Product Manager Analytical Interview Questions

Natalia N. - "Clarifying questions: How much is the decline? Since when have sales been declining? Make sure that it has correlation with competition and not a premature assumption that can come from something internal (not external competition). Is it all the stores? What is the variation in the dicline? If you have stores that have 20% less sales vs some that are steady, it might be something related to the store experience specifically. How does the decrease in sales compare to cities that ha"See full answer

Hashmina H. - "Clarifying Questions: Do we want to target a particular geography or location or should it be done globally? Assume global Is there any particular platform and device we are targeting (App/web) or should it be cross platforms? Cross platforms Can I think about it as Product led solutions or do you want to consider marketing alternatives as well? Let's start with Product led solutions & later if time permits, we can touch on the marketing side as well Are there any constra"See full answer

R K. - "As a Product Manager for Instagram Reels, understanding Meta's investment in this product requires considering the broader competitive landscape, primarily TikTok, and Instagram's monetization strategy through ads. The focus on Reels is a strategic move to capture a share of the short-form video market, increase user engagement, and drive ad revenue. Lets start with why Meta invested in Instagram reels 1. Competing with TikTok: TikTok's explosive growth in the short-form video space pose"See full answer

Jeffrey F. - "I used the GAME method. Started first with defining the product and setting the mission and goal for Zoom. Stated that the product grew in popularity in 2020-2021 for both business and personal use, but since lockdown ended, shifted to business use. Goal is to effortlessly and seamlessly connect people anywhere. Focused on the business use case and stated Zoom makes revenue through contracts signed with various enterprises. Due to maturity of the product and business focused, said it make"See full answer

P R. - "First I'd like to clarify the definition of reactions and confirm that it's same as what exists today. Definition: Reactions provides users the ability to provide richer expression beyond 'like' Business goal: Since this is a mature product, the business goal is to improve user engagement Product goal: Bring people closer together by letting people provide more accurate sentiment to the community based on the content Personas: 1. Content creator 2. user using reactions **Li"See full answer

Aniket A. - "Clarifications: Where are we launching? -- US first 1:1 or n:n video conferencing? -- you assume Consumers or Business? -- consumers Part of FB or standalone product? -- part of messenger app Is it MVP launch or a full feature product? -- MVP What capabilities exist in the video conference product? -- you assume what capabilities will be > Trends and Markets Competitors: Consumer Zoom Google Meet Business: Slack MS Teams Trends: More and more people are usi"See full answer

Siddhant S. - "We'll consider cost-effectiveness, environmental impact, convenience, and scalability. Here are key metrics and trade-offs to consider: Cost Metrics Operational Costs: Compare the direct costs associated with operating each mode of transit, including vehicle maintenance, fuel or energy, and driver salaries. Subsidization Level: Assess how much subsidy each option requires per ride or per passenger to remain free or low-cost to employees. Cost Efficiency: Analyze the cost p"See full answer

Mike Z. - "Clarifying questions Scope: Just Reels in Facebook, or Instagram too? Mobile and desktop? Goal: Any specific goal we know of or up to me to decide? Framework/Overview Strategy Metric options with pros/cons North Star Metric (NSM) Risks & countermetrics Strategy / The Why: we want to give people … Meta: the power to build community + Bring people closer together Reels: new form of self-expression / entertainment with short form video and pro editing tools Ads in Re"See full answer

Shraddha D. - "I like chatgpt for the following users Getting industry references are easy and time saving Getting recommendations is very easy Responses are accurate I use chatgpt to get feedback on content and identify gaps in my documentation or thought process I use chatgpt as a search engine and to get conscise situation based information. Chatgpt offers varierty of other tools in the explore version where similar users can create different content PRD template Chatgpt users 1."See full answer

Vishnu G. - "1. Understand the "Why" (Deep Dive) - Before jumping to solutions, as a PM needs to precisely understand why users are unhappy. NPS gives us a score, but not the reasons. (0 -4 weeks) Analyze Feedback: Go beyond the score. What are Detractors (0-6) saying? What do Promoters (9-10) love? Qualitative Research:(VOC- voice of the customer) Conduct user interviews, analyze support tickets, and observe product usage. Pinpoint specific pain points (e.g., slow p"See full answer

Gadi R. - "So first, I have some clarifying questions, what is Facebook lite? If I understand correctly this is a version of the Facebook application for Android, with the same functionality but lighter in terms of size. It is aimed to be used in emerging markets where the bandwidth is limited What are the tradeoffs for the size of the app? I guess that some visual elements are stripped down from the app and reduced its size Is this application exist or I am launching it The timeframe of the product?"See full answer

Henry H. - "Overall, a successful Netflix viewing session requires that the user was able to find a piece of content that they loved watching. Now, to break this down, how we might define this: -Time browsing (from app open to content played) -Satisfaction --> inferred satisfaction: did user complete watching the piece of content? --> explicit: did the user rank that they loved the content (2 thumbs up)? The way I would evaluate a new Top Picks ML feature would be to implement an A/B test as follows: Te"See full answer

Steven M. - "Clarifying questions: I assume we're focused on the consumer side of this? ** Yes I am assuming post booking begins immediately after booking a ticket and ends when the user leaves the airport at their destination. Does that sound right? ** Yes Goals: United Airlines wants to get its passengers to their destination seamlessly, safely, and on time. Users: I think about user groups in 3 main buckets. 1) 24 hours following booking 2) >24 following booking through 24 hours before boarding "See full answer

Hari priya K. - "Netflix is a OTT platform that streams content , TV shows, movies documentaries, to the subscriber's of Netflix. Netflix has approximately 90 million subscribers in USA alone and Netflix's revenue is generated based on their subscriptions. The user buys Netflix subscription, logs in , opens profile and opens the home page of Netflix. 1. Confirmation of the Assumptions Homepage Definition: The homepage is the screen users see after logging into their profile, showing tailored recom"See full answer

William D. - "Clarify: I'm assuming that a workplace chat app is similar to something like Slack or Teams, which is a web app/mobile platform for employees to securely message each other directly or in a grouping (i.e. a channel). I'm also assuming that this workplace app is for a generic company, and not Microsoft or Salesforce. Goals: Workplace apps serve a vital connective tissue within enterprises to allow employees to freely message one another and collaborate on projects. These services a"See full answer

Arthur Y. - "Clarifying Questions/Statements: Clarify understanding of Fundraisers: My answer: product that lets users create fundraisers for a particular cause, and invite/share it with other users to donate to that cause. Usually set for a certain target donation amount to be met, and a timeframe for which a user can donate to the cause Are we assuming the lifecycle of the Fundraisers product today? If so, then I’d focus on engagement, since we have a meaningful amount of users on FB ap"See full answer

Alibi M. - "I would answer this question using MECE framework: Profit = Revenue - Costs. Revenue = # customers * price In case of the trading platform, this could be translated into avg. trading activity per user * avg. commission rate . Ask if there has been any recent change to Active users or their trading activities. Similarly, ask if the commission rate has been changed recently. Based on this information, you can then identify the problem and get to the root cause of this. Similarly with Costs. "See full answer