Product Strategy Interview Questions

Harish K. - "So for launching Netflix's first ads program involves introducing a lower-priced ad-supported tier to attract price-sensitive users and boost revenue without loosing existing subscribers. Tier Structure: Offer a "Basic with Ads" tier priced 30-40% below Standard, with 4–5 minutes of ads/hour. Ad Experience: Use pre-roll, mid-roll, and pause ads, ensuring relevance and minimal disruption. Tech & Partnerships: Partner with ad-tech providers for scalable delivery and build a sa"See full answer

Anonymous Minnow - "First, lets dive deeper into the question. I would ask - What are the top challenges facedtoday? What user segments work well, and what do we want to focus on? What do we know about competitors, and what can we learn from them? What user flows have the highest engagement in VR today? Are we focusing on consumer use cases or enterprise? Are we tackling activation or retention, or do we want to increase engagement? To build a strategy here I would target this from four differe"See full answer

Anonymous Shark - "Clarify: Are we talking about traditional noise-cancelling which cancels noise for listeners or we are talking about the speaker side noise-cancellation? - Interviewer replied: Both Are we exploring to build something on top of existing hardware around Meta VR products or something in general? - Interviewer replied: up to you. High level though process (Could be detailed with more structure): Considering Meta's vision on building metaverse, where meta currently has AR/VR products li"See full answer

Anonymous Newt - "CQ: Goal - connect two large continents, reduce the distance Is it a motorable bridge -? Any specific use case on mind? Summarise: come up with the use cases of the bridge Google’s mission -> organise world’s information and make them more accessible and useful A bridge that way is a great way to reduce the distance between two large separate continents. This bridge can help spread information faster Possible Use cases of the bridge: Transportation of physical goods: Since road tran"See full answer

Takashi M. - "First of all, I’d like to identify what is Google’s business model and Google’s presence in the emerging market. I can categorize 3 main buckets. Consumer, developer, enterprise business. Google mainly offers a free Android OS platform and several services; such as Gmail, Google Map, Youtube, and Search engine for consumers business. The consumer can use those free services in exchange for providing data. That is the main hook for the ads revenues. For the developer’s segment, Google provides"See full answer

Hidayat E. - "Value of Moving All Customers to the Mobile App Full Monitoring of User Behavior Gain deeper insights into customer preferences and habits. Use data analytics to identify trends, predict needs, and offer personalized solutions. Better Engagement Provide a more interactive and engaging experience compared to traditional channels. Enable gamification, personalized notifications, and targeted campaigns to keep users active. Enhanced Direct Interaction _Leverage"See full answer

Kiran K. - "I depends on the severity of the bug and the impact of the new feature. Is the bug a blocker and is having direct impact on the business flow? Is the new feature mission critical and has a major impact on customer experience, revenue, business, etc. Conduct an analysis. Include key stakeholders in this discussion."See full answer

Priyansh J. - "By increasing the number of paid users, I assume we mean that we want to increase the % of DAUs who pay for YT Music. First, we need to understand the Youtube Music play here. Youtube Music was carved out of Youtube because Spotify and Apple Music were getting popular. Users were listening to music on Spotify instead of on Youtube, threatening ad revenue for Youtube. Therefore, Youtube Music was born as a standalone app, where users could listen to the music ad free from anywhere anytime. In"See full answer

Neeraj K. - "Clarify 10X -> usage or revenue Approach What is Msft Copilot & key capabilities Understand the space in which Copilot operates : Target segments & use-cases serve Competitors (alternatives) Leverage microsoft has : Understand the stack (infra -> application layer) -> leverage Understand Microsoft ecosystem & leverage we have Define : 10X growth strategy (for whom -> & what? -> distribution (acquire & retain)) MSft Copilot & key capabilities Cons"See full answer

Aekagra S. - "To answer this let's deconstruct what Amazon Prime offers Free Delivery on Amazon Same-day delivery for a few locations Additional discounts Early Access & Exclusive Deals Prime video subscription Prime music subscription Considering above let's first talk about music and video subscription Netflix, Disney, and other OTT platforms on average charge ₹120/month. Now for Music, Spotify or YT music charges an average of ₹180/month for their premium subscription. Coming the E-com"See full answer

Idit G. - "To define the success metrics for Facebook Ads, I’ll outline: Who the users are What their goals and needs are How success is measured across their journey Who are the users: Advertisers: Individuals or businesses running ad campaigns to achieve business objectives. Potential Buyers: Users exposed to ads who may engage, click, or make purchases. User journey and Success metrics: Advertisers: Acquisition:Onboarding Completion Rate: % of advertisers completing"See full answer

Anonymous Deer - "This interviewee had a decent framework but the specifics weren't impressive. I wouldn't post this as an example and would appreciate if you could replace this video."See full answer