"Here's my structure:
Align with interviewer on understanding of the product and state key assumptions
Product rationale
What is the product (1-2 sentences)?
Why does it exist? How does it fulfill Meta's mission?
Who are the key stakeholders and users of the product?
Business goal:
Key Users and value
User type
User flow (high level)
Intersection of value
North Star Metric
Supporting metrics for different user types
Counter-metrics"
Anonymous Bird - "Here's my structure:
Align with interviewer on understanding of the product and state key assumptions
Product rationale
What is the product (1-2 sentences)?
Why does it exist? How does it fulfill Meta's mission?
Who are the key stakeholders and users of the product?
Business goal:
Key Users and value
User type
User flow (high level)
Intersection of value
North Star Metric
Supporting metrics for different user types
Counter-metrics"See full answer
"Applying the STAR method to explain a time when I had to teach myself certain skills to meet project demands.
Situation : I was working for a medical devices company that didn't have CI-CD setup for its embedded software
Task : Build the entire CI-CD pipeline from scratch using the tools available within a month
Action : I had to learn Docker and other basic DevOps technologies to build this
Result : We were able to reduce build time by 70% and create a process for package manage"
Soutrik M. - "Applying the STAR method to explain a time when I had to teach myself certain skills to meet project demands.
Situation : I was working for a medical devices company that didn't have CI-CD setup for its embedded software
Task : Build the entire CI-CD pipeline from scratch using the tools available within a month
Action : I had to learn Docker and other basic DevOps technologies to build this
Result : We were able to reduce build time by 70% and create a process for package manage"See full answer
"You're a PM for Uber Eats. Cart conversion has dropped by 10% in the last 3 months. How would you find the root cause?
Clarify-
1) What is conversion? Is it where they complete the order after adding it to cart?- Yes
2) Has this drop been sudden or over an extended period of time?- Its been over the past month
3) Is this localized to somewhere? Seems to be only in the US
Uber Eats is a business that delivers food and various goods to customers that buy them. Its a 3 sided marketplace wher"
Pratik H. - "You're a PM for Uber Eats. Cart conversion has dropped by 10% in the last 3 months. How would you find the root cause?
Clarify-
1) What is conversion? Is it where they complete the order after adding it to cart?- Yes
2) Has this drop been sudden or over an extended period of time?- Its been over the past month
3) Is this localized to somewhere? Seems to be only in the US
Uber Eats is a business that delivers food and various goods to customers that buy them. Its a 3 sided marketplace wher"See full answer
Product Manager
Analytical
+2 more
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"Background
A. Objective
Lyft has a presence in Toledo, Ohio. At our current revenue per ride of $6, we can match 60% consumers requesting a ride with a driver. Our goal is to maximize net revenues in the next 12 months by figuring out the optimal revenue per ride.
B. TLDR Summary
· With a target market of (~100K-138K) consumers, on a $25 charge to consumers, Lyft should pay $20.75 to drivers and fix its share at $4.25 to maximize its net revenues over a 12-mont"
Eshan P. - "Background
A. Objective
Lyft has a presence in Toledo, Ohio. At our current revenue per ride of $6, we can match 60% consumers requesting a ride with a driver. Our goal is to maximize net revenues in the next 12 months by figuring out the optimal revenue per ride.
B. TLDR Summary
· With a target market of (~100K-138K) consumers, on a $25 charge to consumers, Lyft should pay $20.75 to drivers and fix its share at $4.25 to maximize its net revenues over a 12-mont"See full answer
"Great. I will start by understanding the goal of Google Photos and how it aligns with the goal and mission of Google. After defining goals, I will talk about the user actions which will contribute towards this goal. Based on these actions, we will define metrics.
Check-in with the interviewer on the approach here. Assuming that this looks good for the interviewer to proceed.
Google Photo - Helping users organise & manage their pictures. Completely in line with Google's mission.
Thinking ab"
Harshit G. - "Great. I will start by understanding the goal of Google Photos and how it aligns with the goal and mission of Google. After defining goals, I will talk about the user actions which will contribute towards this goal. Based on these actions, we will define metrics.
Check-in with the interviewer on the approach here. Assuming that this looks good for the interviewer to proceed.
Google Photo - Helping users organise & manage their pictures. Completely in line with Google's mission.
Thinking ab"See full answer
"Clarifying Questions/Statements:
Clarify understanding of Fundraisers:
My answer: product that lets users create fundraisers for a particular cause, and invite/share it with other users to donate to that cause. Usually set for a certain target donation amount to be met, and a timeframe for which a user can donate to the cause
Are we assuming the lifecycle of the Fundraisers product today? If so, then I’d focus on engagement, since we have a meaningful amount of users on FB ap"
Arthur Y. - "Clarifying Questions/Statements:
Clarify understanding of Fundraisers:
My answer: product that lets users create fundraisers for a particular cause, and invite/share it with other users to donate to that cause. Usually set for a certain target donation amount to be met, and a timeframe for which a user can donate to the cause
Are we assuming the lifecycle of the Fundraisers product today? If so, then I’d focus on engagement, since we have a meaningful amount of users on FB ap"See full answer
"Rate Limiter is to limit the number of request from a particular IP Address. Rate limiter will block the IP address to reduce the load on server. It should be highly available and handle concurrent requests. Blocked IP addresses should be kept in a pool which is present in shared cache. We need to keep threshold value after it reaches threshold value it should start blocking IP address.
All these ip address to be kept in No SQL DB. Batch will run that will clear the cache and delete all the bloc"
Ashish G. - "Rate Limiter is to limit the number of request from a particular IP Address. Rate limiter will block the IP address to reduce the load on server. It should be highly available and handle concurrent requests. Blocked IP addresses should be kept in a pool which is present in shared cache. We need to keep threshold value after it reaches threshold value it should start blocking IP address.
All these ip address to be kept in No SQL DB. Batch will run that will clear the cache and delete all the bloc"See full answer
"Thanks for the question! This is one of my favourite topics because it’s at the core of what we do as PMs DAILY: making the complex simple to drive alignment. I’ve got a structured way to approach this, and I’ll use it to explain payment aggregators - like Plaid - and how they enable Open Banking, with a twist about a technical hiccup I’ve seen in practice. Let’s dive in.
I start by assessing the audience. Say I’m talking to a marketing manager at Transak - someone sharp but not techni"
Adarsh S. - "Thanks for the question! This is one of my favourite topics because it’s at the core of what we do as PMs DAILY: making the complex simple to drive alignment. I’ve got a structured way to approach this, and I’ll use it to explain payment aggregators - like Plaid - and how they enable Open Banking, with a twist about a technical hiccup I’ve seen in practice. Let’s dive in.
I start by assessing the audience. Say I’m talking to a marketing manager at Transak - someone sharp but not techni"See full answer
"Great question.
As a Product Manager, it is common to have to have difficult conversations with clients, stakeholders, or co-workers. This question actually reminds me of a time that I was faced with having to tell a client that the original estimate we gave them was much lower than it should have been and would, therefore, take much longer and cost a lot more as well.
In this scenario, we had to work within a client's legacy codebase and didn't realize the limitations, roadblocks, and barrie"
Kiley S. - "Great question.
As a Product Manager, it is common to have to have difficult conversations with clients, stakeholders, or co-workers. This question actually reminds me of a time that I was faced with having to tell a client that the original estimate we gave them was much lower than it should have been and would, therefore, take much longer and cost a lot more as well.
In this scenario, we had to work within a client's legacy codebase and didn't realize the limitations, roadblocks, and barrie"See full answer
"Currently, I do a lot of data analysis using Azure Databricks and PowerBI. In Databricks, I write some basic SQL queries to retrieve the data and then pull that data into PowerBI for analysis. While this is sufficient, I believe there is room to make this skill set stronger. One way that I mitigate this currently is to maintain a strong relationship with our data analytics team. Whenever I have issues massaging or querying the data, I will reach out to one of those team members to help me get to"
John F. - "Currently, I do a lot of data analysis using Azure Databricks and PowerBI. In Databricks, I write some basic SQL queries to retrieve the data and then pull that data into PowerBI for analysis. While this is sufficient, I believe there is room to make this skill set stronger. One way that I mitigate this currently is to maintain a strong relationship with our data analytics team. Whenever I have issues massaging or querying the data, I will reach out to one of those team members to help me get to"See full answer
"PS: Below is my solution. Appreciate if you can provide feedback to improve
Followup Questions:
Are you referring to Credit Cards or Debit Cards?
Assuming it's about Credit Card
Why does Capital One want to issue Virtual Cards? (want to know any specific goal in mind)
Want to improve security standards which will result in more usage (user purchases)
Which user segments do you want to target? (Want to if they are focusing value from a specific user segment)?
Assuming they are focu"
Naga M. - "PS: Below is my solution. Appreciate if you can provide feedback to improve
Followup Questions:
Are you referring to Credit Cards or Debit Cards?
Assuming it's about Credit Card
Why does Capital One want to issue Virtual Cards? (want to know any specific goal in mind)
Want to improve security standards which will result in more usage (user purchases)
Which user segments do you want to target? (Want to if they are focusing value from a specific user segment)?
Assuming they are focu"See full answer
"Let me tell you about a time when my manager was on a two week PTO and I was building the post-MVP roadmap for a newly launched product.
Being a SaaS platform for supporting restaurants, I'd led the conception, planning, development and launch of the MVP for an online ordering solution for diners in restaurants. After the launch of the MVP, our original plan was to build features which supported table-service restaurants like keeping an open tab. But while looking at the data, I realized that a"
Singer29 - "Let me tell you about a time when my manager was on a two week PTO and I was building the post-MVP roadmap for a newly launched product.
Being a SaaS platform for supporting restaurants, I'd led the conception, planning, development and launch of the MVP for an online ordering solution for diners in restaurants. After the launch of the MVP, our original plan was to build features which supported table-service restaurants like keeping an open tab. But while looking at the data, I realized that a"See full answer
"I think i would start by asking what's driving the strategy for testing new ad formats?
Possible options could be
Increase monetization?
Improve ad effectiveness?
Any other objectives?
Assuming that its both 1&2 - we want to test new ad formats to gauge if these are more effective and lead to higher monetization
Ground the conversation into current scenario
Instagram Reels is aa short form video platform that users use to showoff their creativity
Reels is a relatively new addition to"
EssGee - "I think i would start by asking what's driving the strategy for testing new ad formats?
Possible options could be
Increase monetization?
Improve ad effectiveness?
Any other objectives?
Assuming that its both 1&2 - we want to test new ad formats to gauge if these are more effective and lead to higher monetization
Ground the conversation into current scenario
Instagram Reels is aa short form video platform that users use to showoff their creativity
Reels is a relatively new addition to"See full answer
"Situation - A time I dealt with conflict while on a team was while I was working at Shopify on physical and digital gift card refund point of sale solutions. The situation was that we were dealing with complex technical constraints including not changing particular UI components behavior to act as they should be intended. On the refund screen, the existing design was using a toggle on the same screen to bring up a modal for gift card selection to either select digital or physical options. Thi"
Ben G. - "Situation - A time I dealt with conflict while on a team was while I was working at Shopify on physical and digital gift card refund point of sale solutions. The situation was that we were dealing with complex technical constraints including not changing particular UI components behavior to act as they should be intended. On the refund screen, the existing design was using a toggle on the same screen to bring up a modal for gift card selection to either select digital or physical options. Thi"See full answer