What is the target increase for stories? Will we be applying this change globally vs. only in the close friends story view? Do we have any particular OKRs that we are trying to achieve? Mission Facebook is focused on creating and connecting communities. Instagram fits within FB's portfolio of products as it connects individuals often through a more creative and light-hearted medium"See full answer

Patrick B. - "Clarification I would first try to understand what FB Marketplace is since I haven't really used it more than a few times. My understanding is the following Launched 2-3 years ago in the US, it is similar to web classified services such as Craigslist The sellers are not businesses but rather individuals, primarily in local areas Broad range of products with no particular focus: ranging from electronics, furniture, used cars to even apartment for rent. Sometimes posters are willin"See full answer

Aviran H. - "Product Overview: Instagram, a social network owned by Meta, allows users to create and share various types of content, including photos, videos, and Reels, which are short, TikTok-style videos. The platform serves different user segments, including content creators, viewers, and the platform itself as an ecosystem. User Segmentation: I segmented users into three primary categories: Content Creators: This includes businesses, public figures, influencers, and regular users who crea"See full answer