"You should be able to identify this as a clear Strategy Question, which asks you to justify high-level business decisions and strategy. Here are some good arguments for the Instagram acquisition:
> There are a few reasons why Facebook would want to acquire Instagram. I'll go over a few of the main reasons why I think they went ahead with such a large acquisition. It's important to remember Facebook's overall goal is to be the most engaging social network on the planet.
Eliminate a potenti"
Exponent - "You should be able to identify this as a clear Strategy Question, which asks you to justify high-level business decisions and strategy. Here are some good arguments for the Instagram acquisition:
> There are a few reasons why Facebook would want to acquire Instagram. I'll go over a few of the main reasons why I think they went ahead with such a large acquisition. It's important to remember Facebook's overall goal is to be the most engaging social network on the planet.
Eliminate a potenti"See full answer
"Launch p2p payments on a chat application
Clarify - - - - - - - - - - -
any specific chat app in mind? [no]
Is there a 3rd party vendor tech we can incorporate [no, build grounds-up]
Markets [US]
Framing - - - - - - - - - - -
Messaging apps mission: be the go-to destination for 1:1, n:n info sharing and comms. Use network effects to gain market share
Biz/product goals:
Growth, gain more market share
Engagement: time spent, instances of interaction and sharing
Revenue: ads,"
Calyan - "Launch p2p payments on a chat application
Clarify - - - - - - - - - - -
any specific chat app in mind? [no]
Is there a 3rd party vendor tech we can incorporate [no, build grounds-up]
Markets [US]
Framing - - - - - - - - - - -
Messaging apps mission: be the go-to destination for 1:1, n:n info sharing and comms. Use network effects to gain market share
Biz/product goals:
Growth, gain more market share
Engagement: time spent, instances of interaction and sharing
Revenue: ads,"See full answer
"I'd first start with confirming my understanding with the interviewer of Spotify's key metric overall. For this exercise, my working assumption of Spotify's north star is time spent listening (TSL, for short), which can be measured daily, weekly, and monthly.
As the PM for Discover Weekly, I want to improve Discover Weekly such that I positively impact TSL. As such, my goal is to increase minutes spent listening to Discover Weekly playlists. The primary metric I will want to track is minutes s"
Michelle D. - "I'd first start with confirming my understanding with the interviewer of Spotify's key metric overall. For this exercise, my working assumption of Spotify's north star is time spent listening (TSL, for short), which can be measured daily, weekly, and monthly.
As the PM for Discover Weekly, I want to improve Discover Weekly such that I positively impact TSL. As such, my goal is to increase minutes spent listening to Discover Weekly playlists. The primary metric I will want to track is minutes s"See full answer
"(This is debugging, then trade off question)
WAU and email open rates can be influencing each other, especially an email opened and then clicked could lead to an active user, but it doesn't necessarily mean that they have correlations or be the only reason causing changes.
The approach
So we definitely need to look at each cause of Why MAU goes up, and why email notification open rates go down, then develop some hypothesis on for proper cause,
I'd love to gather some info to narr"
Scarlett S. - "(This is debugging, then trade off question)
WAU and email open rates can be influencing each other, especially an email opened and then clicked could lead to an active user, but it doesn't necessarily mean that they have correlations or be the only reason causing changes.
The approach
So we definitely need to look at each cause of Why MAU goes up, and why email notification open rates go down, then develop some hypothesis on for proper cause,
I'd love to gather some info to narr"See full answer
"Are the revenues down for the entire market/industry? is it an external effect? Has the company made any major shifts in the last month? I'm wondering if this could be a lagging indicator of a change that happened a few weeks ago. Are the revenues down across all product lines, or is it being driven by a particular product? Was there any particular day or time in the last week, when revenues were lower than average? Did we face any outages? is there a competitor in the market? Did we stop advert"
Sulaiman A. - "Are the revenues down for the entire market/industry? is it an external effect? Has the company made any major shifts in the last month? I'm wondering if this could be a lagging indicator of a change that happened a few weeks ago. Are the revenues down across all product lines, or is it being driven by a particular product? Was there any particular day or time in the last week, when revenues were lower than average? Did we face any outages? is there a competitor in the market? Did we stop advert"See full answer
" I would start by making sure we agree on what "improving Stripe Payments" means. What specifically are we looking to improve or are we focusing on improving the experience for a particular user group? Do we mean improving the experience for the developers building on Stripe or for the users checking out using Stripe?
Once I got clarity I would share my proposed outline for a brainstorm:
I would start by revisiting Stripe's mission and defining how Payments fit into that goal.
I would then t"
Ahna R. - " I would start by making sure we agree on what "improving Stripe Payments" means. What specifically are we looking to improve or are we focusing on improving the experience for a particular user group? Do we mean improving the experience for the developers building on Stripe or for the users checking out using Stripe?
Once I got clarity I would share my proposed outline for a brainstorm:
I would start by revisiting Stripe's mission and defining how Payments fit into that goal.
I would then t"See full answer
"Clarifying Statement - Stripe has a bunch of B2B products aimed at SMB's
My favorite Product - Stripe Atlas
Why - it solves a real need to simplify the process and workflow to start a business and navigate through the hurdles of opening online shop in a foreign country"
Product V. - "Clarifying Statement - Stripe has a bunch of B2B products aimed at SMB's
My favorite Product - Stripe Atlas
Why - it solves a real need to simplify the process and workflow to start a business and navigate through the hurdles of opening online shop in a foreign country"See full answer
"Imagine you're a PM at YouTube and you've made the decision to ban videos with explicit language from monetization; take me through your decision process.
Clarifying questions:
Was the decision made, to ban videos in general from the platform, or only for monetization?
Answer: Ban for Monetization only, the videos would still be available on the platform.
Considering highly offensive, vulgar, sexual or graphical language are already considered violations of Youtube'"
Tulio G. - "Imagine you're a PM at YouTube and you've made the decision to ban videos with explicit language from monetization; take me through your decision process.
Clarifying questions:
Was the decision made, to ban videos in general from the platform, or only for monetization?
Answer: Ban for Monetization only, the videos would still be available on the platform.
Considering highly offensive, vulgar, sexual or graphical language are already considered violations of Youtube'"See full answer
"What is rider cancellation? Is it a rider requesting a ride but hitting the cancel button after the driver is on their way? Yes.
I can see why it's concerning since that affects our # of completed rides and driver earnings. Let's try to understand the root cause.
Rider cancellations have increased in what time period? We noticed it last week.
Was it slowly dropping for a while or did we notice it only last week? It was a sudden drop last week
How did other metrics behave last week? For eg,"
M N. - "What is rider cancellation? Is it a rider requesting a ride but hitting the cancel button after the driver is on their way? Yes.
I can see why it's concerning since that affects our # of completed rides and driver earnings. Let's try to understand the root cause.
Rider cancellations have increased in what time period? We noticed it last week.
Was it slowly dropping for a while or did we notice it only last week? It was a sudden drop last week
How did other metrics behave last week? For eg,"See full answer
"Goal: Before we look at FB Newsfeed, let's align ourselves with the overall goal of FB, that is, to bring the world closer together.
Feature Introduction/Clarification: FB Newsfeed is a core feature of the social networking platform that allows people to share updates, and catch up with what the world around them is talking about, group activities, events, etc.
Actions:
On Newsfeed, one can:
share their updates, feelings, etc.
catch up with updates from the people, groups, pa"
Aniket D. - "Goal: Before we look at FB Newsfeed, let's align ourselves with the overall goal of FB, that is, to bring the world closer together.
Feature Introduction/Clarification: FB Newsfeed is a core feature of the social networking platform that allows people to share updates, and catch up with what the world around them is talking about, group activities, events, etc.
Actions:
On Newsfeed, one can:
share their updates, feelings, etc.
catch up with updates from the people, groups, pa"See full answer
"Do first: These are the ideas that have high urgency and high impact. They are your top priorities that you should work on as soon as possible. For example, an idea in this quadrant could be to implement a responsive design that adapts to different screen sizes and devices.
Schedule: These are the ideas that have low urgency and high impact. They are important but not urgent, so you can plan to work on them later. For example, an idea in this quadrant could be to create an email styl"
Anonymous Dove - "Do first: These are the ideas that have high urgency and high impact. They are your top priorities that you should work on as soon as possible. For example, an idea in this quadrant could be to implement a responsive design that adapts to different screen sizes and devices.
Schedule: These are the ideas that have low urgency and high impact. They are important but not urgent, so you can plan to work on them later. For example, an idea in this quadrant could be to create an email styl"See full answer
"Facebook is now more safe app it designed for all purposes advertise your collection and doctor's advise there clients also and more amazing things we do. I don't understand this questions"
Shaheen B. - "Facebook is now more safe app it designed for all purposes advertise your collection and doctor's advise there clients also and more amazing things we do. I don't understand this questions"See full answer
"Clarification:
Which region do we want to know about? —> Global
Is Facebook lite included in this offering —> No. Only the Facebook app (mobile / web)
Product Overview
Facebook photo sharing allows users to upload photos and make them visible to their network. Doing so, users are able to share moments from their lives with friends and family.
Goals
User Goals
Share memories with network
View people’s reactions and respond
View other people’s photos and respond to th"
stash - "Clarification:
Which region do we want to know about? —> Global
Is Facebook lite included in this offering —> No. Only the Facebook app (mobile / web)
Product Overview
Facebook photo sharing allows users to upload photos and make them visible to their network. Doing so, users are able to share moments from their lives with friends and family.
Goals
User Goals
Share memories with network
View people’s reactions and respond
View other people’s photos and respond to th"See full answer