"In my time as a product designer, I’ve seen a transition of growth from something that is visually appealing to what is actually useful / functional / scalable. I think as designers, we are afraid to let things go such as the visual fidelity of design and how something could be useful but not necessarily have the flash of a more consumer based product. I think when we learn to let that go, we can see the scale of our impact and that we aren’t just people who make something look good/pretty but t"
Ben G. - "In my time as a product designer, I’ve seen a transition of growth from something that is visually appealing to what is actually useful / functional / scalable. I think as designers, we are afraid to let things go such as the visual fidelity of design and how something could be useful but not necessarily have the flash of a more consumer based product. I think when we learn to let that go, we can see the scale of our impact and that we aren’t just people who make something look good/pretty but t"See full answer
"Q: How do we know that they spend too much time in the app?
A: User research/Qualitative survey
goal: decrease dissatisfaction that they spend too much time in IG
Persona's, lets segment based on usage:
New users: just signed up and getting the hang of it
lurkers: don't post or engage, just follow
contributors: post occasionally (stories + posts)
super users/micro influencers: post daily, engage with commenters, spend a lot of time in discover tab
IG mission statement is to capture and s"
Anonymous Hummingbird - "Q: How do we know that they spend too much time in the app?
A: User research/Qualitative survey
goal: decrease dissatisfaction that they spend too much time in IG
Persona's, lets segment based on usage:
New users: just signed up and getting the hang of it
lurkers: don't post or engage, just follow
contributors: post occasionally (stories + posts)
super users/micro influencers: post daily, engage with commenters, spend a lot of time in discover tab
IG mission statement is to capture and s"See full answer
"Alexa: Is the virtual assistant that runs on amazon smart speakers as well as on other devices.
Clarification on goals/Objectives:
What would the goal at that point of time be?
Is it increase in revenue ? Either via new customers i.e. adoption or Increasing the wallet share of the customer?
Increasing the sales ordered via Alexa ?
Why do people want to use Alexa?
To get answers, make their lives easier by automating activities within their home
Integrates with amazon account so"
Pm P. - "Alexa: Is the virtual assistant that runs on amazon smart speakers as well as on other devices.
Clarification on goals/Objectives:
What would the goal at that point of time be?
Is it increase in revenue ? Either via new customers i.e. adoption or Increasing the wallet share of the customer?
Increasing the sales ordered via Alexa ?
Why do people want to use Alexa?
To get answers, make their lives easier by automating activities within their home
Integrates with amazon account so"See full answer
Product Design
🧠Want an expert answer to a question? Saving questions lets us know what content to make next.
"Skeleton:
Mission
Metrics to improve
User segments & the segment with most impact
User journey
Pain points and opportunities
Features/solutions & prioritization
Starting with Twitter's mission, "the power to create and share ideas & information without any barriers", we are looking to empower people to be both consumers and generators of content.
Are these users interacting with Twitter on the website or the mobile app?
[Clarifying with interviewer, who answers mobile app.]
"
Beginner P. - "Skeleton:
Mission
Metrics to improve
User segments & the segment with most impact
User journey
Pain points and opportunities
Features/solutions & prioritization
Starting with Twitter's mission, "the power to create and share ideas & information without any barriers", we are looking to empower people to be both consumers and generators of content.
Are these users interacting with Twitter on the website or the mobile app?
[Clarifying with interviewer, who answers mobile app.]
"See full answer
"Before we head into this - let's redefine this question to identify some objectives and key results:
re-Design FB
security
privacy
intimacy
a few questions I want to clarify are:
Is this for desktop, mobi web, or apps?
Apps
Is this for US only?
Yes
May I assume some resources available for me? Such as Designers, Data Scientists, Developers?
Sure
----- Okay let me think about this for a min ----
I'd like to start off by:
Thinking about th"
Amy M. - "Before we head into this - let's redefine this question to identify some objectives and key results:
re-Design FB
security
privacy
intimacy
a few questions I want to clarify are:
Is this for desktop, mobi web, or apps?
Apps
Is this for US only?
Yes
May I assume some resources available for me? Such as Designers, Data Scientists, Developers?
Sure
----- Okay let me think about this for a min ----
I'd like to start off by:
Thinking about th"See full answer
"Driver retention is important to ensure growth since we need healthy retention of existing drivers while we acquire new drivers so that we meet growing demand.
Should we look at a specific driver segment to improve retention? We might divide the drivers by their age on the platform: New drivers(less than 3 months since first ride), Medium age (3mos to 1 year), Long term(1+ years). Let's focus on the medium term since I assume them to be the biggest segment. Now lets try to list out possible pr"
M N. - "Driver retention is important to ensure growth since we need healthy retention of existing drivers while we acquire new drivers so that we meet growing demand.
Should we look at a specific driver segment to improve retention? We might divide the drivers by their age on the platform: New drivers(less than 3 months since first ride), Medium age (3mos to 1 year), Long term(1+ years). Let's focus on the medium term since I assume them to be the biggest segment. Now lets try to list out possible pr"See full answer
"1) Start by clarifying your constraints - which side of the marketplace am I focusing on and what are they solving for? (e.g., minimize cost for hoster, maximize comfort for renter indoor etc.). Assuming this is a "dealer's choice" type response then proceed to step 2
2) Where to focus: which customer segment, which job-to-be-done, and why
I'd start by laying out segments on 2 dimensions: urban (think big cities, downtowns) and suburban (think suburbs, beach towns, mountains) areas focused on e"
Anonymous Spider - "1) Start by clarifying your constraints - which side of the marketplace am I focusing on and what are they solving for? (e.g., minimize cost for hoster, maximize comfort for renter indoor etc.). Assuming this is a "dealer's choice" type response then proceed to step 2
2) Where to focus: which customer segment, which job-to-be-done, and why
I'd start by laying out segments on 2 dimensions: urban (think big cities, downtowns) and suburban (think suburbs, beach towns, mountains) areas focused on e"See full answer
"Netflix is an OTT service that gives users access to media like movies, documentaries, tv shows etc. Netflix has a subscriber based business model where the revenue is a function of # of users, lifetime of user, and fee charged per user per month.
The home page of a user contains titles across various genres that Netflix thinks the user is most likely to watch. This like of titles is generated using an ML algorithm that is trained with user's past behaviour: their preferences, likes dislikes e"
Rahul J. - "Netflix is an OTT service that gives users access to media like movies, documentaries, tv shows etc. Netflix has a subscriber based business model where the revenue is a function of # of users, lifetime of user, and fee charged per user per month.
The home page of a user contains titles across various genres that Netflix thinks the user is most likely to watch. This like of titles is generated using an ML algorithm that is trained with user's past behaviour: their preferences, likes dislikes e"See full answer
"Goal - Use latest technology to efficiently drive DMV processes
User landscape -
DMV Employees
Public
Clarify if we designing for employee productivity, employee shifts, automate internal processes for DMV OR for Public who uses DMV services
Lets assume it is for Public.
So My prompt and new goal becomes: DMV app to reduce foot traffic to DMV by automating processes online
Is that correct to assume?
User Journey today:
User walkins to DMV -> A
User takes online appointment -> Fill sin"
Surbhi G. - "Goal - Use latest technology to efficiently drive DMV processes
User landscape -
DMV Employees
Public
Clarify if we designing for employee productivity, employee shifts, automate internal processes for DMV OR for Public who uses DMV services
Lets assume it is for Public.
So My prompt and new goal becomes: DMV app to reduce foot traffic to DMV by automating processes online
Is that correct to assume?
User Journey today:
User walkins to DMV -> A
User takes online appointment -> Fill sin"See full answer
"clarifying questions:
what is the business goal- we can consider monetization and user adoption. I will choose monetization
any resource constraint to be aware of?
which geographic location are we looking to pilot this product? we should consider the USA for now
framework
user segmentation
pain points
potential solutions
success metrics
implementation
summary
users
celebrants
well-wishers
brands
in prioritizing user segments, I will consider the user segment that"
Anonymous Finch - "clarifying questions:
what is the business goal- we can consider monetization and user adoption. I will choose monetization
any resource constraint to be aware of?
which geographic location are we looking to pilot this product? we should consider the USA for now
framework
user segmentation
pain points
potential solutions
success metrics
implementation
summary
users
celebrants
well-wishers
brands
in prioritizing user segments, I will consider the user segment that"See full answer
"Clarifying questions: What is leisure travel? Assuming : Travel for vacation not business
What is the vision/mission of the company that we are developing this for (I would like to keep this as an anchor to any users, pain points, solutions that we pick) Assuming : Brand new company - startup. Nothing specific in vision/mission for now.
When we say travel user experience -> Do we have an existing product that we want to improve on? Is yes, is there any particular complaint or metric issue rel"
Unicorn 2. - "Clarifying questions: What is leisure travel? Assuming : Travel for vacation not business
What is the vision/mission of the company that we are developing this for (I would like to keep this as an anchor to any users, pain points, solutions that we pick) Assuming : Brand new company - startup. Nothing specific in vision/mission for now.
When we say travel user experience -> Do we have an existing product that we want to improve on? Is yes, is there any particular complaint or metric issue rel"See full answer
"Some clarifying questions:
Is this going to be a part of exciting Meta product or completely new one? you choose
Is there a particular sport or range of sports that the product should cater to? all sports, should be agnostic.
What is "athletes"? pros? amateurs? fitness enthusiasts? you can decide
Is there a specific problems or challenges faced by athletes does he want the product to address? feel free to make assumptions
Is there a specific goal that we want to achieve"
R K. - "Some clarifying questions:
Is this going to be a part of exciting Meta product or completely new one? you choose
Is there a particular sport or range of sports that the product should cater to? all sports, should be agnostic.
What is "athletes"? pros? amateurs? fitness enthusiasts? you can decide
Is there a specific problems or challenges faced by athletes does he want the product to address? feel free to make assumptions
Is there a specific goal that we want to achieve"See full answer
"Goal: Merchant growth. Any new market/category? downstream is revenue growth
Users:
small, medium, large (plus)
Focusing on small - biggest, highest need rn
Focus on small - entrepreneurs, offline to online, switchers
picking entre
Needs:
onboarding
catalog creation
inventory mgmt
order mgmt
fulfillment
Not enough tech resources for marketing&ads
onboarding
personalized onboarding based on product,size,location,experience, target segment
s"
M N. - "Goal: Merchant growth. Any new market/category? downstream is revenue growth
Users:
small, medium, large (plus)
Focusing on small - biggest, highest need rn
Focus on small - entrepreneurs, offline to online, switchers
picking entre
Needs:
onboarding
catalog creation
inventory mgmt
order mgmt
fulfillment
Not enough tech resources for marketing&ads
onboarding
personalized onboarding based on product,size,location,experience, target segment
s"See full answer