"To define the success metrics for Facebook Ads, I’ll outline:
Who the users are
What their goals and needs are
How success is measured across their journey
Who are the users:
Advertisers: Individuals or businesses running ad campaigns to achieve business objectives.
Potential Buyers: Users exposed to ads who may engage, click, or make purchases.
User journey and Success metrics:
Advertisers:
Acquisition:Onboarding Completion Rate: % of advertisers completing"
Idit G. - "To define the success metrics for Facebook Ads, I’ll outline:
Who the users are
What their goals and needs are
How success is measured across their journey
Who are the users:
Advertisers: Individuals or businesses running ad campaigns to achieve business objectives.
Potential Buyers: Users exposed to ads who may engage, click, or make purchases.
User journey and Success metrics:
Advertisers:
Acquisition:Onboarding Completion Rate: % of advertisers completing"See full answer
"While interning at Numerix Analytics, I was working on a campaign analysis project where I used customer engagement data to recommend which email subject lines performed best. Based on open rate data from the past two campaigns, I concluded that short, curiosity-based subject lines were outperforming more direct ones. I recommended using that style for the next major campaign. The marketing team followed my recommendation. However, the open and click-through rates for the next campaign dropped s"
Dhruv M. - "While interning at Numerix Analytics, I was working on a campaign analysis project where I used customer engagement data to recommend which email subject lines performed best. Based on open rate data from the past two campaigns, I concluded that short, curiosity-based subject lines were outperforming more direct ones. I recommended using that style for the next major campaign. The marketing team followed my recommendation. However, the open and click-through rates for the next campaign dropped s"See full answer
"To answer this question, I will first summarize the product and its use case. Thereafter, I will lay down the goals of the Company (LinkedIN) and the users with this product followed by going over user flows and determining what metrics we should use to measure success. We will go over a handful of metrics as a part of brainstorming but will only choose 2 or 3 to track overall success.
Product Overview
LinkedIn Events is a product will allows users to create online or offline events on Lin"
stash - "To answer this question, I will first summarize the product and its use case. Thereafter, I will lay down the goals of the Company (LinkedIN) and the users with this product followed by going over user flows and determining what metrics we should use to measure success. We will go over a handful of metrics as a part of brainstorming but will only choose 2 or 3 to track overall success.
Product Overview
LinkedIn Events is a product will allows users to create online or offline events on Lin"See full answer
"The DNS server of the site URL can identify the source of the traffic via GeoIP and redirect it to the Amazon services closest to that location. The load balancer, installed before the web server, can manage the load and redirect traffic to redundant services."
Beth S. - "The DNS server of the site URL can identify the source of the traffic via GeoIP and redirect it to the Amazon services closest to that location. The load balancer, installed before the web server, can manage the load and redirect traffic to redundant services."See full answer
Technical Program Manager
System Design
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"Feedback would much appreciated as I have not practiced many product strategy questions
Clarifying questions
Can we assume this is the first time Google has entered the elevator market? Or are there prior elevators to this one? Let's assume first time
Is this a large elevator for industrial use like heavy goods/freight etc. or is it an elevator for apartment blocks and commercial premises? Let's assume passenger elevator
Is there a geography for this launch? Let's assume the US"
Vivan B. - "Feedback would much appreciated as I have not practiced many product strategy questions
Clarifying questions
Can we assume this is the first time Google has entered the elevator market? Or are there prior elevators to this one? Let's assume first time
Is this a large elevator for industrial use like heavy goods/freight etc. or is it an elevator for apartment blocks and commercial premises? Let's assume passenger elevator
Is there a geography for this launch? Let's assume the US"See full answer
"I began by defining Booking.com as a marketplace or a platform, matching between supply and demand, with a transaction in the middle (payment/booking process). This structure allows me to categorize potential cancellations into three main channels: demand, supply, and transaction.
Cancellation Scenarios:
a. Demand (Guests/Travelers):
Change of Plans: Guests might change their travel plans.
Found a Better Deal: They might find a better deal elsewhere.
Errors in Booking: Accidental booking o"
Yazeed - "I began by defining Booking.com as a marketplace or a platform, matching between supply and demand, with a transaction in the middle (payment/booking process). This structure allows me to categorize potential cancellations into three main channels: demand, supply, and transaction.
Cancellation Scenarios:
a. Demand (Guests/Travelers):
Change of Plans: Guests might change their travel plans.
Found a Better Deal: They might find a better deal elsewhere.
Errors in Booking: Accidental booking o"See full answer
"In order to earn team members trust you need to show -
1- You need to show them you trust them. Treat others the way you wanted to be treated.
2- Do what you say. Keep commitments.
3- Listen
4- Admit when you make mistakes
5- Consistently make good decisions
"
Ritu G. - "In order to earn team members trust you need to show -
1- You need to show them you trust them. Treat others the way you wanted to be treated.
2- Do what you say. Keep commitments.
3- Listen
4- Admit when you make mistakes
5- Consistently make good decisions
"See full answer
"Applying the STAR method to explain a time when I had to teach myself certain skills to meet project demands.
Situation : I was working for a medical devices company that didn't have CI-CD setup for its embedded software
Task : Build the entire CI-CD pipeline from scratch using the tools available within a month
Action : I had to learn Docker and other basic DevOps technologies to build this
Result : We were able to reduce build time by 70% and create a process for package manage"
Soutrik M. - "Applying the STAR method to explain a time when I had to teach myself certain skills to meet project demands.
Situation : I was working for a medical devices company that didn't have CI-CD setup for its embedded software
Task : Build the entire CI-CD pipeline from scratch using the tools available within a month
Action : I had to learn Docker and other basic DevOps technologies to build this
Result : We were able to reduce build time by 70% and create a process for package manage"See full answer
"Given a Binary Tree, the task is to find its vertical traversal starting from the leftmost level to the rightmost level. If multiple nodes pass through a vertical line, they should be printed as they appear in the level order traversal of the tree.
The idea is to traverse the tree using dfs and maintain a hashmap to store nodes at each horizontal distance (HD) from the root. Starting with an HD of 0 at the root, the HD is decremented for left children and incremented for right children. As we"
Anonymous Mongoose - "Given a Binary Tree, the task is to find its vertical traversal starting from the leftmost level to the rightmost level. If multiple nodes pass through a vertical line, they should be printed as they appear in the level order traversal of the tree.
The idea is to traverse the tree using dfs and maintain a hashmap to store nodes at each horizontal distance (HD) from the root. Starting with an HD of 0 at the root, the HD is decremented for left children and incremented for right children. As we"See full answer
"I'd like to start by understanding the basic scope of the change we've observed.
Who is the user? Lyft is a two-sided marketplace so it could be the driver or rider. -Driver
When did the change happen? Was it slow or a sharp drop-off? - sharp, 2 weeks ago
Was there a specific geographic region? Urban v suburban? - no trends
Cancelling can happen at several points in ride acceptance, is there a particular point where we see most cancellations? - just after accepting a ride"
Anonymous Grasshopper - "I'd like to start by understanding the basic scope of the change we've observed.
Who is the user? Lyft is a two-sided marketplace so it could be the driver or rider. -Driver
When did the change happen? Was it slow or a sharp drop-off? - sharp, 2 weeks ago
Was there a specific geographic region? Urban v suburban? - no trends
Cancelling can happen at several points in ride acceptance, is there a particular point where we see most cancellations? - just after accepting a ride"See full answer
"I have a few clarifying questions before diving into designing a fridge for kids.
What is this company in? - Startup exploring ideas to design fridge, or an already established fridge company -Â Startup
Kids = which age group is referred to her or I can define the user segments? -*Â You can define it*
Where is the refrigerator being used (household/school/daycare)? - Household
Assumption:Â I am assuming Fridge's basic function is to freeze meats/ice cream/veggies etc and stor"
Manu G. - "I have a few clarifying questions before diving into designing a fridge for kids.
What is this company in? - Startup exploring ideas to design fridge, or an already established fridge company -Â Startup
Kids = which age group is referred to her or I can define the user segments? -*Â You can define it*
Where is the refrigerator being used (household/school/daycare)? - Household
Assumption:Â I am assuming Fridge's basic function is to freeze meats/ice cream/veggies etc and stor"See full answer
"Scoped out problem constraints - how much data to download, how many computers, and how much time, how you can be detected (decentralized load).
Designed a web crawler."
Faraz A. - "Scoped out problem constraints - how much data to download, how many computers, and how much time, how you can be detected (decentralized load).
Designed a web crawler."See full answer
"Clarifying questions
is there a main reason why we want to improve it? For instance:
active users declined
monetization declined
performance issues
customer complaints
(Based on this clarifying question the following answer could be any to be honest. if the interviewer says that it's an open questions, then I would go to the product design framework)
Assumption
Based on the impact that we would like to do,
1) I would assume that we are looking to improve the messaging experi"
Sergio C. - "Clarifying questions
is there a main reason why we want to improve it? For instance:
active users declined
monetization declined
performance issues
customer complaints
(Based on this clarifying question the following answer could be any to be honest. if the interviewer says that it's an open questions, then I would go to the product design framework)
Assumption
Based on the impact that we would like to do,
1) I would assume that we are looking to improve the messaging experi"See full answer
"Value of Moving All Customers to the Mobile App
Full Monitoring of User Behavior
Gain deeper insights into customer preferences and habits.
Use data analytics to identify trends, predict needs, and offer personalized solutions.
Better Engagement
Provide a more interactive and engaging experience compared to traditional channels.
Enable gamification, personalized notifications, and targeted campaigns to keep users active.
Enhanced Direct Interaction
_Leverage"
Hidayat E. - "Value of Moving All Customers to the Mobile App
Full Monitoring of User Behavior
Gain deeper insights into customer preferences and habits.
Use data analytics to identify trends, predict needs, and offer personalized solutions.
Better Engagement
Provide a more interactive and engaging experience compared to traditional channels.
Enable gamification, personalized notifications, and targeted campaigns to keep users active.
Enhanced Direct Interaction
_Leverage"See full answer
"#simple solution
1.firstly find the node in the bst (O(logn) time complexity it take)
2.now removing the node consists of 3 cases:
1.if the node is leaf (no children):
(keep track of parent and do)
parent.left or parent.right=NULL
simply remove the node ()
2.if(has one child) replace the node with its child
3.if has both childs
we replace the node with either inorder predesor(max of left tree)or inorder succesor and remove
the node wh"
Sambangi C. - "#simple solution
1.firstly find the node in the bst (O(logn) time complexity it take)
2.now removing the node consists of 3 cases:
1.if the node is leaf (no children):
(keep track of parent and do)
parent.left or parent.right=NULL
simply remove the node ()
2.if(has one child) replace the node with its child
3.if has both childs
we replace the node with either inorder predesor(max of left tree)or inorder succesor and remove
the node wh"See full answer
"Clarification
Are we focusing on the Amazon shopping cart specifically, or are there any other features involved?
Are there any specific user groups (e.g., Prime users, international users) we need to consider?
Is there a particular focus on conversion or user engagement?
1. Business Context
Feature Goal: The cart serves as the gateway between user interest and the actual purchase, helping to reduce friction in the buying process.
Business Model:Amazon take"
Ram - "Clarification
Are we focusing on the Amazon shopping cart specifically, or are there any other features involved?
Are there any specific user groups (e.g., Prime users, international users) we need to consider?
Is there a particular focus on conversion or user engagement?
1. Business Context
Feature Goal: The cart serves as the gateway between user interest and the actual purchase, helping to reduce friction in the buying process.
Business Model:Amazon take"See full answer