Product Manager Interview Questions

Review this list of 1,697 product manager interview questions and answers verified by hiring managers and candidates.
  • "Here's my structure: Align with interviewer on understanding of the product and state key assumptions Product rationale What is the product (1-2 sentences)? Why does it exist? How does it fulfill Meta's mission? Who are the key stakeholders and users of the product? Business goal: Key Users and value User type User flow (high level) Intersection of value North Star Metric Supporting metrics for different user types Counter-metrics"

    Anonymous Bird - "Here's my structure: Align with interviewer on understanding of the product and state key assumptions Product rationale What is the product (1-2 sentences)? Why does it exist? How does it fulfill Meta's mission? Who are the key stakeholders and users of the product? Business goal: Key Users and value User type User flow (high level) Intersection of value North Star Metric Supporting metrics for different user types Counter-metrics"See full answer

    Product Manager
    Analytical
  • "So for launching Netflix's first ads program involves introducing a lower-priced ad-supported tier to attract price-sensitive users and boost revenue without loosing existing subscribers. Tier Structure: Offer a "Basic with Ads" tier priced 30-40% below Standard, with 4–5 minutes of ads/hour. Ad Experience: Use pre-roll, mid-roll, and pause ads, ensuring relevance and minimal disruption. Tech & Partnerships: Partner with ad-tech providers for scalable delivery and build a sa"

    Harish K. - "So for launching Netflix's first ads program involves introducing a lower-priced ad-supported tier to attract price-sensitive users and boost revenue without loosing existing subscribers. Tier Structure: Offer a "Basic with Ads" tier priced 30-40% below Standard, with 4–5 minutes of ads/hour. Ad Experience: Use pre-roll, mid-roll, and pause ads, ensuring relevance and minimal disruption. Tech & Partnerships: Partner with ad-tech providers for scalable delivery and build a sa"See full answer

    Product Manager
    Product Strategy
  • "First, lets dive deeper into the question. I would ask - What are the top challenges facedtoday? What user segments work well, and what do we want to focus on? What do we know about competitors, and what can we learn from them? What user flows have the highest engagement in VR today? Are we focusing on consumer use cases or enterprise? Are we tackling activation or retention, or do we want to increase engagement? To build a strategy here I would target this from four differe"

    Anonymous Minnow - "First, lets dive deeper into the question. I would ask - What are the top challenges facedtoday? What user segments work well, and what do we want to focus on? What do we know about competitors, and what can we learn from them? What user flows have the highest engagement in VR today? Are we focusing on consumer use cases or enterprise? Are we tackling activation or retention, or do we want to increase engagement? To build a strategy here I would target this from four differe"See full answer

    Product Manager
    Product Strategy
  • Google logoAsked at Google 

    "With $1 billion to invest in generative AI, my focus would be on addressing unmet needs in everyday life. Here's my vision: Identify User Pain Points: I would start by understanding the specific challenges a segment of users face daily. Many people are integrating AI into their routines to simplify tasks, yet there are gaps that need to be filled. Learn from ChatGPT’s Success: ChatGPT's rapid growth to 200 million users demonstrates the demand for AI solutions that genuinely solve"

    Aayush S. - "With $1 billion to invest in generative AI, my focus would be on addressing unmet needs in everyday life. Here's my vision: Identify User Pain Points: I would start by understanding the specific challenges a segment of users face daily. Many people are integrating AI into their routines to simplify tasks, yet there are gaps that need to be filled. Learn from ChatGPT’s Success: ChatGPT's rapid growth to 200 million users demonstrates the demand for AI solutions that genuinely solve"See full answer

    Product Manager
    Product Strategy
  • Google logoAsked at Google 
    +2

    "5 reasons Gmail search is real time Gmail search needs to be 100% accurate Does not have significant caching / hot searches Less hardware used as user info cant be sprayed across machines Gmail storage is different, as needs decryption on every"

    Mohit G. - "5 reasons Gmail search is real time Gmail search needs to be 100% accurate Does not have significant caching / hot searches Less hardware used as user info cant be sprayed across machines Gmail storage is different, as needs decryption on every"See full answer

    Product Manager
    Technical
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  • Stripe logoAsked at Stripe 

    "System architecture diagram. Define API params, responses, tradeoffs between caching and webhooks to update message delivery status."

    Kaitlyn M. - "System architecture diagram. Define API params, responses, tradeoffs between caching and webhooks to update message delivery status."See full answer

    Product Manager
    Product Design
    +1 more
  • Stripe logoAsked at Stripe 
    +1

    " I would start by making sure we agree on what "improving Stripe Payments" means. What specifically are we looking to improve or are we focusing on improving the experience for a particular user group? Do we mean improving the experience for the developers building on Stripe or for the users checking out using Stripe? Once I got clarity I would share my proposed outline for a brainstorm: I would start by revisiting Stripe's mission and defining how Payments fit into that goal. I would then t"

    Ahna R. - " I would start by making sure we agree on what "improving Stripe Payments" means. What specifically are we looking to improve or are we focusing on improving the experience for a particular user group? Do we mean improving the experience for the developers building on Stripe or for the users checking out using Stripe? Once I got clarity I would share my proposed outline for a brainstorm: I would start by revisiting Stripe's mission and defining how Payments fit into that goal. I would then t"See full answer

    Product Manager
    Product Design
  • "Currently, I do a lot of data analysis using Azure Databricks and PowerBI. In Databricks, I write some basic SQL queries to retrieve the data and then pull that data into PowerBI for analysis. While this is sufficient, I believe there is room to make this skill set stronger. One way that I mitigate this currently is to maintain a strong relationship with our data analytics team. Whenever I have issues massaging or querying the data, I will reach out to one of those team members to help me get to"

    John F. - "Currently, I do a lot of data analysis using Azure Databricks and PowerBI. In Databricks, I write some basic SQL queries to retrieve the data and then pull that data into PowerBI for analysis. While this is sufficient, I believe there is room to make this skill set stronger. One way that I mitigate this currently is to maintain a strong relationship with our data analytics team. Whenever I have issues massaging or querying the data, I will reach out to one of those team members to help me get to"See full answer

    Product Manager
    Behavioral
  • Amazon logoAsked at Amazon 
    +5

    "t"

    Srikhar S. - "t"See full answer

    Product Manager
    Behavioral
    +3 more
  • Google logoAsked at Google 
    Video answer for 'Why is Android strategic for Google?'
    +14

    "Google’s Mission: Organize the world’s information and make it universally accessible. Google offers perhaps the most consequential set services available on the internet today - Search, Maps, Gmail, Drive, Docs, etc. These services reach billions of users across the world and they are all available for free. Google is able to give away these services for free because of how their business model works. Google’s Business Model: Google makes money from Ads. They offer perhaps the most"

    Sameer A. - "Google’s Mission: Organize the world’s information and make it universally accessible. Google offers perhaps the most consequential set services available on the internet today - Search, Maps, Gmail, Drive, Docs, etc. These services reach billions of users across the world and they are all available for free. Google is able to give away these services for free because of how their business model works. Google’s Business Model: Google makes money from Ads. They offer perhaps the most"See full answer

    Product Manager
    Product Strategy
    +1 more
  • +2

    "I think i would start by asking what's driving the strategy for testing new ad formats? Possible options could be Increase monetization? Improve ad effectiveness? Any other objectives? Assuming that its both 1&2 - we want to test new ad formats to gauge if these are more effective and lead to higher monetization Ground the conversation into current scenario Instagram Reels is aa short form video platform that users use to showoff their creativity Reels is a relatively new addition to"

    EssGee - "I think i would start by asking what's driving the strategy for testing new ad formats? Possible options could be Increase monetization? Improve ad effectiveness? Any other objectives? Assuming that its both 1&2 - we want to test new ad formats to gauge if these are more effective and lead to higher monetization Ground the conversation into current scenario Instagram Reels is aa short form video platform that users use to showoff their creativity Reels is a relatively new addition to"See full answer

    Product Manager
    Analytical
    +1 more
  • "Clarify: Are we talking about traditional noise-cancelling which cancels noise for listeners or we are talking about the speaker side noise-cancellation? - Interviewer replied: Both Are we exploring to build something on top of existing hardware around Meta VR products or something in general? - Interviewer replied: up to you. High level though process (Could be detailed with more structure): Considering Meta's vision on building metaverse, where meta currently has AR/VR products li"

    Anonymous Shark - "Clarify: Are we talking about traditional noise-cancelling which cancels noise for listeners or we are talking about the speaker side noise-cancellation? - Interviewer replied: Both Are we exploring to build something on top of existing hardware around Meta VR products or something in general? - Interviewer replied: up to you. High level though process (Could be detailed with more structure): Considering Meta's vision on building metaverse, where meta currently has AR/VR products li"See full answer

    Product Manager
    Analytical
    +1 more
  • DoorDash logoAsked at DoorDash 

    "In what terms we need to improve the quality? Is there any focus on any particular host/customer experience? - Let’s consider that we need to improve the customer engagement on Airbnb platform. Airbnb has both - web interface as well as mobile interface. So, I am assuming the experience on both the platforms. I will brief about Airbnb - Airbnb provides homeowners to rent their spare rooms/properties to travelers/visitors and at the same time, travelers/visitors can get accommodation at budget"

    Anonymous Fox - "In what terms we need to improve the quality? Is there any focus on any particular host/customer experience? - Let’s consider that we need to improve the customer engagement on Airbnb platform. Airbnb has both - web interface as well as mobile interface. So, I am assuming the experience on both the platforms. I will brief about Airbnb - Airbnb provides homeowners to rent their spare rooms/properties to travelers/visitors and at the same time, travelers/visitors can get accommodation at budget"See full answer

    Product Manager
    Analytical
    +1 more
  • " Last year, we were in the midst of a critical project to develop a new machine learning-driven risk analytics platform. This platform was intended to provide real-time risk assessments and predictive insights to enhance our trading strategies. However, midway through the project, our project lead unexpectedly had to take an extended leave of absence due to a personal emergency. This left the team without clear leadership during a crucial phase of the project. Stepping into the Leadership R"

    Scott S. - " Last year, we were in the midst of a critical project to develop a new machine learning-driven risk analytics platform. This platform was intended to provide real-time risk assessments and predictive insights to enhance our trading strategies. However, midway through the project, our project lead unexpectedly had to take an extended leave of absence due to a personal emergency. This left the team without clear leadership during a crucial phase of the project. Stepping into the Leadership R"See full answer

    Product Manager
    Behavioral
  • Product Manager
    Product Design
    +1 more
  • +1

    "FB Vision Why is this problem important - bad ads can drive customer churn and pose reputational risks in terms of law suits. What is a bad ad defined as - we will exclude ad relevance. any ad that is inappropriate, harmful, and misleading. What is the user journey >> Businesses creates ads, ads are verified by FB team who will remove any bad ads, ads get published after verification, user sees the ads, reports if they dont like it, and the team verifies it again and if bad, removes it. N"

    Neha A. - "FB Vision Why is this problem important - bad ads can drive customer churn and pose reputational risks in terms of law suits. What is a bad ad defined as - we will exclude ad relevance. any ad that is inappropriate, harmful, and misleading. What is the user journey >> Businesses creates ads, ads are verified by FB team who will remove any bad ads, ads get published after verification, user sees the ads, reports if they dont like it, and the team verifies it again and if bad, removes it. N"See full answer

    Product Manager
    Analytical
  • eBay logoAsked at eBay 
    Video answer for 'How would you improve your favorite product?'

    "When a question like this is asked what is really being asked is "how do you think about the elements that make up a product and how does each part add value?". I generally try to answer it with a feature that has to do with user interaction. Good answers to this question could include "I would add a button to edit a post, and make it more visible and accessible rather than buried in a menu". Your rationale might be "**because it encourages users to post without fear that they will make"

    Sydney S. - "When a question like this is asked what is really being asked is "how do you think about the elements that make up a product and how does each part add value?". I generally try to answer it with a feature that has to do with user interaction. Good answers to this question could include "I would add a button to edit a post, and make it more visible and accessible rather than buried in a menu". Your rationale might be "**because it encourages users to post without fear that they will make"See full answer

    Product Manager
    Product Design
  • +1

    "Are we speaking of all Meta Ads products on something specific? All of them Meta is a social media and AI company that generates most of it's revenue from Ads on social media. Meta's mission is to empower people to build communities and bring the world closer together. If ads violate the community guidelines regulations that can directly hurt both Meta's mission and its revenue stream. For example ads that include hate speech are against community guidelines and also hurts Meta's mission. Ha"

    Yair G. - "Are we speaking of all Meta Ads products on something specific? All of them Meta is a social media and AI company that generates most of it's revenue from Ads on social media. Meta's mission is to empower people to build communities and bring the world closer together. If ads violate the community guidelines regulations that can directly hurt both Meta's mission and its revenue stream. For example ads that include hate speech are against community guidelines and also hurts Meta's mission. Ha"See full answer

    Product Manager
    Analytical
  • Microsoft logoAsked at Microsoft 
    Video answer for 'Design a refrigerator for kids.'
    +2

    "I have a few clarifying questions before diving into designing a fridge for kids. What is this company in? - Startup exploring ideas to design fridge, or an already established fridge company - Startup Kids = which age group is referred to her or I can define the user segments? -* You can define it* Where is the refrigerator being used (household/school/daycare)? - Household Assumption: I am assuming Fridge's basic function is to freeze meats/ice cream/veggies etc and stor"

    Manu G. - "I have a few clarifying questions before diving into designing a fridge for kids. What is this company in? - Startup exploring ideas to design fridge, or an already established fridge company - Startup Kids = which age group is referred to her or I can define the user segments? -* You can define it* Where is the refrigerator being used (household/school/daycare)? - Household Assumption: I am assuming Fridge's basic function is to freeze meats/ice cream/veggies etc and stor"See full answer

    Product Manager
    Product Design
  • OpenAI logoAsked at OpenAI 
    Product Manager
    Artificial Intelligence
    +1 more
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