Product Manager Interview Questions

Umang S. - "Context - I joined a large public-facing service as a PM midway through its development. Situation - Due to the SOPs of the company the team already had a metrics framework. That included your standard DAUs, Retention and Acquisition Metrics Concern - As SOP metrics were publicly accepted, the team did not internalise what success actually means to the product they are developing, as the actual value was not being encapsulated in the framework This was evident in the show and tells as the"See full answer

Philip C. - "Initial Assumptions I’m going to assume that this is a blue sky question, and there aren’t any constraints in terms of geo, funding, etc. With that in mind, one deeply unoptimized product is… a parking meter. I’ll assume for the sake of this answer that we’re focusing on parking in an urban environment since that’s where most parking-related friction exists. I’m also going to assume that we’re a startup and don’t have any special strengths/ weaknesses that we need to account for"See full answer

Mike Z. - "Clarifying questions Scope: Just Reels in Facebook, or Instagram too? Mobile and desktop? Goal: Any specific goal we know of or up to me to decide? Framework/Overview Strategy Metric options with pros/cons North Star Metric (NSM) Risks & countermetrics Strategy / The Why: we want to give people … Meta: the power to build community + Bring people closer together Reels: new form of self-expression / entertainment with short form video and pro editing tools Ads in Re"See full answer

Devendra B. - "Narrow scope of mission: As a Product Manager for Google Search, my primary mission would be to enhance the search experience for users, ensuring they find the most relevant information quickly and efficiently. This involves continually improving the quality of search results, enhancing the user interface, and exploring innovative features to meet evolving user needs. Customer segments: Google Search caters to a diverse range of users, including students, professionals, researchers, and"See full answer

Hashmina H. - "Clarifying Questions: Do we want to target a particular geography or location or should it be done globally? Assume global Is there any particular platform and device we are targeting (App/web) or should it be cross platforms? Cross platforms Can I think about it as Product led solutions or do you want to consider marketing alternatives as well? Let's start with Product led solutions & later if time permits, we can touch on the marketing side as well Are there any constra"See full answer

John H. - "All products and services have to sell. I would create measurements on how much time, labor, and funds went into a project and how much value it brings back to customers and company."See full answer

Kartik D. - "Clarifying Questions: What age range are we looking at between 13-19? Any specific range we need to target? - Assume all teens Any demography we would target? - Worldwide Do they have access to phones/laptops or do we need to build an offline product? - Assume they have access to phones and laptops Are there any constraints around privacy or content moderation? - Yes What platform (Facebook core, Messenger, or another product) is this for? - Assume faceb"See full answer

Vivan B. - "Feedback would much appreciated as I have not practiced many product strategy questions Clarifying questions Can we assume this is the first time Google has entered the elevator market? Or are there prior elevators to this one? Let's assume first time Is this a large elevator for industrial use like heavy goods/freight etc. or is it an elevator for apartment blocks and commercial premises? Let's assume passenger elevator Is there a geography for this launch? Let's assume the US"See full answer

Harshit G. - "Great question. My favourite product is YouTube Music. Let's see on what its strategy should be for next year. Clarifying questions No clarifying questions on this as I will be working with my favourite products. I will have few assumptions which I will state out before we proceed. Assumptions Assuming that we need to come up with strategy for YouTube Music app - not considering YouTube as a whole as part of this. I am considering overall audio streaming as the space to come up with the s"See full answer

Neeraj K. - "Clarify 10X -> usage or revenue Approach What is Msft Copilot & key capabilities Understand the space in which Copilot operates : Target segments & use-cases serve Competitors (alternatives) Leverage microsoft has : Understand the stack (infra -> application layer) -> leverage Understand Microsoft ecosystem & leverage we have Define : 10X growth strategy (for whom -> & what? -> distribution (acquire & retain)) MSft Copilot & key capabilities Cons"See full answer

Kartikeya N. - "Clarifying questions: Can I assume the timeframe to be today, ie Dec 2024? : Yes What country are we targeting? Lets say it is India. When we say "Use google search to find a new job" do we mean to say that they use Google search in their job search process or also convert and actually find a job? : The former. I am assuming we are only considering when someone directly searches jobs on Google and not searches for some job search portal on google: Yes. How long should the search"See full answer

Mike C. - "Before I dive in, I have a few questions - what defines 'quality' and can it be quantitatively measured? (quality is based on the ride score given to each driver) To begin, let's define Lyfts mission. Lyfts mission is 'to improve peoples lives with the best transportation.' Next, I will define the different user segments Lyft serves, select a high-impact user segment, define their pain points, solve for a particularly affecting pain point, and promote solutions. I will discuss metrics once I h"See full answer

Pankhuri T. - "Hi Everyone, As an aspiring product manager, I feel with the latest Ray-Ban or Orion AR glasses that provides hands-free experience to the user. So basically, with these glasses you can interact, ask it to remember where you parked and what can you make with the ingredients which are in front of you, I think an extension to it can be a very great healthcare product. Now let's imagine that this glass is storing all your eating habits, what medicines you take, with an integration to meta watches"See full answer

P R. - "First I'd like to clarify the definition of reactions and confirm that it's same as what exists today. Definition: Reactions provides users the ability to provide richer expression beyond 'like' Business goal: Since this is a mature product, the business goal is to improve user engagement Product goal: Bring people closer together by letting people provide more accurate sentiment to the community based on the content Personas: 1. Content creator 2. user using reactions **Li"See full answer

Aayush S. - "With $1 billion to invest in generative AI, my focus would be on addressing unmet needs in everyday life. Here's my vision: Identify User Pain Points: I would start by understanding the specific challenges a segment of users face daily. Many people are integrating AI into their routines to simplify tasks, yet there are gaps that need to be filled. Learn from ChatGPT’s Success: ChatGPT's rapid growth to 200 million users demonstrates the demand for AI solutions that genuinely solve"See full answer

Anonymous Sparrow - "Clarifying question: just want to make sure that I'm designing the right product, are you referring to ATM as in a machine that takes in a debit or credit card and dispenses cash? Also, is there any location restriction for where the machine is located at London Heathrow Airport, eg. departure hall after security or arrival hall before exiting baggage claim? These could potentially impact the use case. (Assume interviewer answers yes for first and no for second) Approach: Identify or segment"See full answer

Kaitlyn M. - "System architecture diagram. Define API params, responses, tradeoffs between caching and webhooks to update message delivery status."See full answer

Anonymous Tortoise - "Questions? -Geography - US/ International Model? SEXY? Model 3 Most used. Timeline - 3 Quarters? Increase engagement? - Existing people Tesla - Electric company that builds EV cars. Mission- To accelerate the world's transition to sustainable energy? Mission Why - To increase the engagement - active users Recent Trends - Apps are rising on Apple Watch Ease of Use? Portability? Customer Segments New people who bought Tesla Existing People Models - Model 3 Fleet Owners ["See full answer